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Job Function:
MarketingJob Sub Function:
Advertising & PromotionsJob Category:
ProfessionalAll Job Posting Locations:
Horsham, Pennsylvania, United States of AmericaJob Description:
Johnson and Johnson is recruiting for a Product Director, Customer Experience and APP Marketing, IMAAVY, to be located in Horsham, PA.
About Immunology
Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow.
Our Immunology team leads in the development of transformational medicines for immunological disorders and illnesses. You can influence where medicine is going by restoring health to millions of people living with immune diseases.
Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way.
Learn more at https://www.jnj.com/innovative-medicine
The Product Director, Customer Experience & APP Marketing is a core member of the brand team accountable for shaping and delivering patient media, APP, and patient care team strategies. They will be responsible for partnering with PECS, advocacy and the communications teams to drive our strategy and advance the patient experience, including in close partnership with our Autoantibody Clinical Educator (ACE) team. This position reports to the GPD of Customer Experience & Access Marketing.
Key ResponsibilitiesThe PD will be directly responsible for patient care team experience and all aspects of patient media. They will also be the key brand point for PECS, communication, and advocacy.
Develop and implement materials for patient care teams and ACE in-services
Partner with Nurse Navigator and Caregiver PECS teams to ensure alignment with brand strategy across all materials and services and deliver nurse navigator and caregiver pull-through messaging, materials, and field direction/communications
Serve as brand communications lead.
Enhance and execute on patient CRM strategy
Help to diagnose barriers within the patient care teams and drive urgency in partnership with ACEs, PECS, address them
Lead development of APP tactics and pull through partnering with HCP team as needed
Manage the agency of record and other specialty agencies to drive close collaboration and integration of strategies and tactics
Patient NPP lead
Experience and Skills:
Required
A minimum of a Bachelor's degree is required. Postgraduate qualification, PhD, MBA, or other graduate degree is strongly preferred.
A minimum of 7 years of business experience with a minimum of 3 years of marketing experience in the healthcare or pharmaceutical industry is required.
Experience translating customer insights into marketing tactics.
Demonstrated ability to partner and work with multiple agencies/vendors and cross-functionally
Ability to manage multiple demands and priorities on time, lead teams, gain alignment and drive decision making is required.
Strong verbal and written communication skills
A demonstrated track record of garnering leadership support, driving to decision, and strong execution.
Preferred:
Prior pharmaceutical launch experience.
Rare disease or neurology experience.
Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act.
Johnson and Johnson is committed to providing an interview process that is inclusive of our applicants’ needs. If you are an individual with a disability and would like to request an accommodation, please email the Employee Health Support Center ([email protected]) or contact AskGS to be directed to your accommodation resource.
Required Skills:
Preferred Skills:
Brand Marketing, Brand Positioning Strategy, Communication, Customer Centricity, Customer Intelligence, Data Analysis, Data-Driven Decision Making, Data Savvy, Execution Focus, Financial Analysis, Organizing, Presentation Development, Product Development Lifecycle, Product Improvements, Product Management, Product Portfolio Management, Product Strategies, Stakeholder Management, Strategic Thinking, Technical CredibilityJohnson & Johnson Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Johnson & Johnson and has not been reviewed or approved by Johnson & Johnson.
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Healthcare Strength — Healthcare coverage is characterized as comprehensive across medical, dental, and vision, with added supports like onsite clinics, fitness centers, and Employee Assistance resources. Mental-health services and wellbeing reimbursements are also described as meaningful components of the overall package.
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Retirement Support — Retirement offerings are portrayed as a major differentiator, combining a 401(k) with employer matching and an employer-funded pension plan. Stock options and other long-term financial supports are also positioned as part of the broader rewards mix.
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Parental & Family Support — Family-related benefits are presented as notably strong, including paid parental leave for all new parents and additional leave types for caregiving and bereavement. Financial assistance for adoption, fertility treatment, and surrogacy is highlighted as a significant support.
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