Build a career powered by innovations that matter! At Novanta, our innovations power technology products that are transforming healthcare and advanced manufacturing—improving productivity, enhancing people’s lives and redefining what’s possible. We create for our global customers engineered components and sub-systems that deliver extreme precision and performance for a range of mission-critical applications—from minimally invasive surgery to robotics to 3D metal printing.
Novanta is one global team with over 26 offices located in The Americas, Europe and Asia-Pacific. Looking for a great place to work? You have found it with a culture that embraces teamwork, collaboration and empowerment. Come explore Novanta.
Company Overview
Build a career powered by innovations that matter! At Novanta, our innovations power technology products that are transforming healthcare and advanced manufacturing improving productivity, enhancing people’s lives and redefining what’s possible. We serve as a trusted technology partner to medical and advanced industrial original equipment manufacturers (OEMs) worldwide, engineering components and sub-systems that deliver extreme precision and performance for a range of mission-critical applications from minimally invasive surgery to robotics to 3D metal printing.
Novanta is a global organization with offices located throughout EMEA, The Americas and Asia Pacific. Novanta is a publicly traded company on NASDAQ under symbol NOVT.
Business Overview
Novanta’s Positioning Solutions business provides advanced motion‑control components and subsystems used in medical, life science, and advanced industrial equipment. These technologies enable high‑accuracy, high‑repeatability movement and positioning—critical for applications such as imaging systems, diagnostics, robotics, laboratory automation, semiconductor manufacturing, and surgical technologies.
Job Summary
As the Product Manager, Downstream, you are responsible for driving market adoption, revenue growth, and customer engagement for assigned product lines post-launch. This role focuses on commercialization, pricing strategy, and lifecycle optimization to ensure products deliver maximum value to customers and achieve business objectives.
Primary Responsibilities
- Commercialization & Go-To-Market Execution: Develop and implement downstream strategies; lead pricing strategy; partner with Sales, Marketing, and Customer Care.
- Customer Engagement & Voice of Customer (VOC): Gather and analyze customer feedback; translate VOC insights into lifecycle improvements.
- Performance Monitoring: Track KPIs; use data-driven insights to refine strategies.
- Training & Enablement: Deliver training programs for sales teams, partners, and customers.
Required Experience, Education, Skills, Training and Competencies
- 5+ years downstream product marketing with emphasis on commercialization and lifecycle optimization.
- Strong understanding of market dynamics, pricing strategies, and customer engagement best practices.
- Healthcare/Medical device familiarity
- Plus: Strong background in digital marketing, technical writing and collateral development
- Data-driven decision-making and ability to analyze performance metrics.
Travel Requirements
- Up to 10-20% travel, including customer visits, industry events, product trainings, and occasional trips to other Novanta sites.
- Travel may include domestic and limited international trips, depending on business needs.
Physical Requirements
- Prolonged periods of sitting, working on a computer, and participating in virtual meetings.
- Ability to lift up to 25 pounds for occasional handling of demo units, marketing materials, or equipment.
- Ability to stand or walk for extended periods during tradeshows, customer visits, or product demonstrations.
- Must be able to travel by car, plane, or other transportation as required.
Compensation and Benefits
- The salary for this role will range from 121,000-185,000 USD annually based on full-time employment. Salary offers are based on a wide range of factors including but not limited to location, relevant skills, training, experience, education, etc.
- Certain roles may be eligible for performance-based incentive compensation and/or long-term incentives. Incentives could be discretionary or non-discretionary depending on the plan.
- Novanta supports all aspects of your life’s needs. This position provides a full range of medical, financial, and other benefits to make your quality of life better.
Novanta is proud to be an equal employment opportunity and affirmative action workplace. We consider all qualified applicants without regard to race, color, religion, sex (including pregnancy), sexual orientation, gender identity or expression, national origin, military and veteran status, disability, genetics, or any other category protected by federal law or Novanta policy.
Please call +1 781-266-5700 if you need a disability accommodation for any part of the employment process.
Top Skills
What We Do
Novanta delivers innovations that matter for its medical and advanced industrial OEM customers. If you have a passion for solving complex technical problems that lead to breakthrough performance and that enhance people's lives, come join our growing team.
Here is a sample of the many exciting applications we serve:
• Innovations that ensure the safety of patients and efficient workflows in hospitals using our novel RFID technology
• Innovations in additive manufacturing, also known as 3-D metal printing, using our lightning fast lasers and laser beam steering sub-systems
• Innovations in minimally invasive surgery using our highly reliable insufflators, pumps and visualization systems
• Innovations in robotics and automation using our precision motors, encoders and drives for superior accuracy
• Innovations in smartphone production using our fast, accurate lasers and laser beam steering equipment along with our precision motion systems
The driving force behind our growth is the team of talented professionals who share our commitment to our values, and our passion for innovation and for our customers’ success.
Novanta has deep expertise in precision medicine and manufacturing, medical solutions, and robotics and automation:
Precision Medicine and Manufacturing:
• Continuous wave, ultrafast and CO2 lasers, along with laser beam steering components and sub-systems
Brands: ARGES, Cambridge Technology, Laser Quantum, Synrad
Medical Solutions:
Minimally Invasive Surgery:
• Insufflators, pumps and disposable tube sets; medical visualization systems, video processing and wireless imaging
Brands: NDS, Med X Change, Reach Technology, WOM
Detection & Analysis:
• RFID readers, machine vision solutions, barcode scanning, light and color measurement
Brands: JADAK
Robotics and Automation:
• Motors, encoders, servo drives, air bearing systems and integrated mechatronic solutions
Brands: ATI, Celera Motion (inc. Applimotion, Ingenia, MicroE, Zettlex, Westwind)







