Product Director, Sportsbook

Posted 2 Days Ago
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New York, NY, USA
In-Office
163K-235K Annually
Expert/Leader
eCommerce • Retail • Software • Sports
Tech-First Sports Licensed E-Commerce Cutting-Edge Company
The Role
Lead strategy, vision, and execution for a critical sportsbook product area while managing multiple Product Managers. Build a high-performing product organization through coaching, talent development, and succession planning. Partner with Engineering, Design, Data, Trading, Commercial, Marketing, CRM, and Operations to deliver scalable, reliable, commercially impactful customer experiences. Drive experimentation, analytics, executive communication, prioritization, and cross-functional alignment across complex, high-traffic transactional systems.
Summary Generated by Built In
About Us
Fanatics is building a leading global digital sports platform. We ignite the passions of global sports fans and maximize the presence and reach for our hundreds of sports partners globally by offering products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect, and Bet. Through the Fanatics platform, sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods; collect physical and digital trading cards, sports memorabilia, and other digital assets; and bet as the company builds its Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans; a global partner network with approximately 900 sports properties, including major national and international professional sports leagues, players associations, teams, colleges, college conferences and retail partners, 2,500 athletes and celebrities, and 200 exclusive athletes; and over 2,000 retail locations, including its Lids retail stores. Our more than 22,000 employees are committed to relentlessly enhancing the fan experience and delighting sports fans globally. 

Fanatics Betting & Gaming is building one of the most ambitious and customer-focused sportsbooks in the industry. We combine product excellence, deep sports expertise, and cutting-edge technology to create seamless, high-performance betting experiences at scale. As part of a fast-growing and highly competitive market, we are committed to delivering intuitive, reliable, and differentiated products that customers trust and return to every day.

The Role

We are looking for a Product Director to join the Fanatics Betting & Gaming Sportsbook team. This is a senior leadership role where Product, Design, and Engineering work closely together to deliver exceptional customer experiences. As part of one of the fastest-growing sportsbooks in the industry, you will play a critical role in shaping and evolving one of the most important customer journeys within our platform.

You will own the end-to-end strategy, vision, and execution for a critical, high-frequency area of the sportsbook experience. You'll define how customers discover, engage with, and transact through our product—ensuring every interaction is intuitive, reliable, scalable, and commercially impactful.

Just as importantly, you'll build and lead a high-performing product organisation. You'll manage, coach and develop Product Managers, create clear growth opportunities for both managers and individual contributors, and foster a culture of accountability, customer obsession, and continuous improvement. Success in this role will be measured not only by the products you deliver, but by the strength of the team you build.

You'll collaborate closely with leaders across Engineering, Design, Data, Trading, Commercial, Marketing, CRM, and Operations to evolve key customer journeys, solve complex business problems, and deliver measurable outcomes through insight, experimentation, and exceptional product judgment.

The ideal candidate is an exceptional people leader and product strategist who enjoys building teams as much as building products. You'll combine outstanding product craft with executive presence, commercial thinking, and the ability to influence across all levels of the organisation.

What You'll Do

As a Product Director, you will define and drive the strategy for a critical area of the sportsbook, ensuring it delivers exceptional customer value and measurable business impact.

  • Partner with Product and Commercial leadership to understand the long-term business strategy and translate it into a compelling product vision and roadmap for your domain.
  • Own and evolve a multi-year product strategy, balancing innovation, optimisation, scalability, operational excellence, and commercial impact.
  • Lead, coach, and develop a team of Product Managers, creating an environment where individuals are challenged, supported, and able to grow into the next stage of their careers.
  • Build a high-performing product organisation by raising the quality of product thinking, encouraging ownership, and creating a culture of continuous learning and accountability.
  • Prepare and deliver clear, structured executive presentations that communicate strategy, roadmap priorities, performance insights, and key trade-offs through compelling, data-driven narratives.
  • Lead multiple product teams, providing strategic direction, clear prioritisation, and coaching to enable high-quality execution.
  • Establish clear customer and business outcomes for your teams and create accountability through measurable results.
  • Embed customer insight, experimentation, and analytics into product decisions, continually raising the bar for product craft across your organisation.
  • Partner closely with Engineering leadership to ensure the reliability, scalability, and performance of high-traffic transactional systems.
  • Work across Data, CRM, Commercial, Platform, Trading, and Operations teams to deliver cross-functional initiatives and align investments with enterprise priorities.
  • Clearly communicate strategy, priorities, trade-offs, and risk to senior leadership, influencing decisions through structured thinking and sound product judgment.
  • Build organisational capability through effective delegation, coaching, succession planning, and developing future product leaders.
  • Proactively manage dependencies and sequencing across complex systems, ensuring alignment without compromising pace or delivery.

