Conversion is the agentic marketing automation platform for modern enterprises such as Plaid, ClickHouse, Webflow, and Productboard. Our platform lets growth teams run their entire go-to-market motion in one place, from acquisition through retention, with AI agents doing the work that legacy tools like Marketo, HubSpot, and Pardot can't.
We've raised $28M+ from Abstract Ventures, True Ventures, and HOF Capital. The team is based in San Francisco and includes engineers, designers, and operators from Airbnb, Palantir, Pinterest, IMC, Shopify, LinkedIn, and Microsoft.
About the Role
Hey there! James here 👋, co-founder and CTO at Conversion. Just wanted to share my thoughts on the perfect candidate we're looking to join our product engineering team. Whether you lean backend, frontend, or work across both, we'd love to hear from you.
Product focused: There are a lot of features that go into a marketing automation platform, and we're looking for engineers who can own entire products and scope out, design, and build them end to end. We believe the best PMs are engineers who understand the pain point, since they can best evaluate both the benefit and the cost of building a feature.
Love building for / with customers: We're extremely close with our customers. Every customer gets their own Slack channel in our org, and we add every engineer to the channel to directly answer questions, fix bugs, and ship features. A key component of this role will be working with customers to understand pain points and then researching / designing the product features to solve them!
Detail oriented: Conversion's product is a deeply integrated platform where each feature must mesh seamlessly with many existing features and support an ambitious vision. A detail oriented approach is required to keep our high bar for craft while delivering complex features in a scalable way.
Intellectually curious: Conversion engineers are the kind of people who get excited about a weird edge case and end up sending five Slack messages about it before lunch.
Concrete Responsibilities:
Vision: Owning the vision and product features end to end
Product context: Deeply understanding our customers and the enterprise marketing space
Product engineering: Owning the end to end delivery of the product from customer need to final product shipped
This role is in-person 5 days/week in San Francisco.
You Might Be a Good Fit If You
Have 3+ years of industry experience shipping product features
Have a startup mindset and want early ownership in a fast-paced environment
Have experience with our tech stack:
Go for backend services
You Might Be a Great Fit If You
Have worked at a Series A to C startup that scaled quickly
Care about owning the delivery of a feature end to end and continuing to ensure customers are happy even after delivery
Have a strong track record of side projects, apps, or hackathons. Our engineers have built a live-streaming security system for their parents' new house, a database from scratch, a better Splitwise app, and hosted our Minecraft server, all while at Conversion
Useful links
Website: https://conversion.ai/
Careers: https://conversion.ai/careers
Next Play article on our team: https://nextplayso.substack.com/p/how-a-big-pivot-helped-this-company
Engineering blog: https://conversion.ai/blog
Skills Required
- 3+ years of industry experience shipping product features
- Experience with Go for backend services
- Startup mindset and willingness to take early ownership in a fast-paced environment
- Experience owning feature delivery end to end and supporting customer satisfaction after launch
- Experience working at a Series A to C startup that scaled quickly
- Strong track record of side projects, apps, or hackathons
- Ability to work in person five days per week in San Francisco
What We Do
Conversion is the modern marketing automation platform built to make B2B marketing faster, smarter, and more personal. We believe every company deserves tools that match how people actually buy: flexible, responsive, and deeply personalized across every touchpoint. Built for high-growth teams, Conversion combines a drag-and-drop email builder, AI-powered personalization, real-time segmentation, and powerful no-code workflows. Marketers use it to move faster, experiment more, and create experiences that actually convert. Conversion is trusted by over 5,000 businesses to supercharge their marketing automation, including Abacum, Clay, Hockeystack, and 11x.
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