Product Designer (UX & UI) - Base44

Posted 5 Days Ago
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Tel Aviv
In-Office
Mid level
Enterprise Web • Information Technology • Software
We empower any business or individual in the world to build their online presence and be successful.
The Role
In this role, you'll own the design process for Base44's core product, collaborating with cross-functional teams to create user-centered solutions and develop design systems.
Summary Generated by Built In
Company Description

We’re Base44, a newly acquired part of Wix, on a mission to change how products and apps get built. Our AI-powered platform allows anyone to create custom applications using natural language- no traditional coding required. We operate like a startup within Wix: fast-moving, collaborative, and focused on solving complex problems with simple, elegant solutions.

We’re here for anyone who wants to build: creators, solo founders, startups, entrepreneurs, side hustlers, and everyone in between. Whether you're launching a product, validating a concept, or chasing a hunch, Base44 gives you the power to make it real.

Our product is game-changing, our ambitions are bold, and- with your help- our growth will be remarkable.

Job Description

As an Experienced Product Designer (UX & UI) in the Base44 team, you’ll play a central role in shaping and evolving Base44’s core product experience and design foundations.

 

  • Own the functional and visual design of your product.

  • Deliver extraordinary, high-quality products in a fast-paced AI driven environment.

  • Demonstrate a strong and practical understanding of applied AI to drive innovative, data-informed, and highly personalized user experiences.

  • Know your product and users thoroughly through extensive research based on support tickets, data, usability tests, user interviews, competitor analysis and more.

  • Collaborate with your team of PMs, developers, analysts, and other UX/UI designers to define product requirements and shape effective design solutions.

  • Take ownership and drive projects end-to-end.

  • Own your professional growth by taking part in our guild’s courses, guild days, soft and hard skills workshops, mentorship programs, and much more (both learning and teaching)

Qualifications

  • 3+ years of UX + UI design experience, ideally in product teams.

  • Strong grasp of UX patterns and the product lifecycle – from research to prototyping, design, usability testing and more.

  • Experienced in building with AI tools and exploring new ways to bridge design and development.

  • Proficient in working with Figma with strong focus on building a design system.

  • Excellent problem-solving and communication skills, with a passion for continuous learning.

  • Strategic thinker who quickly grasps complex systems and turns them into clear, pixel-perfect design solutions.

Top Skills

AI
Figma
Ui
Ux
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The Company
Austin, TX
6,000 Employees
Year Founded: 2006

What We Do

Wix started out small with a huge idea: To give anyone, anywhere the ability to build a website and create an online presence. Today, with over 200 million users worldwide, we empower any business, community or person to fulfill their dreams and be successful online.

Our vision is big - our drive is bigger.

Why Work With Us

Our work is meaningful. Product innovation is inspired by our users’ unique needs, and how we show up for them can make a big impact on their success. We believe in balancing flexibility and well-being with empowerment and ownership, giving our people the space and support to grow on their own terms and in their own way.

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