Product Associate (Electronics & Hardware)

Posted 2 Days Ago
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New York, NY, USA
In-Office
60K-100K Annually
Junior
eCommerce • Wearables
The Role
Own consumer hardware products from concept through mass production, managing specifications, schedules, vendors, manufacturers, engineering partners, and cross-functional execution. Lead product and component tradeoffs, translate customer needs into PRDs and success metrics, monitor quality and budget, support launch readiness, and incorporate post-launch learnings into future product cycles.
Summary Generated by Built In

Mission: We’re on a mission to make Raycon the most loved electronics brand in the world where every product feels joyful, effortless, and personal. We believe tech should empower, not frustrate.
We're hiring a Product Associate to manage hardware products end-to-end from concept through mass production, including the daily vendor execution that makes them ship on time. You'll own specs, schedules, and the calls when cost, performance, and timeline collide. This role is title-flexible. Strong candidates may come from Product Management, Technical Program Management, Engineering Program Management, or hardware engineering with program ownership experience. We care about what you've shipped, not what your title was.

Growth: Profitable growth with 5M+ customers and international expansion
Location: Midtown Manhattan, NYC.
Mon - Fri, 9 AM - 6 PM EST.
Hybrid: 1 day remote (Monday) and 4 days in office (Tuesday - Friday)
Compensation: Competitive base + performance bonus
Team: This role reports to the VP of Product and partners closely with design, operations, product marketing, and leadership. You will be pivotal to drive development across a number of key products.
Why Now: Raycon is at a critical inflection point as we scale from a high growth startup into a globally recognized brand. Our product portfolio is expanding, customer expectations are rising, and the complexity of execution is increasing. We need a Product Associate who can bring structure, clarity, and momentum to how we build and launch products at scale.

You'd be a fit if:

  • 2+ years owning consumer hardware products or programs end-to-end
  • Direct experience working with contract manufacturers, ideally in China or Asia
  • Engineering degree preferred but not required
  • Track record of holding schedules - dates don't slip without you knowing first
  • Comfortable making tradeoffs with incomplete data and defending the call later
  • You get sh*t done when things are messy, ambiguous, or broken
  • Clear written communication - your specs and vendor emails leave no ambiguity

Key Responsibilities:

  • Own hardware products through EVT, DVT, PVT, and mass production
  • Manage day-to-day relationships with our overseas manufacturers and engineering partners
  • Drive design and component decisions when tradeoffs need to be called
  • Translate customer needs into specs, PRDs, and success metrics
  • Lead cross-functional execution across engineering, ID, firmware, ops, marketing, and CX
  • Partner with product marketing on positioning, pricing inputs, and launch readiness
  • Monitor post-launch performance and feed learnings into the next cycle
    Sample projects may include the below.

A Day in the Life: 

  • Managing vendors to remain on track, on budget, and keeping product quality strong
  • Aligning a DSP build with firmware and locking the freeze date with our ODM
  • Driving a cost-down review with the factory on a wearable in DVT
  • Working with marketing on launch sequencing for a Q4 retail drop

Company Values:

  • Customer First
  • Think Big
  • Raise the Bar Every Day
  • GSD: Get Sh*t Done

Perks and Benefits:

  • 50% team discount on Raycon products
  • $1,500 annual L&D stipend + $200 for cultural events
  • Monthly team lunch, snack budget, March Madness bracket

Why work at Raycon:

  • Impact: Your products directly shape customer experience and brand trust
  • Autonomy: Own high impact decisions and product outcomes
  • Team: Grounded, ambitious, and kind coworkers who get sh*t done

Interview Process:
1. Initial Call: Intro with a team member focused on culture fit and your experience (30 minutes)
2. Case Study: A practical exercise tailored to the role, designed to highlight how you think and create
3. Final On-site Round: Visit us in the office, meet the team, and learn more about our cross-functional team leaders

Raycon is committed to fair and equitable compensation practices. Salary ranges are determined through alignment with market data. Base salary offered is determined by a number of factors including the candidate’s experience, qualifications, and skills. This role is also eligible for bonus compensation and employee benefits.

NYC Base Salary Range: $60,000 - $100,000 USD

Equal Employment Opportunity Statement: Raycon is an Equal Opportunity Employer. We believe that no one should be discriminated against because of their differences, such as age, disability, ethnicity, gender, gender identity and expression, religion or sexual orientation. All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law.

Skills Required

  • 2+ years owning consumer hardware products or programs end-to-end
  • Direct experience working with contract manufacturers, ideally in China or Asia
  • Engineering degree
  • Track record of maintaining product schedules and identifying schedule risks
  • Ability to make and defend tradeoff decisions with incomplete data
  • Ability to execute effectively in messy, ambiguous, or broken environments
  • Clear written communication, including unambiguous product specifications and vendor emails
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The Company
HQ: New York, NY
35 Employees
Year Founded: 2017

What We Do

Based in New York City, Raycon is an electronics brand that designs everyday tech. We’re on a mission to create a better every day through reliable, accessible, and delightful tech. With over 2 million customers — and loved by thousands of tastemakers, celebrities, and influencers — we’re here to speak up for the customer. Power up your Everyday.

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