Job Description:
Job Title - Product Analyst - Trade Promotion Management, AMEA
Segment / Business Unit - Mars Snacking
Country / Site - Mumbai
Job Function - Digital Technology, AMEA
Expected Job Level - T1
Manager’s Name & Position - Siddharth Gadkari
Job Purpose:
The Product Analyst supports the development and continuous improvement of Trade Promotion Management (TPM) solutions by translating business needs into functional product requirements. The role acts as a bridge between business stakeholders, engineering teams, and quality assurance teams to deliver scalable, user-centric, and data-driven TPM capabilities that enable effective promotion planning, execution, settlement, and performance evaluation in AMEA region.
Key Responsibilities:
- Gather, analyze, prioritize, and document business, functional, and system requirements from commercial, finance, and sales stakeholders.
- Create detailed user stories, process maps, functional specifications, acceptance criteria, and product documentation.
- Partner with Product Managers to maintain and prioritize the product backlog aligned with business objectives and product roadmap.
- Participate in Agile ceremonies including sprint planning, backlog grooming, daily stand-ups, sprint reviews, and retrospectives.
- Collaborate closely with engineering and QA teams throughout the software development lifecycle to ensure successful feature delivery.
- Support solution design discussions and evaluate functional and technical trade-offs.
- Develop test scenarios, test cases, and support User Acceptance Testing (UAT).
- Coordinate defect management activities and validate fixes prior to production deployment.
- Support release planning, product demonstrations, training, and change management activities.
- Analyze product performance metrics, user feedback, and business KPIs to identify improvement opportunities.
- Ensure TPM processes align with business policies, financial controls, and commercial strategies.
- Support integration requirements between TPM and enterprise platforms such as ERP, CRM, BI, and Data Analytics solutions.
- Prepare executive-ready presentations, reports, and product insights for stakeholder review.
Context and Scope:
The Product Analyst operates within a cross-functional Agile product team responsible for delivering TPM capabilities across commercial business functions. The role requires close collaboration with sales, finance, revenue growth management, commercial excellence, global product teams, engineering, QA, and external vendors.
The individual must balance business priorities, user experience requirements, technical feasibility, and delivery timelines while ensuring solutions meet both operational and strategic business objectives. The position may support multi-market or regional deployments and participate in global TPM transformation initiatives.
Key Stakeholders include:
- Sales and Key Account Management teams
- Global Product Teams
- Product Vendor Teams
- Commercial Finance teams
- Engineering and QA teams
- Data & Analytics teams
- External implementation and support partners
Job Qualifications:
Education & Professional Qualifications
Mandatory
- MBA from a reputed institute.
- Bachelor’s degree in engineering, Computer Science, Information Technology, Analytics, or related discipline.
Preferred
- Certification in Agile, Scrum, Product Management, or Business Analysis.
- TPM platform certifications (e.g., CG Cloud TPM, SAP TPM, Accenture CAS, Promax, Visual Fabriq).
Knowledge / Experience
Required
- 2-4 years of experience as a Product Analyst, Business Analyst, Product Owner, or Associate Product Manager in a SaaS having FMCG clients or having experience in FMCG company.
- Hands-on experience working with Agile product development teams.
- Experience gathering business requirements and translating them into functional specifications.
- Experience supporting UAT, business testing, defect management, and release activities.
- Exposure to product lifecycle management and software development methodologies.
- Experience working directly with business stakeholders and technical teams.
Preferred:
- Experience in Trade Promotion Management (TPM), Revenue Growth Management (RGM), Customer Planning, or Sales Operations.
- Experience within FMCG/CPG organizations.
- Understanding promotional planning, claims management, settlement processes, accruals, and promotion ROI measurement.
- Experience working with large-scale commercial systems and enterprise integrations.
- Exposure to analytics, reporting, and data visualization platforms.
Skills Required
- MBA from a reputed institute
- Bachelor's degree in engineering, Computer Science, Information Technology, Analytics, or a related discipline
- 2-4 years of experience as a Product Analyst, Business Analyst, Product Owner, or Associate Product Manager in SaaS with FMCG clients or an FMCG company
- Hands-on experience working with Agile product development teams
- Experience gathering business requirements and translating them into functional specifications
- Experience supporting UAT, business testing, defect management, and release activities
- Exposure to product lifecycle management and software development methodologies
- Experience working directly with business stakeholders and technical teams
- Certification in Agile, Scrum, Product Management, or Business Analysis
- Trade Promotion Management platform certification, such as CG Cloud TPM, SAP TPM, Accenture CAS, Promax, or Visual Fabriq
- Experience in Trade Promotion Management, Revenue Growth Management, Customer Planning, or Sales Operations
- Experience within FMCG or CPG organizations
- Understanding of promotional planning, claims management, settlement processes, accruals, and promotion ROI measurement
- Experience with large-scale commercial systems and enterprise integrations
- Exposure to analytics, reporting, and data visualization platforms
Mars Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Mars and has not been reviewed or approved by Mars.
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Healthcare Strength — The benefits package is positioned as comprehensive, with broad medical coverage and additional protections like life insurance and short- and long-term disability. Mental health support is emphasized, including free mental health services and wellbeing programming under initiatives such as Mars Be Well.
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Parental & Family Support — Paid parental leave is highlighted as market-leading in the U.S., with an example of 18 weeks fully paid for both parents. Additional family-related leave types such as sick time for caregiving and bereavement leave are also described as part of the overall package.
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Retirement Support — Retirement offerings are described as strong, including 401(k) matching (with a 6% match cited) and pension plans in some cases. The broader package also references retirement savings options and contributions aligned to local market practice, supporting long-term financial security.
Mars Insights
What We Do
For more than a century, Mars, Incorporated has been driven by the belief that the world we want tomorrow starts with how we do business today. This idea is at the center of who we have always been as a global, family-owned business. Today, Mars is transforming, innovating and evolving in ways that affirm our commitment to making a positive impact on the world around us. Across our diverse and expanding portfolio of confectionery, food, and petcare products and services, we employ 133,000 dedicated Associates who are all moving in the same direction: forward. With $40 billion in annual sales, we produce some of the world’s best-loved brands including DOVE®, EXTRA®, M&M’s®, MILKY WAY®, SNICKERS®, TWIX®, ORBIT®, PEDIGREE®, ROYAL CANIN®, SKITTLES®, WHISKAS®, COCOAVIA®, and 5™; and take care of half of the world’s pets through our pet health services AniCura, Banfield Pet Hospitals™, BluePearl®, Linnaeus, Pet Partners™, and VCA™. We know we can only be truly successful if our partners and the communities in which we operate prosper as well. The Mars Five Principles – Quality, Responsibility, Mutuality, Efficiency and Freedom – inspire our Associates to take action every day to help create a world tomorrow in which the planet, its people and pets can thrive.
