Producer, Digital Content

Posted 3 Days Ago
Be an Early Applicant
Montclair, NJ, USA
In-Office
76K-84K Annually
Mid level
Edtech • Professional Services
The Role
Produce and distribute digital-first video, text, and audio for NJ PBS platforms. Develop digital content plans, create short-form videos, manage social editorial calendar, optimize platform-specific content, track analytics, support live streaming development, maintain brand/editorial standards, and collaborate with reporters and partners to expand audience engagement.
Summary Generated by Built In

IMPORTANT APPLICATION INSTRUCTIONS:

  • Upload Resume or Curriculum Vitae for automatic population of information to the application.
  • The contact information, work experience, and education listed on your Resume/CV will be parsed and input into your Montclair application.
  • Review information and double-check all fields containing information that the system parsed – the software is intelligent, but you need to verify that the data is accurate.
  • In the “My Experience” section, you will find a Resume/CV upload option where you can submit your cover letter and all other supporting documents.

Note: If you have an expansive CV, we recommend that you apply manually and only include the positions you have held in the last ten (10) years. You will then be able to attach your Resume/CV, as well as all other supporting documentation in the "My Experience" section of your application.

Job Description

SUMMARY:

Reporting to the Senior Producer, the Producer, Digital Content, is responsible for the creation, production and distribution of the digital content on NJ PBS platforms, including digital-first video, text, and audio content for NJ PBS's streaming platforms, website, YouTube channel, and social media platforms. The Producer collaborates with reporters, production staff, and external content partners to ensure NJ PBS has a consistent, compelling, and exciting digital presence to reach the widest possible audience. 

NOTE: Hiring is contingent upon the execution of the contract between the State of New Jersey and Montclair State University.

PRINCIPAL DUTIES AND RESPONSIBILITIES:

  • Develop and implement digital content plans aligned with NJ PBS programming goals and audience growth targets.

  • Produce short-form video content for YouTube, Instagram, TikTok, and other platforms, from concept through final delivery.

  • Assist in the development of future NJ PBS live streaming channels.

  • Manage the social media editorial calendar, scheduling and publishing content across all NJ PBS digital channels.

  • Work with news and programming teams to identify digital storytelling opportunities from broadcast content.

  • Optimize content for each distribution platform, adapting format, length, and style to match platform-specific audience expectations.

  • Track analytics and audience engagement metrics, using data to inform content decisions and performance report.

  • Contribute ideas and story pitches to editorial meetings, representing the digital content perspective.

  • Work with the anchor, reporters and external partners to ensure that their contributions are timely to digital platforms and are tailored to each individual digital platform’s storytelling method.

  • Maintain consistent NJ PBS brand voice and editorial standards across all digital platforms.

  • Archive digital content and maintain organized asset libraries for future use and repurposing.

  • Monitor the changing landscape of digital platform creation and usage, and ensure that NJ PBS is providing content to any new digital technologies that develop a measurable audience.

  • Adhere to NJ PBS editorial standards and public media ethics guidelines.

  • Perform other duties as assigned.

  • Management retains the right to add or change job duties at any time.

QUALIFICATIONS:

REQUIRED:

  • Bachelor’s degree from an accredited institution in journalism, communications, broadcasting or a related field. 

  • Minimum three years of experience creating original content for digital platforms, including YouTube, streaming services, and social media platforms.

  • Demonstrated proficiency in video production and editing software (CapCut, Adobe Premiere Pro, DaVinci Resolve, or equivalent)

  • Proficiency with newsroom management systems and broadcast production tools.

  • Ability to work under deadline pressure in a fast-paced live news environment. 

  • Strong background in journalism and ethics and deep understanding of audience engagement.

PREFERRED:

  • Experience in a public media, news, or broadcast environment.

  • Knowledge of SEO, YouTube optimization, social media platforms, and audience analytics.

  • Experience with live streaming production and distribution.

  • Bilingual proficiency in English and Spanish.

PROCEDURE FOR CANDIDACY:
Applicants should include a resume and cover letter describing how their background, skills and education match the needs of the University. When applying, please take a moment to carefully read and follow the steps in the application instructions.
 

Salary Range

$76,486.40-$84,131.83 Annually

The position may also be eligible for comprehensive benefits, including health insurance, retirement plans, and tuition assistance. For further details, please visit: https://www.montclair.edu/human-resources/benefits/   

Montclair State University considers factors such as, but not limited to, scope and responsibilities of the position, candidate’s relevant work experience, education, skills, and internal equity, when extending an offer.

Salary offers for internal employees who are part of a collective bargaining unit (CBU) and are applying to a position that is within a CBU will be determined in accordance with contractual provisions. 

Department

NJ PBS

Position Type

Professional - Non-Faculty

Contact Information:

For questions or concerns, please contact Human Resources' Workday Recruiting Support at 973-655-5000 (Option 2), or email [email protected].

Inclusion Statement

Montclair State University values access and educational excellence. We are committed to an environment of diverse perspectives which ensures that graduates will be civically engaged, committed to democracy, and prepared to thrive as global citizens. We foster a community that promotes varied experiences and voices. We seek applicants who will contribute diverse ideas and perspectives and who value an environment that promotes educational growth and advancement for all.

EEO/AA Statement

Montclair State University is an Equal Opportunity/Affirmative Action institution with a strong commitment to diversity.

Additional information can be found on the website at 
www.montclair.edu/human-resources/about-us/eo-aa-and-diversity/

Title IX and 34 C.F.R. 106 Policy

Montclair State is required by Title IX and 34 C.F.R. 106 not to discriminate on the basis of sex or gender, and does not discriminate on the basis of sex or gender in the operation of education programs and activities.  The requirement to not discriminate on the basis of sex or gender in the operation of education programs and activities extends to admission and employment. For further details, please visit: https://www.montclair.edu/human-resources/job-seekers/

Skills Required

  • Bachelor's degree in journalism, communications, broadcasting, or a related field
  • Minimum three years of experience creating original content for digital platforms, including YouTube, streaming services, and social media platforms
  • Demonstrated proficiency in video production and editing software (CapCut, Adobe Premiere Pro, DaVinci Resolve, or equivalent)
  • Proficiency with newsroom management systems and broadcast production tools
  • Ability to work under deadline pressure in a fast-paced live news environment
  • Strong background in journalism and ethics and deep understanding of audience engagement
  • Experience in a public media, news, or broadcast environment
  • Knowledge of SEO, YouTube optimization, social media platforms, and audience analytics
  • Experience with live streaming production and distribution
  • Bilingual proficiency in English and Spanish
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The Company
4,500 Employees
Year Founded: 1908

What We Do

Montclair State University is a public research university in New Jersey that provides a wide range of undergraduate and graduate academic programs.

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