Founded in 2022 by Joey Levy and Jake Paul, Betr has built the world's first real money gaming super app. Our product suite spans Picks, Social Sportsbook, Social Casino, and Arcade, with Predictions launching later this year. Betr Picks launched in September 2023, which has quickly become one of the leading fantasy sports pick 'em products in the U.S. The product is currently available in 34 states. In September 2025, we launched Betr Social Sportsbook and Betr Arcade. Since launch, Betr Social Sportsbook, which is live in 32 states, has been one of the fastest growing products in the industry. Betr Arcade has quickly emerged as a leading skill games platform and is live in 38 states. Betr Social Casino launched in February 2026 and is live in 33 states.
Betr is also the most followed sports gaming company on social media in the world, featuring 24/7 original content created by Betr Media, our internal media division. Betr Media has grown to 2.5M+ followers and 2.4B impressions since launching in 2022.
Betr has one million paying users and is one of the fastest growing companies in the industry. We're backed by Fuel Venture Capital, Aliya Capital Partners, IA Sports Ventures, FinSight Ventures, Florida Funders, Harmony Partners, 8vc, and other top-tier investors.
Our Product Design Team’s mission is to create intuitive, innovative, and impactful solutions that enhance user experiences and drive business growth. We are committed to understanding user needs deeply, embracing design thinking methodologies, and collaborating cross-functionally to deliver products that not only meet but exceed expectations. Through continuous learning, experimentation, and a user-centric approach, we strive to transform ideas into delightful, functional, and visually compelling solutions that resonate with our users, foster loyalty, challenge existing paradigms and establish Betr as a leader in our industry.
The design team sits close to the product and close to the business. If you want to see your work matter quickly, this is the right place!
THE ROLEYou'll own the design across two distinct areas of the Betr app. The first is the customer experience — the end-to-end account layer that underpins everything: how users sign up, verify their identity, navigate their account, and manage their money. It's the connective tissue that unifies our products into a single, cohesive experience. Getting it right isn't a detail — it's the foundation everything else is built on.
What You'll Do:
Take ownership of features from discovery through launch — wireframes, flows, high-fidelity mocks, prototypes, and redlines
Translate user research and data into design decisions you can clearly defend
Navigate the tension between tight, trust-building CX flows and expressive, engaging gaming UI — often in the same sprint
Contribute to and help maintain our design system — components, patterns, documentation
Run and participate in design critiques; give and receive direct feedback well
Collaborate closely with engineers on implementation — close enough to notice when something's off
Participate in usability testing and synthesize findings into actionable next steps
What You'll Own:
Account creation & identity verification
Onboarding and first-time user flows
Account management & settings
Deposits and withdrawals, purchase flows & more
Social Casino—table games, slots, etc.
Arcade—skill-based head-to-head games
Cross-product consistency & more
Customer Experience
Gaming Products
What We're Looking For:
3–5 years of product design experience, with a portfolio that shows strong craft and clear thinking
Proven ability to design complex multi-step flows — onboarding, forms, transactional UI — with care for every state
Experience shipping on mobile (iOS or Android); this is primarily a mobile product
Solid Figma skills — components, variables, auto layout, prototyping
Strong communication: you can articulate why a design decision makes sense, not just what it looks like
Comfort working across product areas with different tones and user expectations
Deep understanding of user-centered design principles, usability, and accessibility standards.
Experience in leading design projects from concept to completion, including user research, ideation, prototyping, and user testing.
Knowledge of design systems, component-based design, and front-end development principles is a plus.
Experience with gaming, entertainment, or high-engagement consumer apps
Background in fintech, payments, or KYC/identity flows
You follow sports closely and understand the fan experience from the inside
Exposure to front-end code — you don't need to ship it, but you understand how it works
A lifelong, passionate sports fan with a deep understanding of how to engage fans
BONUS POINTS FOR:
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What We Do
Founded in 2022 by Joey Levy and Jake Paul, Betr is a leading sports gaming and sports media company focused on enhancing the consumption of sports through entertainment. Betr's gaming products are differentiated through a unique product experience with a simplified user interface that is catered to the casual sports fan, enabling Betr to capture more of the under-penetrated online gaming addressable market. Betr began with a beta version of its Online Sports Betting (OSB) product, which only offered microbetting markets such as the next play in a football game or the next pitch in a baseball game, before launching its real-money Daily Fantasy Sports (DFS) product, Betr Picks, in 24 states. Betr plans on launching its V1 Sportsbook product with full sportsbook capabilities ahead of the 2024 NFL season, as well as its iGaming vertical with the launch of Betr Casino by the end of 2024. Betr's media division, Betr Media, is the fastest growing sports betting media brand in the United States that has grown to over 2.5 million followers, 2.4 billion impressions, and 127 million engagements across its social channels since publicly launching in August 2022. Betr Media is able to effectively reach and engage its audience at scale given its large social following coupled with its unique combination of in-house media talent and production, with an emphasis on original short-form video content. Betr is backed by Fuel Venture Capital, Aliya Capital Partners, Roger Ehrenberg/IA Sports Ventures, Florida Funders, 8vc, Anti Fund, 305 Ventures, and many others.
