Product Manager, Plans Innovation

Posted 7 Days Ago
Be an Early Applicant
Los Gatos, CA, USA
In-Office
440K-725K Annually
Senior level
News + Entertainment
The Role
Lead development of new plan tiers and features, define roadmap, build business cases, and measure impact. Collaborate with design, engineering, data science, pricing, and consumer insights to ship and iterate product innovations that balance global scale with local relevance. Author strategy memos and present to senior leadership.
Summary Generated by Built In

At Netflix, our mission is to entertain the world. Together, we are writing the next episode - pushing the boundaries of storytelling, global fandom and making the unimaginable a reality. We are a dream team obsessed with the uncomfortable excitement of discovering what happens when you merge creativity, intuition and cutting-edge technology. Come be a part of what’s next.

As we grow globally, we have increasing opportunities to communicate with and delight our members and prospective members in new ways. One of the primary levers for growth is developing new plans, with differentiated features and price points, so consumers can choose what is right for them.

As the Product Manager, Plans Innovation, you will be responsible for driving price-tiering innovation and new-feature development.

As a Product Manager, you will be expected to design, strategize, execute, and prioritize projects. You should be comfortable at the hub of a fast-paced environment where you interface daily with cross-functional experts. You can build consensus and alignment but are not afraid to push ahead when there remain some critics and lead in the face of ambiguity.

Location: This role can be based in our Los Gatos office (preferred) in a hybrid working model. This role can also be remote-based from the West Coast (PST timezone). Some travel to Los Gatos will be required if remote-based.

As a Product Manager at Netflix, you will:

  • Build a strategic roadmap and take product concepts from idea through validation, shipping, measurement, and iteration.

  • Lead a team of stunning colleagues across design, engineering, consumer insights, and data science to deliver outstanding products to our customers. 

  • Build business cases and measure the impact of your product innovation, with your data science partners.

  • Author strategy memos and presentations, and represent your team’s work to senior executives.

  • Deeply understand and socialize the evolving needs of our customers, with your consumer insights and design partners.

As the Product Manager, Plans Innovation, you will be responsible for:

  • Evolution of the plans offering, with a balance between global scale and local relevance

  • Exploration, evaluation, development, launch, testing, and iteration of potential new features for plan tiers

  • Collaborating closely with the pricing team, integrating revenue objectives into plans development 

Ideal Skills:

  • Passion for Growth, Product, Pricing, and/or Behavioral Economics!

  • 7+ years of product management experience with a proven record of prioritizing and successfully launching impactful products or platforms.

  • Direct experience with growth, plans, monetization in a direct-to-consumer business, preferably with global scope where the consumer is paying for the service.

  • Ability to inspire, motivate and lead a cross-functional team - your ability to build strong relationships is critical to success.

  • Excellent verbal and written communication skills - especially when writing memos and presenting product ideas to partners across the organization

  • Comfortable using data to inform priorities and evaluate impact of initiatives

  • Strong instincts for outstanding customer experience.

  • Embodies the Netflix real values while also bringing a new perspective to improve our culture. We strongly believe that diversity of experiences, perspectives, and backgrounds will lead to a better environment for our employees and better products for our customers. 


Generally, our compensation structure consists solely of an annual salary; we do not have bonuses. You choose each year how much of your compensation you want in salary versus stock options. To determine your personal top of market compensation, we rely on market indicators and consider your specific job family, background, skills, and experience to determine your compensation in the market range. The range for this role is $440,000.00 - $725,000.00.

Netflix provides comprehensive benefits including Health Plans, Mental Health support, a 401(k) Retirement Plan with employer match, Stock Option Program, Disability Programs, Health Savings and Flexible Spending Accounts, Family-forming benefits, and Life and Serious Injury Benefits. We also offer paid leave of absence programs. Full-time hourly employees accrue 35 days annually for paid time off to be used for vacation, holidays, and sick paid time off. Full-time salaried employees are immediately entitled to flexible time off. See more details about our Benefits here.

Netflix is a unique culture and environment. Learn more here.

Inclusion is a Netflix value and we strive to host a meaningful interview experience for all candidates. If you want an accommodation/adjustment for a disability or any other reason during the hiring process, please send a request to your recruiting partner.

We are an equal-opportunity employer and celebrate diversity, recognizing that diversity builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.

Skills Required

  • 7+ years of product management experience with a proven record of prioritizing and launching impactful products or platforms
  • Direct experience with growth, plans, monetization in a direct-to-consumer business, preferably global where consumers pay for the service
  • Ability to inspire, motivate, and lead cross-functional teams and build strong relationships
  • Excellent verbal and written communication skills, including writing memos and presenting to senior executives
  • Comfortable using data to inform priorities and evaluate impact, partnering with data science
  • Strong instincts for outstanding customer experience and deep understanding of customer needs
  • Passion for growth, product, pricing, and/or behavioral economics
  • Willingness to work hybrid in Los Gatos or remotely on West Coast (PST) with some travel to Los Gatos if remote

Netflix Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Netflix and has not been reviewed or approved by Netflix.

  • Fair & Transparent Compensation Compensation is positioned as “personal top of market” with regular recalibration and broad posted ranges for senior roles that signal the philosophy. The cash‑forward structure and clearly described pay‑mix choices help set expectations on how pay is determined.
  • Equity Value & Accessibility Employees can choose the mix of cash versus fully vested 10‑year stock options, with grants structured to be retained even after departure. This employee‑directed design increases accessibility and control over equity participation.
  • Healthcare Strength Health coverage is described as comprehensive across medical, dental, vision, and mental health, with employer funding designed to offset premiums. Additional resources like counseling/coaching and wellness support reinforce breadth in care access.

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The Company
HQ: Los Gatos, CA
13,212 Employees
Year Founded: 1997

What We Do

Netflix is the world's leading streaming entertainment service with 209 million paid memberships in over 190 countries enjoying TV series, documentaries and feature films across a wide variety of genres and languages. Members can watch as much as they want, anytime, anywhere, on any internet-connected screen. Members can play, pause and resume watching, all without commercials or commitments.

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