Join ABC Fitness and become part of a culture that’s as ambitious as it is authentic. Let’s transform the future of fitness—together!
Our Values
Best Life
We believe great work begins with great people. That’s why our culture is built on respect, trust, and belonging. We create an inclusive environment where every team member can bring their authentic self to work—because diverse perspectives drive innovation and meaningful impact.
Growth Mindset
We are doers, thinkers, and dreamers. At ABC Fitness, your growth is our investment. Through continuous learning, mentorship, and professional development opportunities, we empower you to reach new heights—personally and professionally.
One Team
From day one, you’ll be part of a team that collaborates, celebrates, and cares. We move fast, support one another, and have fun along the way. Because when you thrive, we all thrive.
Key Responsibilities
- Lead end-to-end launch management for new products, platform enhancements, and major feature releases.
- Build and manage launch plans, timelines, milestones, dependencies, and stakeholder communications.
- Partner closely with Product Management to understand release scope, customer value, target audience, rollout strategy, and launch requirements.
- Coordinate cross-functional launch activities across Product, Product Marketing, Marketing, Sales, Customer Success, Support, Training, Operations, Legal, and other teams as needed.
- Drive launch readiness reviews and ensure all required deliverables are completed on time and at a high standard.
- Identify launch risks, gaps, and blockers early, and proactively drive resolution.
- Establish clear roles, responsibilities, and accountability across stakeholders for each launch.
- Support packaging of launch materials including messaging inputs, internal communications, enablement assets, FAQs, release notes, and customer-facing readiness materials.
- Partner with enablement and customer-facing teams to ensure internal teams are prepared to position, support, and adopt new offerings.
- Help define rollout approaches, including phased launches, pilots, beta programs, and general availability plans.
- Track launch outcomes and key performance indicators, and facilitate post-launch retrospectives to improve future execution.
- Develop and maintain launch frameworks, templates, checklists, governance, and best practices to scale launch excellence across the organization.
- Serve as a trusted operational partner who brings structure, transparency, and momentum to complex initiatives.
Qualifications
- Bachelor’s degree in Business, Marketing, Communications, Product Management, or related field; equivalent experience may be considered.
- 6+ years of experience in product launches, go-to-market, product marketing, program management, product operations, or a related function.
- Experience managing cross-functional initiatives in a B2B SaaS, technology, or fitness/wellness technology environment preferred.
- Proven track record of leading complex launches involving multiple stakeholders and dependencies.
- Strong project and program management skills, with the ability to organize competing priorities and keep teams aligned.
- Excellent verbal and written communication skills, including executive-ready updates and cross-functional coordination.
- Strong problem-solving skills with the ability to anticipate issues and drive practical solutions.
- High attention to detail and strong operational discipline.
- Comfortable working in ambiguity and adapting plans as product and business needs evolve.
- Experience with launch processes, release planning, and change management best practices.
- Proficiency with the Atlassian product suite, specifically Jira and Confluence.
Preferred Qualifications
- Experience in product-led or SaaS go-to-market organizations.
- Experience supporting launches for platform products, integrations, payments, mobile applications, or member/club management solutions.
- Familiarity with customer lifecycle considerations including sales enablement, onboarding, support readiness, and adoption measurement.
- PMP, Agile, Scrum, or related certification is a plus.
Core Competencies
- Cross-functional leadership
- Launch execution
- Program and project management
- Stakeholder management
- Communication and influence
- Operational excellence
- Risk management
- Process design and continuous improvement
- Customer and market orientation
Success Measures
In this role, success may be measured by:
- On-time completion of launch milestones and deliverables
- Cross-functional launch readiness and stakeholder satisfaction
- Reduction in launch issues, escalations, and missed dependencies
- Quality and consistency of launch communications and enablement
- Adoption and effectiveness of repeatable launch processes
- Business performance of launches, including awareness, adoption, usage, and customer impact where applicable
Compensation for this role will be determined based on a variety of factors, including relevant experience, qualifications, skills, geographic location, and market considerations. The anticipated compensation range for this position is -
$90,500 - $104,500 CAD- annually. In addition to base compensation, eligible employees may be offered other forms of compensation, such as bonuses, commissions, equity, or other incentive programs, where applicable. Compensation and benefits may vary by location and are subject to applicable legal, business, and market requirements.WHAT’S IN IT FOR YOU:
- Purpose led company with a Values focused culture – Best Life, One Team, Growth Mindset
- Time Off – with our open PTO policy, we offer flexibility in how and when you take PTO!
- Days of Disconnect – once a quarter, we take a collective breather and enjoy a day off together around the globe. #oneteam
- Parental & Pawternity Leave – we offer leave for when your family grows by two feet or four paws!
