Product Analyst

Reposted 15 Days Ago
Be an Early Applicant
07054, Parsippany, NJ, USA
In-Office
115K-125K Annually
Mid level
Automotive • Sharing Economy • Transportation • Travel
The Role
As a Product Analyst, you will analyze customer behavior, collaborate with cross-functional teams, support A/B testing, and track KPIs to enhance product insights.
Summary Generated by Built In

Driven to be the Best 

People. Performance. Purpose. 

At Avis Budget Group, we’re driven to be the best vehicle rental company in the world, together. Our 25,000 employees raise the bar every day, bringing different perspectives, taking ownership, and leading with integrity. We’re defining the future of mobility with safe, sustainable solutions that move people, businesses, and communities forward. 

Avis Budget Group is seeking Product Analysts to join our E-Commerce Product organization and play a critical role in shaping data-driven decision-making across our web and mobile experiences. Reporting to the Director of Product Analytics, you will be embedded within cross-functional product pods—partnering closely with Product Managers, Designers, Engineers, and CRO teams.

You will turn data into actionable insights, helping teams understand customer behavior, identify opportunities, and measure the impact of product changes across the full digital journey.

What You'll Do: 

Embedded Product Analytics

  • Partner with a specific product pod (e.g., search, pricing, checkout, mobile, post-booking) to support decision-making

  • Act as the go-to analytics partner for Product Managers and cross-functional teams

  • Translate business and product questions into structured analysis

Data Analysis & Insight Generation

  • Analyze customer behavior across web and mobile to identify trends, opportunities, and pain points

  • Perform deep-dive analyses on funnel performance, feature usage, and customer journeys

  • Combine quantitative data with qualitative inputs (research, feedback) to generate insights

Experimentation Support

  • Partner with CRO and product teams to design, measure, and analyze A/B tests and experiments

  • Define success metrics, ensure proper test setup, and evaluate results with statistical rigor

  • Translate experiment outcomes into clear recommendations and next steps

Measurement & KPI Tracking

  • Define and track key metrics for your product area (e.g., conversion, engagement, retention, revenue)

  • Build and maintain dashboards and reporting that provide clear visibility into performance

  • Ensure consistency with broader measurement frameworks and definitions

Data Quality & Instrumentation

  • Work with engineering and data teams to ensure accurate event tracking and data collection

  • Validate data integrity and troubleshoot discrepancies

  • Contribute to improving analytics frameworks and data reliability

Stakeholder Communication

  • Present insights and recommendations in a clear, concise, and compelling way

  • Simplify complex data into actionable narratives for product and business stakeholders

  • Support a culture of data literacy and self-service within product teams

Perks You’ll Get: 

  • Access to Medical, Dental, Vision, Life and Disability insurance

  • Eligible to elect other voluntary benefits including: Group Auto Insurance, Group Home Insurance, Pet Insurance, Legal Assistance, Identity Theft Protection, FSA, Accident Insurance, Critical Illness Insurance, and additional life insurance coverages

  • 401(k) Retirement Plan with company matched contributions

  • Full training to learn the business and enhance professional skills

  • Employee discounts, including discounted prices on the purchase of Avis/Budget cars

  • Access to an Employee Assistance Program for services including counseling, financial and legal consultation, referrals for care service and more

What We're Looking For: 

  • Experience in product analytics, digital analytics, or data analyst role within an e-commerce or digital environment

  • Strong analytical and problem-solving skills, with the ability to work with large datasets

  • Experience with:

    • SQL and data querying

    • Data visualization tools (e.g., Tableau, Looker, Power BI)

    • Product analytics tools (e.g., GA4, Adobe Analytics, Amplitude, Mixpanel)

  • Understanding of digital funnels and customer journeys

  • Familiarity with A/B testing and experimentation methodologies

  • Strong communication skills, with the ability to translate data into insights  

Preferred (Nice to Have)

  • Experience analyzing both web and mobile app data

  • Exposure to B2C and/or B2B digital products

  • Experience working in agile, product-led organizations

  • Basic knowledge of statistics and data modeling techniques

The annual starting salary for this position is between $115,000 – 125,000 annually. Factors that may affect starting pay within this range include geography/market, skills, education, experience, and other qualifications of the successful candidate.   

Who We Are: 

Here at Avis Budget Group, you will be joining a team of 25,000 driven people, performing with purpose. Together, we’re moving the future of transportation forward with our innovative, customer-focused solutions. 

Our culture is performance driven, where we encourage and support each other to be at our best through leadership, training, tools, and rewards. 

We are proud to make a positive difference to the lives of our colleagues, customers, and communities where we operate. 

Avis Budget Group is an Equal Opportunity Employer – Qualified applicants will receive consideration for employment without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran or any other category protected by applicable law. 

This advertisement does not constitute a promise or guarantee of employment. This advertisement describes the general nature and level of this position only. Essential functions and responsibilities may change as business needs require. The compensation and benefits information is accurate as of the date of this posting. The Company reserves the right to modify this information at any time, with or without notice, subject to applicable law. This position may be with any affiliate of Avis Budget Group. 

Parsippany

New Jersey

United States of America

Skills Required

  • Experience in product analytics, digital analytics, or data analyst role within an e-commerce or digital environment
  • Strong analytical and problem-solving skills
  • Experience with SQL and data querying
  • Experience with data visualization tools (e.g., Tableau, Looker, Power BI)
  • Experience with product analytics tools (e.g., GA4, Adobe Analytics, Amplitude, Mixpanel)
  • Understanding of digital funnels and customer journeys
  • Familiarity with A/B testing and experimentation methodologies
  • Strong communication skills to translate data into insights
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The Company
HQ: Parsippany, NJ
25,000 Employees
Year Founded: 2006

What We Do

Avis Budget Group, Inc. is a leading global provider of mobility solutions, primarily involved in vehicle rental and car sharing services through its brands Avis, Budget, and Zipcar.

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