Product Manager

We’re looking for a Product Manager to lead the development and go-to-market strategy for the evolution our B2B2C product suite and widget. You’ll own product strategy and execution across our developer tools including the LI.FI widget and our SDK. You will help us bring new product successfully to the market, as well as driving innovation and adoption among our partners.

Please note: This role requires you to be located in EMEA. Your application will not be considered otherwise.

• Define, validate, and iterate on product requirements. Build and execute a roadmap for our B2B2C products.

• Drive MVPs to market and partner with early adopters to test and refine use cases-

• Conduct user research and identify customer pain points to guide product-market fit.

• Work hand-in-hand with the Tech Lead and Engineering to ensure smooth delivery of technical features.

• Collaborate with prospects and partners to co-develop features that unlock new markets and growth opportunities.

• Write clear PRDs, manage timelines, and align internal stakeholders.

• Contribute strategically to the company’s growth by identifying new market opportunities and B2B partnerships.

• 5+ years of crypto or blockchain experience, with strong understanding of DeFi infrastructure (zaps, key management, on-chain data).

• 5+ years of experience in product management, ideally in B2B2C or fintech/crypto.

• Proven track record of bringing technical products to market from concept to launch.

• Ability to collaborate with engineers, understand backend/infrastructure needs, and think full-stack.

• Strong user research and go-to-market skills.

• Familiarity with tools like Dune, on-chain analytics, and flow design.

• Network in the crypto and fintech ecosystem and ability to build relationships with partners (nice to have).

• Experience with developer tools or SDKs (nice to have).

• Experience with technical diagrams or workflows (nice to have).

• Embracing the differences

  • Embrace your own differences

  • Respect and welcome the unique qualities of others

  • See others’ differences as an opportunity to grow

• Own it, do it

  • Own tasks end-to-end

  • Hold yourself to a high bar for execution

  • Make bold decisions, and be accountable

  • Understand your limitations and seek for help

• Fail forward

  • Try - don’t be afraid to fail

  • Learn - don’t make the same mistake twice

  • Adapt - grow with the experience

• Have fun together

  • Take the time to get to know and understand each other better

  • Don’t take yourself too seriously and keep it light-hearted

  • Fun should be coming from a place of love and respect

• Annual team offsites (Thailand in 2023 and Vietnam in 2024 were a blast, Marrakech in March 2025 was blast-ier; let’s see what happens in 2026!)

• 30 days of PTO

• Flexible remote days

• Flexible working hours

• Equity participation from day 1

• Entitlement to work computer (choice of equipment)

• An annual 1,000€ personal development budget once you have worked 6+ months (pro-rated the first year)

• A one-time 1,000€ remote budget to use on coworking, office setup, etc.

If you join us as an independent contractor, you’re only entitled to the first five benefits of this list.

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LI.FI is an equal opportunity employer. We encourage individuals of all backgrounds to apply. Join us in our dedication to fostering a workplace that values and respects each team member's unique contributions.

Shortlisted candidates will undergo a comprehensive interview process, including a people operations interview, a take-home assignment, a meet-the-team & founder interview, and a reference check.

For more information, visit our page detailing our hiring process!