We are looking for a sharp, commercially-minded Product Analyst to join our analytics team in London. In this role, you will sit at the intersection of Product, Marketing, and Commercial operations. You won't just pull data and build dashboards; you will be the data engine that drives decisions across our entire digital ecosystem.
You will partner closely with product squads, engineering, marketing teams, country managers, and vertical business owners (Casino & Sportsbook). You are someone who thrives on turning raw, complex digital behaviour into clear, actionable strategies, whether that’s optimising a product feature, refuting a commercial assumption, or ensuring marketing attribution is watertight.
Responsibilities:
- Drive Product & Commercial Insights: Analyse customer behaviour, conversion funnels, and retention patterns to identify growth opportunities for both our product squads and commercial teams (Casino/Sportsbook).
- Drive the GA4 + BigQuery Ecosystem: Go beyond the standard GA4 UI. Query raw, large-scale event data in BigQuery to uncover deep user insights and stitch data across touchpoints.
- Architect Data Collection & Tagging: Manage and scale our tracking infrastructure using Google Tag Manager (GTM) and Server-Side GTM. Ensure flawless data collection for both product analytics and marketing campaigns (PPC, Paid Social, etc.).
- Empower Cross-Functional Stakeholders: Act as the analytics partner for Product Owners, Country Managers, Marketing, and Business Owners. Translate complex data into clear, commercial recommendations for non-technical stakeholders.
- Data Visualisation & Storytelling: Design and maintain robust, scalable Tableau dashboards that allow product and business teams to self-serve and monitor KPIs seamlessly.
- Experimentation & Optimisation: Help design, execute, and analyse A/B tests, ensuring statistical rigour and translating results into clear product and commercial roadmap recommendations.
At ComeOn, we have adapted a Hybrid Work model which means that we offer our employees an option to pick their workstation for the day. Want to work from the office a few days a week and some days from home? That’s totally fine with us! ComeOn is known for their inviting and vibrant offices that offer creative areas for collaboration and desk set-ups designed for a Hybrid Work model. When you visit one of our offices you will always be welcomed by a friendly face that will take good care of you. It’s our curiosity that drives our innovative business forward and we work hard in a run together spirit and we always make sure to top it up by having fun! You will not regret picking ComeOn as your next place of work.
At ComeOn Group we value diversity, and we take concrete action to ensure fairness in our recruitment process. We are committed to assess candidates on their merit without discriminating against any applicant for whatever reason that is protected by law. We truly value you, as you are.
Want to know more about us just visit our website www.comeon-group.com or any of our social media channels to take a deep dive into our culture!
Glassdoor
Requirements
- Proven Experience: 3+ years of experience in product, web, or digital analytics, ideally within a high-velocity B2C environment.
- Advanced SQL: Highly proficient in writing clean, complex, and optimised queries to manipulate massive datasets.
- Expertise in GA4 & BigQuery: Essential experience working with GA4 raw data schemas within Google BigQuery (unnesting events, handling heavy clickstream data).
- Strong proficiency in Tagging (Client & Server-Side): Strong hands-on experience with Google Tag Manager, including Server-Side GTM, tracking deployment, and managing pixels/conversions for paid media channels (Meta, Google Ads, etc.).
- Data Visualisation: Strong experience building intuitive, automated dashboards in Tableau (or similar data visualisation tools).
- Behavioural Product Analytics: Hands-on experience using digital behavioural tools like Fullstory (or similar) for session replay, heatmapping, and funnel optimisation.
- Stakeholder Agility: Strong communication skills. You can comfortably discuss product metrics with a product owner or engineer, attribution with a marketer, and landing page impacts with a Country Manager.
Nice to Have:
- Data Modelling and Data Pipelines: Experience with data transformation tools like dbt or Dataform.
- Industry Experience: Direct experience within the iGaming industry (Casino or Sportsbook products).
Benefits
So what can you expect from ComeOn as a place of work?
- A competitive remuneration package inc. a company bonus scheme! 💰
- Fantastic quarterly team events and weekly company events 😎
- A one-time bonus to help you set up a comfortable workstation at home (we’re truly Hybrid!)
- On top of our Hybrid work arrangement, up to 40 days a year to work fully remote from anywhere 🌎
- A €250 One-time Hybrid Allowance to help you set-up your home office.
- Gym/Wellbeing Allowance
- 33 days holidays, including bank holidays.
- Bike2Work Scheme
- Medical Cash Plan
Skills Required
- 3+ years experience in product, web, or digital analytics in a high-velocity B2C environment
- Advanced SQL for writing clean, complex, optimized queries
- Experience working with GA4 raw data schemas and BigQuery (clickstream, unnesting events)
- Hands-on experience with Google Tag Manager and Server-Side GTM for tracking deployment
- Experience managing pixels/conversions for paid media channels (Google Ads, Meta)
- Strong experience building automated dashboards in Tableau (or similar)
- Hands-on experience with behavioural analytics tools like FullStory (session replay, funnels)
- Designing, executing, and analyzing A/B tests with statistical rigour
- Strong communication and stakeholder management skills across product, marketing, and commercial teams
- Experience with data transformation tools (dbt or Dataform)
- Direct experience in the iGaming industry (Casino or Sportsbook)
What We Do
Founded in 2008, ComeOn Group is a leading global player in the rapidly growing iGaming market. Having launched its first online brand in 2010, ComeOn Group is running a wide range of exciting brands across multiple markets. Operating more than 20 brands on its proprietary platform providing a secure, innovative and entertainment-led player experience across casino and sports betting. ComeOn Group is an international employer within the iGaming industry and has over 500 talented employees across 7 main locations. So - what can you expect from ComeOn as a place of work? At ComeOn, we have adapted a Hybrid Work model which means that we offer our employees an option to pick their workstation for the day. Want to work from the office a few days a week and some days from home? That’s totally fine with us! ComeOn is known for their inviting and vibrant offices that offer creative areas for collaboration and desk set-ups designed for a Hybrid Work model. When you visit one of our offices you will always be welcomed by a friendly face that will take good care of you. It’s our curiosity that drives our innovative business forward and we work hard in a #runtogether spirit and we always make sure to top it up by #havingfun! The ComeOn Moment That moment when right before the roulette ball stops, or during when the penalty shoots out in the world cup final, when time slows down, when every heartbeat can be felt, when you think, whisper or scream ComeOn, ComeOn, ComeOn! You don’t have to be a gambler to work at ComeOn Group, but you have to understand the power of having something at stake, with the potential to win or lose. We have all experienced this, if not with money on the table, maybe it was our hearts
