Thrive Market

Product Manager, Member Growth

Reposted 3 Days Ago

2 Locations

In-Office or Remote

140K-160K Annually

Mid level

Consumer Web • eCommerce • Food • Healthtech • Natural Language Processing • Social Impact

Healthy Living Made Easy

The Role

The Product Manager will lead initiatives in member acquisition and engagement, collaborating with various teams to enhance e-commerce and membership experiences, and improve metrics through experimentation and analysis.

Summary Generated by Built In

ABOUT THRIVE MARKET

Thrive Market was founded in 2014 with a mission to make healthy and sustainable living easy and affordable for everyone. As an online, membership-based market, we deliver the highest quality healthy, and sustainable products at member-only prices, while matching every paid membership with a free one for someone in need. Every day, we leverage innovative technology and member-first thinking to help our over 1,600,000+ members find better products, support better brands, and build a better world in the process. We are also a Certified B Corporation, a Public Benefit Corporation, and a Climate Neutral Certified company.

Join us as we bring healthy and sustainable living to millions of Americans in the years to come.

THE ROLE

Thrive Market is seeking a Product Manager to drive key initiatives across member acquisition, onboarding, and early engagement. You will own a defined set of growth surfaces within our e-commerce and membership experience, partnering closely with Engineering, Design, Data, and Growth Marketing to run experiments, ship improvements, and drive measurable business impact.

This role is ideal for a Product Manager who thrives in fast-paced environments, is deeply comfortable with data, and enjoys turning insights into shipped products and learning loops. You will play a critical role in improving how new members discover, experience, and realize value from Thrive Market.

RESPONSIBILITIES

Own product discovery and delivery for a defined area of the member growth funnel, such as acquisition, onboarding, or early retention
Partner with Growth Marketing, Engineering, Design, and Data Science to identify opportunities and prioritize experiments that improve conversion, engagement, and retention
Define hypotheses, success metrics, and experiment plans. Run A/B tests and analyze results to inform iteration and roadmap decisions
Translate user research, behavioral data, and business goals into clear product requirements and execution plans
Collaborate on improvements to subscription flows, value messaging, and member journeys, with a focus on delivering customer and business value
Communicate progress, learnings, and outcomes clearly to stakeholders and leadership
Contribute to a strong product culture by participating in planning, retros, and continuous improvement rituals

QUALIFICATIONS

3+ years of product management experience, preferably in growth, retention, or lifecycle-focused roles
Experience working on subscription, membership, or e-commerce products
Demonstrated success improving acquisition, onboarding, engagement, or retention metrics
Strong analytical skills. Comfortable working with data, defining metrics, and using insights to drive decisions
Experience shipping experiments and iterating based on results
Strong cross-functional collaboration skills and ability to influence without authority
Clear communicator who can align stakeholders around goals, tradeoffs, and outcomes
Passion for Thrive Market’s mission and empathy for our members

BELONG TO A BETTER COMPANY

Comprehensive health benefits (medical, dental, vision, life and disability)
Competitive salary (DOE) + equity
401k plan
9 Observed Holidays
Flexible Paid Time Off
Subsidized ClassPass Membership with access to fitness classes and wellness and beauty experiences
Ability to work in our beautiful office in Playa Vista
Free Thrive Market membership with exclusive employee discount
Coverage for Life Coaching & Therapy Sessions on our holistic mental health and well-being platform

We're a community of more than 1 Million + members who are united by a singular belief: It should be easy to find better products, support better brands, make better choices, and build a better world in the process.

At Thrive Market, we believe in building a diverse, inclusive, and authentic culture. If you are excited about this role along with our mission and values, we encourage you to apply.

Thrive Market is an EEO/Veterans/Disabled/LGBTQ employer

At Thrive Market, our goal is to be a diverse and inclusive workplace that is representative, at all job levels, of the members we serve and the communities we operate in. We’re proud to be an inclusive company and an Equal Opportunity Employer and we prohibit discrimination and harassment of any kind. We believe that diversity and inclusion among our teammates is critical to our success as a company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool. If you’re thinking about joining our team, we expect that you would agree!

If you need assistance or accommodation due to a disability, please email us at [email protected] and we’ll be happy to assist you.

Ensure your Thrive Market job offer is legitimate and don't fall victim to fraud. Thrive Market never seeks payment from job applicants. Thrive Market recruiters will only reach out to applicants from an @thrivemarket.com email address. For added security, where possible, apply through our company website at www.thrivemarket.com.

JOB INFORMATION

Compensation Description - The base salary range for this position is $140,000 - $160,000/Per Year.
Compensation may vary outside of this range depending on several factors, including a candidate’s qualifications, skills, competencies and experience, and geographic location.
Total Compensation includes Base Salary, Stock Options, Health & Wellness Benefits, Flexible PTO, and more!
This position requires traveling to our HQ office in Los Angeles, California, twice a year for all-company summits; once in the summer and once in the winter.

Top Skills

Data

E-Commerce

Growth Marketing

What the Team is Saying

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The Company

HQ: Los Angeles, CA

1,000 Employees

Year Founded: 2014

What We Do

Thrive Market was founded in 2014 with a mission to make healthy and sustainable living easy and affordable for everyone. We're an online grocery store that delivers the highest-quality organic and sustainable products at member-exclusive low prices. What's more, every paid annual membership sponsors a free one-year membership for a family in financial need. Every day, we leverage innovative technology and member-first thinking to help our more than 1.5 million members find healthy products, support brands making an impact, and build a better food future in the process. In 2020, we became a Certified B Corporation, making us the largest grocer in the U.S. to earn this coveted qualification.

Why Work With Us

Thrive Market was born out of a mission to deliver better products, better brands, and a healthier lifestyle to families throughout the United States. Our team is energetic, talented, and collaborative working together to reach our goal of providing our members with a best-in-class marketplace.