This role requires a strategic mindset, deep product expertise, commercial acumen, and the ability to operate confidently at both executive and execution levels. You'll be equally comfortable shaping long-term strategy, coaching leaders, and helping teams solve difficult product problems.

What We're Looking For
  • 10+ years of experience in Product Management, ideally leading complex, high-scale, customer-facing digital products.
  • Proven experience leading multiple Product Managers or Product Leaders, with a genuine passion for coaching, mentoring, and developing high-performing teams.
  • Experience building healthy product organisations by raising product craft, improving ways of working, and creating an environment where great product managers can thrive.
  • Demonstrated ownership of high-frequency, transactional customer experiences with measurable commercial impact.
  • Strong commercial acumen and expertise in data-driven product development, experimentation, and customer insight.
  • A structured, strategic thinker who can navigate complexity and make clear, high-quality trade-off decisions.
  • Outstanding executive communication and storytelling skills, with the ability to influence senior stakeholders and align cross-functional leaders.
  • Experience attracting, developing, and retaining exceptional product talent.
  • Comfortable balancing strategic leadership with hands-on involvement when needed.
  • Experience operating in fast-paced, high-growth environments with significant scale and performance requirements.
  • Experience in sports betting, gaming, fintech, ecommerce, or similarly complex digital platforms is preferred.

Ranges will change based on country and state of residence, which are reflected in Geographical Zones defined by Fanatics Betting and Gaming. The range incorporates all of our Geographical Compensation Zones and is subject to change as the Zone associated with the actual offer is confirmed. In addition to the base and bonus, full-time employment, and more. For information about our benefits, please visit https://benefitsatfanatics.com/



Salary Range
$163,000$235,000 USD

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Skills Required

  • 10+ years of experience in Product Management, ideally leading complex, high-scale, customer-facing digital products
  • Experience leading multiple Product Managers or Product Leaders
  • Experience building healthy product organizations and improving product craft and ways of working
  • Experience owning high-frequency, transactional customer experiences with measurable commercial impact
  • Strong commercial acumen and expertise in data-driven product development, experimentation, and customer insight
  • Strategic thinking and ability to navigate complexity and make high-quality trade-off decisions
  • Outstanding executive communication and storytelling skills
  • Experience attracting, developing, and retaining exceptional product talent
  • Ability to balance strategic leadership with hands-on involvement
  • Experience operating in fast-paced, high-growth environments with significant scale and performance requirements
  • Experience in sports betting, gaming, fintech, ecommerce, or similarly complex digital platforms

Fanatics Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Fanatics and has not been reviewed or approved by Fanatics.

  • Strong & Reliable Incentives Incentives like annual bonuses and overtime opportunities are common, supporting higher total compensation especially in corporate roles. Seasonal premiums and performance bonuses are also cited across roles.
  • Healthcare Strength Multiple medical plan options, mental-health services, and wellness programs are highlighted as core offerings. Additional supports like HSAs/FSAs and condition management further strengthen the health package.
  • Parental & Family Support Paid maternity and paternity leave, fertility benefits, adoption assistance, and gender-affirmation coverage are explicitly included. Childcare support and backup care resources are also referenced.

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The Company
HQ: New York, NY
7,500 Employees
Year Founded: 1995

What We Do

Transforming the licensed sports industry through an innovative vertical e-commerce model that allows Fanatics to quickly design, manufacture and distribute high-quality fan gear across retail channels, better serving the real-time expectations of leagues, teams, fans and retailers in today’s mobile-first, on-demand culture.

Why Work With Us

You don't have to love sports to work here (though we love sports fanatics as well!). Fanatics is an industry leading, multi-billion dollar, international, privately held company with a casual, lofty space in the heart of Downtown Boulder. We have the advantages of a startup, without the pitfalls.

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