- Best Life Perk – we are committed to meeting you wherever you are in your fitness journey with a quarterly reimbursement
- Medical/Dental/Vision coverage
- EAP – we get you help when you need it. Period.
- Premium Calm App – enjoy tranquility with a Calm App subscription for you and up to 4 dependents over the age of 16
- And more! – so many benefits we couldn’t even fit them all here!
At ABC Fitness, we don’t just build technology—we build communities and transform lives. Your work matters here, your growth is supported, and your voice is heard. We welcome diverse talent and encourage you to apply, even if you don’t meet every requirement.
ABC’S COMMITMENT TO DIVERSITY, EQUALITY, BELONGING AND INCLUSION:
ABC is an equal opportunity employer committed to diversity, equity, and inclusion. We strive to create a workplace where every employee, client, and partner feels valued, inspired, and empowered to reach their full potential. For us, inclusion isn’t just the right thing to do—it’s a business imperative. Learn more at abcfitness.com.
About ABC Fitness
ABC Fitness is the #1 software provider for fitness businesses of any size, all around the world. Supporting 30K clubs, 650K coaches, 40M members, and processing more than $12B in payments every year, ABC Fitness provides scalable, data-driven solutions to simplify club management and engage members and clients.
From personal trainers, boutique studios, and gyms, to international franchise health clubs, ABC Fitness will move your business forward through technology and industry insights. Innovation is at the center of everything we do, across ABC Glofox, ABC Ignite, ABC Trainerize, and ABC Evo. Let's make your fitness vision a seamless reality, together. Learn more at abcfitness.com
#LI-REMOTE
Skills Required
- Bachelor's degree in Business, Marketing, Communications, Product Management, or a related field, or equivalent experience
- 6+ years of experience in product launches, go-to-market, product marketing, program management, product operations, or a related function
- Experience managing cross-functional initiatives
- Proven track record leading complex launches involving multiple stakeholders and dependencies
- Strong project and program management skills
- Excellent verbal and written communication skills
- Strong problem-solving skills
- High attention to detail and strong operational discipline
- Ability to work in ambiguity and adapt plans as product and business needs evolve
- Experience with launch processes, release planning, and change management best practices
- Proficiency with Atlassian products, specifically Jira and Confluence
- Experience in a B2B SaaS, technology, or fitness/wellness technology environment
- Experience in product-led or SaaS go-to-market organizations
- Experience supporting platform, integration, payments, mobile application, or member/club management launches
- Familiarity with sales enablement, onboarding, support readiness, and adoption measurement
- PMP, Agile, Scrum, or related certification
ABC Fitness Solutions Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about ABC Fitness Solutions and has not been reviewed or approved by ABC Fitness Solutions.
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Leave & Time Off Breadth — Policies include open PTO for exempt roles, volunteer days, companywide disconnect days, and multiple leave types that emphasize rest and flexibility. Coverage spans military, parental, and “pawternity” leave.
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Wellbeing & Lifestyle Benefits — Offerings include an Employee Assistance Program, mental‑health concierge, Calm app access for employees and dependents, and a quarterly fitness reimbursement. A remote‑first setup complements these resources to support work–life balance.
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Parental & Family Support — Paid parental leave is positioned as best‑in‑class, with additional family‑friendly policies like “pawternity” leave. Generous bereavement policies are also highlighted positively.
ABC Fitness Solutions Insights
What We Do
At ABC Fitness, we're passionate about fitness. We believe that everyone deserves the opportunity to be their best selves and live their best lives. Our technology solutions are designed to empower fitness businesses and individuals to achieve their goals, whether it's building a stronger community, streamlining operations, or providing personalized training experiences. We're committed to making fitness accessible and enjoyable for everyone. We believe fitness is a lifestyle for people of every age, every shape, every color, and every gender. From the inside out, we live our day-to-day life guided by our core values: One Team, Growth Mindset, and Best Life. These values shape our culture, the way we work, and how we interact with each other and our community. We believe in the power of teamwork, continuous learning, and fostering a supportive environment where everyone can thrive. If you rock your sneakers with confidence and believe in the extraordinary, you’re in the right place. As One Team, we collaborate and respect each other, fostering a sense of belonging and encouraging individual growth. With a Growth Mindset, we embrace challenges, strive for continuous improvement, and promote smart experiments. Through Best Life, we prioritize the well-being of our team and community, inspiring each other to be our best selves and live our best lives.
Why Work With Us
As One Team, we are committed to creating an inclusive and safe space and fostering an environment where every team member feels like they can bring their whole selves to work. We are dedicated to designing equitable experiences that inspire and activate our growth mindset, so everyone can learn and grow together.
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