We are looking for a Web Product Analyst who can translate data into actionable product insights and help shape decisions that improve the web product experience and drive measurable business outcomes. You will work closely with the Web Product team, supporting product discovery, experimentation, and delivery through high-quality analytics and clear recommendations.
Responsibilities
- Partner with the Web Product team to support product decisions with data-driven insights
- Identify product growth and optimization opportunities across user journeys and funnels
- Define, implement, and maintain product tracking (GA4, GTM, event-based tracking) to ensure data accuracy and consistency
- Monitor and analyze key product KPIs such as conversion, retention, engagement, and funnel performance
- Build and maintain dashboards and recurring reports to track product health and experiment results
- Support the design, analysis, and evaluation of A/B tests and product experiments; clearly communicate insights and recommendations
- Analyze user behavior using funnels, cohorts, and segmentation techniques
- Assist in maintaining ETL or data-preparation workflows in collaboration with senior analysts or data engineers
- Contribute to the improvement of the product analytics and BI ecosystem, ensuring data reliability and trust
- 2–3 years of experience as a Web Analyst, Product Analyst, or similar role
- Strong understanding of product analytics concepts and metrics (conversion, retention, funnels, cohorts)
- Hands-on experience with web and product analytics tools (GA4, GTM, Amplitude, or similar)
- Solid SQL skills for data extraction and analysis; basic scripting knowledge (Python is a plus)
- Experience building dashboards in tools such as Tableau, Looker Studio, or Power BI
- Practical experience with A/B testing, experimentation, and statistical analysis
- Strong communication skills with the ability to clearly explain insights to product and non-technical stakeholders
- Experience working with data warehouses such as BigQuery, Redshift, or similar
- Familiarity with advanced experimentation or feature-flag frameworks
- Experience analyzing user behavior in high-traffic or scalable web products
- Understanding of product discovery and hypothesis-driven development
- A passionate, skilled team with zero bureaucracy — just results
- Competitive salary that lets you focus on your work and personal growth
- Professional development: access to courses, workshops, and a corporate library
- 20 days of paid vacation, health insurance, and regular sports activities
- A collaborative culture: team buildings and fun events inside and outside the office
Top Skills
What We Do
PlayMe Studio — is a team of creative and talented people, who are in love with creating wonderful games.
At PlayMe Studio, we are creating an interactive mobile dating sim game — MeChat: Love Secrets. The game offers a fully new virtual dating experience!
Our goal is to bring positive emotions, a sense of fulfillment, and love to our users all over the world. Romance, adventure, or drama—live through the stories where your choices shape the narrative. MeChat is the fastest-growing dating sim on mobile, with 35M+ users worldwide.
We are also developing our next successful mobile action shooter, Alien Survivor: Survival Arena, where players take on the role of a brave space hero, fighting for survival against relentless alien hordes. This game is set to become #1 soon.
Additionally, we are working on Web Product development, with main focus to be the forefront of testing and validating product hypotheses to identify the most promising opportunities.
We are developing an AI-powered web-project MySpicy.ai focused on AI virtual dating experience.
At PlayMe Studio, we are constantly evolving, embracing new challenges, and pushing the boundaries of interactive entertainment!
