Director, Product Management - Partner Product, Discovery & Engagement

Sorry, this job was removed at 04:15 a.m. (CST) on Saturday, May 10, 2025
San Francisco, CA, USA
Hybrid
232K-290K Annually
Digital Media • eCommerce • Gaming • Mobile • News + Entertainment
The world’s largest destination for all things anime.
The Role
About Crunchyroll

Founded by fans, Crunchyroll delivers the art and culture of anime to a passionate community. We super-serve over 100 million anime and manga fans across 200+ countries and territories, and help them connect with the stories and characters they crave. Whether that experience is online or in-person, streaming video, theatrical, games, merchandise, events and more, it’s powered by the anime content we all love.

Join our team, and help us shape the future of anime!

About the role

We are looking for a Director of Product Management to oversee product features that lead to discovering, interacting and operating the Crunchyroll services in our Partner's Products. You will build and manage a team. You will bridge Product Management, Partnerships, Business Development, and Engineering teams, with a strong understanding of the entertainment industry and landscape. You will influence externally and internally and will have strong negotiation skills anchored in strategy principles and data.

You will contribute to Crunchyroll's position as a leading platform for anime and manga content by shaping our nascent partnership organization. You will maximize partnership channels, enhance the user experience, attract and retain subscribers, and strengthen Crunchyroll's competitive edge in the streaming industry. Success will be measured in your ability to increase the value generated through partnerships while preserving core product identity and execution resources.

Core Areas of Responsibility

  • Product Strategy: Develop and implement a comprehensive partnership product strategy aligned with our overall goals and market trends.
  • Partnership Development: Identify, evaluate, and establish strategic partnerships with distribution partners, content creators, and technology vendors that complement our product offerings and enhance our market position.
  • Collaboration: Collaborate with other teams, including core security, product management, games engineering, sales, marketing, and legal, to guide successful partnership integrations and go-to-market strategies.
  • Revenue Growth: Protect our ability to monetize and our partnerships channels revenue through efficient, secure and safe product features, across streaming, gaming and adjacent verticals that make up the Crunchyroll Flywheel of services.
  • Partner Management: Cultivate relationships with key stakeholders, including external partners and internal executives, to drive alignment and support for partnership product initiatives.
  • Market Leader: Stay informed about industry trends, competitor products, and user preferences to make informed decisions and keep the product competitive.
  • Data-driven: Evangelize data-driven decision-making, and partner with Center for Data and Insights to build standardized product performance metrics and dashboards. 

In the role of Director, Product Management - Partner Product, Discovery & Engagement you will report to the VP of Partner Product.

We are considering applicants for the location of the San Francisco.

About You

We get excited about candidates, like you, because...

  • 15+ years of overall professional experience across Product Management, Partnerships, Business Development, and Engineering with an ideal in the subscription streaming industry.
  • Demonstrate an understanding of the entertainment industry and landscape
  • 8+ years of experience in people management, including product management teams
  • Experience working with multi-platform products on mobile, web, and OTT with a global reach and adoption. 
  • Experience leading 0 to 1 projects and establishing frameworks
  • Have experience in one or more areas of core video playback (encoding, delivery, live broadcast, client playback)
  • Experience in one or more areas of live streaming, gaming, and online retail.
  • Experience using data to inform decisions - leading A/B testing or quasi-A/B testing.
  • Experience balancing technical, user, and business needs
  • Experience working collaboratively across multiple departments
  • Bachelor’s degree
About the Team

The Product Partnerships team at Crunchyroll is a newly formed group who will build the foundations and lead our nascent Partner Product strategy. We want to be the champions of increasing the value generated through partnerships, while preserving primary product identity and execution resources. We manage Partner products through the articulation of value, strategic principles and consistent decision and operation frameworks. We work in collaboration with our Core Product team, the Partnerships Engineering Organization and Business Development teams, to propel Crunchyroll to the next stage of reach and fan joy.

Why you will love working at Crunchyroll

In addition to getting to work with fun, passionate and inspired colleagues, you will also enjoy the following benefits and perks:

  • Receive a great compensation package including salary plus performance bonus earning potential, paid annually.
  • Flexible time off policies allowing you to take the time you need to be your whole self.
  • Generous medical, dental, vision, STD, LTD, and life insurance
  • Health Saving Account HSA program
  • Health care and dependent care FSA
  • 401(k) plan, with employer match
  • Employer paid commuter benefit
  • Support program for new parents
  • Pet insurance and some of our offices are pet friendly!

#LifeAtCrunchyroll #LI-Hybrid

The Pay Range for this position is listed. Actual pay will vary based on factors including, but not limited to location, experience, and performance. The range listed is just one component of Crunchyroll’s Total Rewards offerings for employees. Other rewards may include performance bonuses, employer matched retirement savings, time-off programs, and progressive health benefits and perks.
Pay Transparency - San Francisco, CA
$232,284$290,355 USD
About our Values

We want to be everything for someone rather than something for everyone and we do this by living and modeling our values in all that we do. We value

  • Courage. We believe that when we overcome fear, we enable our best selves.

  • Curiosity. We are curious, which is the gateway to empathy, inclusion, and understanding.

  • Kaizen. We have a growth mindset committed to constant forward progress.
  • Service. We serve our community with humility, enabling joy and belonging for others.

Our commitment to diversity and inclusion

Our mission of helping people belong reflects our commitment to diversity & inclusion. It's just the way we do business.

We are an equal opportunity employer and value diversity at Crunchyroll. Pursuant to applicable law, we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Crunchyroll, LLC is an independently operated joint venture between US-based Sony Pictures Entertainment, and Japan's Aniplex, a subsidiary of Sony Music Entertainment (Japan) Inc., both subsidiaries of Tokyo-based Sony Group Corporation.

Questions about Crunchyroll’s hiring process? Please check out our Hiring FAQs: https://help.crunchyroll.com/hc/en-us/articles/360040471712-Crunchyroll-Hiring-FAQs

Please refer to our Candidate Privacy Policy for more information about how we process your personal information, and your data protection rights: https://tbcdn.talentbrew.com/company/22978/v1_0/docs/spe-jobs-privacy-policy-update-for-crpa-dec-21-22.pdf

Please beware of recent scams to online job seekers. Those applying to our job openings will only be contacted directly from @crunchyroll.com email account.

What the Team is Saying

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The Company
Berlin, Germany
1,300 Employees
Year Founded: 2006

What We Do

At Crunchyroll, we deliver what anime fans love—anytime, anywhere. With the world’s largest anime streaming library, we connect fans to the stories, characters, and creators they love. But Crunchyroll is more than just a destination to watch anime—it's a global ecosystem where anime lives and breathes beyond the screen. From streaming and theatrical releases to merch, games, news, events, and music, we offer fans immersive experiences that celebrate anime culture in all its forms. Headquartered in the U.S. with teams and reach across the globe, Crunchyroll is an independently operated joint venture between Sony Pictures Entertainment and Aniplex of Japan. This unique partnership gives us the power to scale globally while staying rooted in anime’s cultural origins, ensuring authenticity and access for fans everywhere. We believe anime is more than entertainment—it’s a way of life. And we’re here to champion that passion every day.

Why Work With Us

We take the People Experience seriously here at Crunchyroll. Join a diverse team of talented, ambitious people who treat each other well and believe that how we win is just as important as winning.

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Employees engage in a combination of remote and on-site work.

Three in-person days per week. Tuesdays, Wednesdays, and Thursdays are the company-wide days for ALL team members to be in the office, and individuals may choose to come in more if they please.

Typical time on-site: 3 days a week
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