We are looking for a talented Product Manager to join our team specializing in Marketing for our location, Florence, KY.
In this role, you will make an impact in the following ways:
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Storytelling: You will craft compelling narratives that resonate with target audiences, influencing decisions and driving engagement across internal and external stakeholders.
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Business Insight: You will apply deep understanding of market dynamics and business drivers to shape strategies that advance organizational goals and unlock growth opportunities.
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Customer Focus: You will build strong relationships by delivering tailored, customer-centric solutions that address specific needs and enhance long-term loyalty.
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Strategic Mindset: You will anticipate future trends and translate insights into breakthrough strategies that position the organization for sustained success.
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Articulating Value Proposition: You will interpret customer needs and clearly demonstrate how our products and services differentiate from competitors to meet those needs effectively.
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Marketing Plan Management: You will develop and guide marketing mix strategies across product, price, promotion, and placement, ensuring alignment with customer expectations and business objectives.
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Maximizing Profitability: You will leverage pricing, promotions, and value-based selling to optimize profitability while maintaining competitive positioning in the market.
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Positioning for Target Segments: You will analyze customer perceptions, competitor activity, and product capabilities to define where and how we compete within key market segments.
To be successful in this role you will need the following:
Strategic Planning and Forecasting: Develop and execute long-term product line strategies, forecasts, and annual operating plans that align with business unit goals and drive sustainable growth.
Marketing Mix and Product Launch: Design and implement comprehensive marketing plans—including product, price, promotion, and placement—to ensure successful product introductions and lifecycle management.
Pricing and Profitability Management: Lead pricing activities throughout the product lifecycle to support revenue targets and optimize profitability, while aligning with market dynamics and customer expectations.
Brand and Communication Leadership: Ensure effective implementation of product branding strategies and lead internal and external communications to reinforce product value and market positioning.
Market Research and Competitive Positioning: Leverage market research tools to understand customer needs and competitor strategies, and define a clear stance in the target market to differentiate Cummins offerings.
Customer Satisfaction and Issue Resolution: Champion customer satisfaction by proactively addressing elevated product-related issues and implementing initiatives that enhance customer value and loyalty.
Cross-Functional and Global Collaboration: Work closely with engineering, legal, sales, and global teams to protect intellectual property, support product development, and ensure global profitability of the product line.
Team Leadership and Development: Create work plans for Product Managers and Associate Product Managers, provide guidance on challenges, and delegate assignments based on individual strengths and development needs.
Education, Licenses, Certifications:
College, university, or equivalent degree in Marketing, Sales, technical, or a related subject required.
This position may require licensing for compliance with export controls or sanctions regulations.
Experience:
Significant relevant work experience required, including supervisory experience.
Product managers oversee all facets of their respective product line including launching new products, marketing and promoting their lines, supporting our outside sales team, developing and presenting business plans and implementing annual pricing actions. This position requires on-site attendance three days a week, with an option to work from home on Tuesday and Friday.
Additional responsibility includes supporting the reduction and disposition of excess and obsolete inventory.
About UsCummins is an equal opportunity employer. Our policy is to provide equal employment opportunities to all qualified persons without regard to race, sex, color, disability, national origin, age, religion, union affiliation, sexual orientation, veteran status, citizenship, gender identity, or other status protected by law.Skills Required
- College, university, or equivalent degree in Marketing, Sales, a technical subject, or a related field
- Significant relevant work experience
- Supervisory experience
- Licensing for compliance with export controls or sanctions regulations, if required for the position
Cummins Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Cummins and has not been reviewed or approved by Cummins.
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Retirement Support — A 401(k) with company contribution/match and both defined contribution and defined benefit pension plans are offered, alongside profit sharing and an employee stock purchase plan. This mix supports long-term savings and financial security.
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Healthcare Strength — Multiple medical plan options (HSA, HSA Plus, PPO) with dental, vision, life and long-term disability coverage are provided, along with telehealth, mental-health support, and wellness tools. In-network protections and HSA/HSA Plus structures are described to help manage costs.
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Parental & Family Support — Paid maternity and paternity leave, family medical leave, and adoption assistance are offered. Reduced or flexible hours and unpaid extended leave options further support caregiving needs.
Cummins Insights
What We Do
At Cummins, we empower everyone to grow their careers through meaningful work, building inclusive and equitable teams, coaching, development and opportunities to make a difference. Across our entire organization, you'll find engineers, developers, and technicians who are innovating, designing, testing, and building. You'll also find accountants, marketers, as well as manufacturing, quality and supply chain specialists who are working with technology that's just as innovative and advanced.
