Hybrid, UK
We’re looking for a Product Designer to join our iwoca Design team
As the Product Designer for the core funnel, you will support on the end-to-end user experience for the main business. This will include the application process, choosing and managing offers as well as managing and making repeat loans. You will work with the Principal Product Designer for Funnel Teams in shaping the future of iwoca’s product, discovering new opportunities and developing solutions that provide a seamless and valuable experience for our customers. You'll work with product and engineering teams to deliver designs that have a direct impact on the success of small businesses.
The company
Small businesses move fast. Opportunities often don’t wait, and cash flow pressures can appear overnight. To keep going, and growing, SMEs need finance that’s as flexible and responsive as they are.
That's why we built iwoca. Our smart technology, data science and five-star customer service ensures business owners can act with the speed, confidence and control they need, exactly when it's needed.
We’ve already cleared the way for 100,000 businesses with more than £4 billion in funding. Our passionate team is driven to help even more SMEs succeed, through access to better finance and other services that make running a business easier. Our ultimate mission is to support one million SMEs in their defining moments, creating lasting impact for the communities and economies they drive.
The team
The UK Funnel Teams optimise iwoca’s lending products and the customer journey. The teams include product managers, analysts, developers, and data scientists working together to design, build, and test innovative solutions. The teams use data-driven insights to identify the most effective ways to serve our customers, while maximising the mutual value in iwoca’s relationships with SMEs.
As a product designer, you will collaborate on everything from launching new product features to refining customer experiences. This integrated, cross-functional approach allows the team to address complex challenges, iterate quickly, and build solutions that shape how thousands of businesses succeed.
The roleAs the Mid/Senior Product Designer, you will be responsible for the entire design lifecycle, from initial concept to polished user interface. This is a strategic role that also requires hands-on execution.
Autonomy and vision
Working with the Principal Product Designer to develop and champion the strategic vision for the customer experience in the UK market.
Shape a new credit product from the ground up, offering greater flexibility to support small businesses.
Help maintain and evolve our reusable Design System to ensure coherence and quality.
Impact and collaboration
Work with product managers and engineers to build user-centred solutions that solve real-world user pain points and meet business goals.
Design interactive tools, like a loan calculator, to guide customers to the right product for their needs.
Use data from web analytics and A/B testing to iterate on designs that directly improve conversion and user satisfaction.
Growth and learning
With support from the Product Team and the Principal Product Designer, conduct user research and usability testing to uncover pain points and validate your design solutions.
Establish and monitor user feedback loops to build a culture of continuous improvement.
Identify and act on opportunities for improvement based on both qualitative and quantitative data.
Some example projects are:
Developing a new iwoca Home portal for customers to be able to manage multiple products as well as enable cross-selling opportunities for other products.
Creating a more engaging experience for existing customers – one that recognises their growth and deepens their partnership with iwoca.
Shaping a new credit product that offers greater flexibility to support small businesses on their path to success.
The requirements
Essential:
Experience working in a product design setting focussed on conversion and commercial goals.
A customer-first, data-driven approach to design, with a knack for balancing business needs with user empathy.
Experience in planning and conducting moderated and unmoderated user research studies with customers.
Experience working in a cross-functional team that includes product managers and engineers.
Proficiency in design tools (e.g. Figma, Adobe Creative Suite) with strong prototyping and interaction design skills.
Experience working with Product Managers and analytics data/tools to drive design decisions.
An understanding of A/B testing, conversion metrics, and user behaviour.
The ability to work autonomously and complete projects.
Excellent communication skills and the ability to adjust your communication style to the audience.
Bonus:
Knowledge of basic concepts in front-end development, and basic familiarity with some front-end frameworks.
Experience working directly with business stakeholders.
Experience working in the B2B space.
The salary
We expect to pay from £55,000 - £70,000 for this role.
But, we’re open-minded, so definitely include your salary goals with your application. We routinely benchmark salaries against market rates, and run quarterly performance and salary reviews.
The culture
At iwoca, we prioritise a culture of learning, growth, and support, and invest in the professional development of our team members. We value thought and skill diversity, and encourage you to explore new areas of interest to help us innovate and improve our products and services.
The offices
We put a lot of effort into making iwoca a brilliant place to work:
Offices in London, Leeds, Berlin and Frankfurt with plenty of drinks and snacks
Events and clubs, like bingo, comedy nights, yoga classes, football, etc.
The benefits
Flexible working hours
Medical insurance from Vitality, including discounted gym membership
A private GP service (separate from Vitality) for you, your partner, and your dependents.
25 days’ holiday, an extra day off for your birthday, the option to buy or sell an additional five days of annual leave, and unlimited unpaid leave
A one-month, fully paid sabbatical after four years.
Instant access to external counselling and therapy sessions for team members that need emotional or mental health support.
3% pension contributions on total earnings
An employee equity incentive scheme
Generous parental leave and a nursery tax benefit scheme to help you save money.
Electric car scheme and cycle to work scheme
Two company retreats a year, we’ve been to France, Italy, Spain, and further afield.
And to make sure we all keep learning, we offer:
A learning and development budget for everyone.
Company-wide talks with internal and external speakers.
Access to learning platforms like Treehouse.
Top Skills
What We Do
iwoca was founded to expand possibilities for small businesses.
At iwoca, we believe finance should feel like a superpower, not a headache. That’s why our founders, Chris and James, decided to create a solution custom-built for small businesses. One that strips out the hassle, gets to know what each business needs, and looks for opportunities rather than problems. One that provides access to finance where and when your business needs it.
Our partner integrations and our Lending API mean we can provide access to finance where and when small businesses need it. Our award winning credit risk engine help us make faster, more accurate credit decisions built around the performance of the business.
We are proud to be NACFB Lender of the year, Xero Financial Services App of the year and, most recently, winner of the £10m Banking Competition Remedies grant.
Since 2012, we’ve made funding available to over 50,000 businesses, from cafés to car dealers, salons to solicitors. But we’ve only just started. Our mission is to fund one million small businesses.
