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Airbnb was born in 2007 when two Hosts welcomed three guests to their San Francisco home, and has since grown to over 4 million Hosts who have welcomed more than 1 billion guest arrivals in almost every country across the globe. Every day, Hosts offer unique stays and experiences that make it possible for guests to connect with communities in a more authentic way.
The Community You Will Join:
The Product Marketing team for Experiences plays a pivotal role in envisioning the product, defining the strategy, and making it real. Our teammates deeply understand the needs of our guests and hosts, and continuously innovate to create world-class products. This includes a strong ability to partner with talented cross-functional team members across marketing, business, operations, supply, legal, and design—to execute a shared vision and achieve ambitious goals.
The Difference You will Make:
As the EMEA Curator for Experiences, you will be responsible for shaping the product to be authentic and relevant to your regional markets, through the lens of an Airbnb traveler. You will have a pulse on local trends and provide on-the-ground insights. Your ability to translate and adapt a global strategy for Experiences to EMEA, while managing multiple priorities, will be vital to your success.
The role needs to be based in either London, Paris, or Dublin.
A Typical Day:
- Strategic leadership: Implement a product strategy that drives growth for Airbnb's Experiences across various regions and experience categories. Navigate and address regional and category-specific challenges and opportunities, maintaining a clear set of decision-making criteria.
- Curation: Work with internal and external partners to shape what is offered on our platform, to ensure we represent cities authentically for travelers and locals. Drive decisions based on demand, brand alignment, and product-market fit.
- Quality standards: Hold a high standard of quality, with an ability to clearly articulate criteria and reasoning.
- Communication and alignment: Partner with cross-functional teams to craft a clear and concise product narrative.
- Feedback and collaboration: Share creative direction and feedback in a collaborative and supportive manner with internal cross-functional partners, and external partners. Be comfortable with ambiguity and changing business goals. Foster an environment of curiosity and openness.
Your Expertise:
- Experience: 12+ years of creative direction, editorial, curatorial, agency, and/or product marketing experience, with a demonstrated ability to partner cross-functionally. Proven track record of working at agencies and client partnership.
- Communication & leadership: Ability to drive execution across teams in a fast-paced environment, as an individual contributor. Strong ability to communicate clearly and effectively, and be flexible to coordinate across different time zones.
- Well traveled and networked: Strong knowledge of and experience in countries in EMEA, with a global perspective of the region. Track record of sourcing and building a network of in-market relationships.
- Creative direction & taste: Discernment in taste and strong cultural sensibilities for a regional market, keeping in mind various types of audiences.
- Storytelling: Ability to build compelling customer-focused stories and work with marketing and communications partners to bring them to life
Our Commitment To Inclusion & Belonging:
Airbnb is committed to working with the broadest talent pool possible. We believe diverse ideas foster innovation and engagement, and allow us to attract creatively-led people, and to develop the best products, services and solutions. All qualified individuals are encouraged to apply.
What We Do
Airbnb is a community based on connection and belonging—a community that was born in 2008 when two hosts welcomed three guests to their San Francisco home, and has since grown to 4 million hosts who have welcomed over 800 million guest arrivals to about 100,000 cities in almost every country and region across the globe. Hosts on Airbnb are everyday people who share their worlds to provide guests with the feeling of connection and being at home. At Airbnb, we believe that hosts, guests and the communities where we operate are all stakeholders we have a responsibility to serve, and that by serving them alongside our employees and investors, we will build an enduringly successful company.
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