For almost 50 years, Atlassian Williams F1 Team has been at the forefront of one of the fastest sports on the planet, being one of the top three most successful teams in history competing in the FIA Formula 1 World Championship. With an almost unrivalled heritage of engineering and racing F1 cars and unforgettable eras that demonstrate it is a force to be reckoned with, the British squad boasts 16 F1 World Championship titles to its name.
Since its foundation in 1977 by the eminent, late Sir Frank Williams and engineering pioneer Sir Patrick Head, the team has won nine Constructors’ Championships, in association with Cosworth, Honda and Renault. Its roll call of drivers is legendary, with its seven Drivers’ Championship trophies being lifted by true icons of the sport: Alan Jones, Keke Rosberg, Nelson Piquet, Nigel Mansell, Alain Prost, Damon Hill and Jacques Villeneuve. The team has made history before and is out to make it again with a long-term mission to evolve and return to the front of the grid.
Job DescriptionWhere engineering brilliance meets product craft.
Formula 1 is the world's most technologically advanced sport, and behind every strategic call and trackside tool sits a product built to give Williams F1 Racing the edge. We're looking for a Principal Product Manager to take on the most complex, highest-impact technology initiatives within our Technology Innovation Group (TIG), spanning race strategy and performance, trackside and engineering tools, commercial and fan platforms, and our internal data platform.
This is the most senior individual-contributor product role in TIG. You won't have direct reports, but you'll set the standard for product craft across the whole function, working hands-on to take our biggest bets from ambiguous problem through to measurable impact.
What you'll do:
- Lead end-to-end delivery of TIG's most complex, cross-domain technology products, from discovery through launch and ongoing iteration
- Define and own product vision, strategy, and roadmaps that connect technology investment to on-track performance and commercial outcomes
- Partner with engineering, design, data science, and trackside teams to translate ambiguous problems into well-scoped, deliverable products
- Prioritise competing demands across multiple concurrent projects, making clear trade-off calls on scope, timing, and value
- Engage senior stakeholders across the business to secure alignment, manage expectations, and remove blockers
- Establish product discovery practices, including user research, problem validation, and data analysis, to make sure the right products get built
- Define success metrics for every product, and instrument delivery to measure impact and keep improving
- Champion the responsible, effective use of AI across TIG's product portfolio, raising the team's capability to build and adopt AI-enabled products
- Coach and mentor other product managers, setting the bar for product craft across the Group
What you'll bring:
- Extensive product management experience (typically 10+ years), with a track record of personally delivering complex technology products end to end
- Demonstrated success across more than one domain, for example data platforms, performance or analytics tools, customer or fan-facing platforms, or operational and engineering software
- Experience operating as a senior individual contributor, influencing and delivering through teams without direct line management
- Strong commercial and technical judgement, and the credibility to work alongside engineering and data science teams on architecture and trade-offs
- Experience in motorsport, high-performance engineering, real-time data, or sports technology is desirable but not essential
- A genuine interest in using AI to accelerate product discovery, research, and delivery
Atlassian Williams F1 Team is an equal opportunity employer that values diversity and inclusion. We are happy to discuss reasonable job adjustments.
Skills Required
- Extensive product management experience (typically 10+ years)
- Proven track record delivering complex technology products end-to-end
- Experience across multiple domains (data platforms, analytics, fan or operational platforms, engineering tools)
- Experience operating as a senior individual contributor and influencing without direct line management
- Strong commercial and technical judgement; credibility to work with engineering and data science on architecture and trade-offs
- Ability to establish product discovery practices including user research, problem validation and data analysis
- Coaching and mentoring other product managers, setting product craft standards
- A genuine interest in using AI to accelerate product discovery, research, and delivery
- Experience in motorsport, high-performance engineering, real-time data, or sports technology
What We Do
Atlassian Williams F1 Team is one of the world's leading Formula One teams and constructors. The company specializes in the design and manufacture of Formula One race cars and the deployment of this expertise to compete in the top echelon of motor racing, where it has been winning Grands Prix for more than three decades.








