Principal SEO Specialist

Discover. A brighter future.
With us, you'll do meaningful work from Day 1. Our collaborative culture is built on three core behaviors: We Play to Win, We Get Better Every Day & We Succeed Together. And we mean it - we want you to grow and make a difference at one of the world's leading digital banking and payments companies. We value what makes you unique so that you have an opportunity to shine.
Come build your future, while being the reason millions of people find a brighter financial future with Discover.
Job Description:
What You'll Do
A Search Engine Optimization (SEO) Specialist analyzes, reviews and implements changes to websites so they are optimized for search engines. This means maximizing the traffic to a site by improving page rank within search engines. Ideal candidate will be a problem solver and decision maker, with the ability to prioritize and develop relevant and engaging content. The role of a search engine optimization (SEO) specialist is ever-changing, as the trends and algorithms of online search constantly evolve, so, it is important for an SEO Specialist to be able to think on their feet and stay ahead of these changes. As an SEO Specialist you must be willing to keep abreast of industry innovations and trends. A good SEO Specialist will be required to develop quality content as well as technical insight to optimize the website for search engines. Actively manages and escalates risk and customer-impacting issues within the day-to-day role to management
How You'll Do It

• Lead and develop on page and technical SEO strategies to drive significant increases in organic search traffic to the site resulting in measurable growth across all relevant KPIs
• Work closely with other business areas and site experience teams to optimize web pages and site architecture for SEO
• Provide performance based forecasts and report against goals
• Proactive ideation, addressing key SEO focus areas - site speed, caching, keyword rank & expansion, content gap and competitive analysis
• Build foundational relationships across key stakeholders including CRO, UX, technology, paid search and product teams
• Manage individual contributors and department projects. Manage vendors, billing, contracts and budgets
• Create opportunities for search by optimizing web pages for mobile experience and site speed
• Provide analysis & SEO recommendations to the editorial & content marketing teams

Qualifications You'll Need
The Basics

• Bachelor's degree in Business Administration and Management, Marketing or related
• 6+ years of experience in digital marketing, UX, paid search, display, content marketing or related
• 2+ years of SEO

Physical and Cognitive Requirements
The physical requirements described here are representative of those that must be met by an employee to successfully perform the essential functions of this position. Reasonable accommodations may be made to enable a qualified individual with disabilities to perform the essential functions of the position as required by federal, state, and local laws:

• Does this job require remaining in a stationary position, including but not limited to, primarily sitting and standing? Primarily remain in a stationary position.
• Does this job require the ability to move about inside or outside the work environment to complete the major responsibilities of the job? No required movement about the work environment to complete the major responsibilities of the job.
• Does this job require the ability to transport physical objects? If so, provide the weight of the heaviest object the job needs to transport without the aid of machinery or equipment or the weight equivalency with the aid of machinery or equipment. No
• Primarily, where is this job performed? Primarily performed indoors in an office setting.
• Does this job require the ability to operate equipment or machinery? Select all that apply. Ability to operate office equipment such as but not limited to computer, telephone, printer, and calculator.
• Does this job require the ability to communicate verbally or in written form? Select all that apply. Ability to communicate verbally.; Ability to communicate in written form.
• Does the job require travel? No
• Does this role require testing or assessments to measure the ability to perform the job? No

Bonus Points If You Have

• 1+ years of People Management

Discover will not sponsor or transfer employment work visas for this position. Applicants must be currently authorized to work in the United States on a full-time basis.
Application Deadline:
The application window for this position is anticipated to close on Oct-27-2024. We encourage you to apply as soon as possible. The posting may be available past this date, but it is not guaranteed.
Compensation:
The base pay for this position generally ranges between $88,500.00 to $149,300.00. Additional incentives may be provided as part of a market competitive total compensation package. Factors, such as but not limited to, geographical location, relevant experience, education, and skill level may impact the pay for this position.
Benefits:
We also offer a range of benefits and programs based on eligibility. These benefits include:

• Paid Parental Leave
• Paid Time Off
• 401(k) Plan
• Medical, Dental, Vision, & Health Savings Account
• STD, Life, LTD and AD&D
• Recognition Program
• Education Assistance
• Commuter Benefits
• Family Support Programs
• Employee Stock Purchase Plan

Learn more at mydiscoverbenefits.com .
What are you waiting for? Apply today!
All Discover employees place our customers at the very center of our work. To deliver on our promises to our customers, each of us contribute every day to a culture that values compliance and risk management.
Discover is committed to a diverse and inclusive workplace. Discover is an equal opportunity employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran status, or other legally protected status. (Know Your Rights & Pay Transparency Nondiscrimination Provision)
Discover complies with federal, state, and local laws applicable to qualified individuals with disabilities and is committed to providing reasonable accommodations. If you require a reasonable accommodation to search for a position, to complete an application, and/or to participate in an interview, please email [email protected] . Any information you provide regarding your accommodation needs will be kept confidential and will only be used to determine and provide necessary accommodation.