Principal, Product Manager- Data/ML

Posted 4 Days Ago
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Irvine, CA, USA
In-Office
200K-230K Annually
Senior level
Marketing Tech
The Role
As Principal Product Manager, you will drive strategy and execution for Viant DSP's supply products, conducting research, managing product development, and collaborating with teams to address customer needs.
Summary Generated by Built In
WHAT YOU’LL DO

Viant® (NASDAQ: DSP) is a leading advertising software company that enables marketers to plan, execute and measure omnichannel ad campaigns through a cloud-based platform. We are looking for a Principal Product Manager (Tech.) who will envision, shape and drive the future of all audience planning, activation and optimization solutions offered by the Viant DSP. As a product and technology leader, you will lead all aspects of product development and delivery for your products and programs. You will own the product vision, strategy, definition, and delivery to market drawing upon your understanding of technical product management and business expertise to define and rapidly execute on iterative improvements.

THE DAY-TO-DAY
  • Own and drive the strategy, roadmap, and execution to deliver products to market.
  • Lead end-to-end product management efforts for Viant DSP's suite of supply products
  • Work closely with cross-functional teams internally as well as customers externally to understand pain points and underserved needs to identify opportunities
  • Build differentiated requirements, phase them out, and own the roadmap for supply products within Viant DSP's self-serve media buying platform
  • Manage dependencies with other aspects within the technical environment and track development work against expected deliverables
  • Collaborate with cross-functional teams to continually ship functionality to successful outcome
  • Generate strategic and innovative product ideas and drive implementation 
  • Perform in-depth research on competitive offerings within the DSP market
  • Effectively communicate relevant KPIs to key stakeholders
GREAT TO HAVE
  • 7+ years of experience as a product manager
  • 2+ years of online advertising experience
  • Demonstrated ability to figure out solutions to complex problems, using sound judgement to assess risks, and to lay out your argument in a well-structured, data-informed, written narrative
  • Demonstrated understanding of the techniques and methods of product discovery and product delivery
  • Proven ability to engage with engineers, designers, and company leaders in a constructive and collaborative relationship
  • Experience with audience planning, activation and optimization solutions within the online media and advertising space
  • Ad Tech experience or understanding of Ad Networks, Exchanges, Real-time Bidding, Programmatic, Demand Side Platforms, Supply Side Platforms, Data Management Platforms, onboarding and Identity Management preferred
  • Familiarity with AI/ML, agentic systems, and optimizing workflows is a plus
LIFE AT VIANT

Investing in our employee’s professional growth is important to us, but so is investing in their well-being. That’s why Viant was voted one of the best places to work and some of our favorite employee benefits include fully paid health insurance, paid parental leave and unlimited PTO and more. 

Base compensation range: $200,000 - $230,000
In accordance with California law, the range provided is Viant’s reasonable estimate of the compensation for this role.  Final title and compensation for the position will be based on several factors including work experience and education.




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About Viant
 

Viant Technology Inc. (NASDAQ: DSP) is an exclusively buy-side advertising platform powered by artificial intelligence and designed to drive performance across the open internet. Our omnichannel platform purpose-built for CTV turns data and intelligence into scalable, measurable performance for advertisers. With the launch of ViantAI and Outcomes, Viant has been at the forefront of AI innovation in advertising, building the future of fully autonomous solutions. Viant has been recognized for excellence in AI by Adweek, the Business Intelligence Group and MarTech Breakthrough and is Great Place to Work® certified. Learn more at viantinc.com.

 
Viant is an equal opportunity employer and makes employment decisions on the basis of merit.  Viant prohibits unlawful discrimination against employees or applicants based on race (including traits historically associated with race, such as hair texture and protective hairstyles), religion, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, reproductive health decision making, gender, gender identity, gender expression, age, military status, veteran status, uniformed service member status, sexual orientation, transgender identity, citizenship status, pregnancy, or any other consideration made unlawful by federal, state, or local laws.  Viant also prohibits unlawful discrimination based on the perception that anyone has any of those characteristics, or is associated with a person who has or is perceived as having any of those characteristics.
 
By clicking “Apply for this Job” and providing any information, I accept the Viant California Personnel Privacy Notice.

Top Skills

Ad Tech
AI
Data Management Platforms
Demand Side Platforms
Ml
Programmatic
Supply Products
Supply Side Platforms
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The Company
Irvine, CA
315 Employees
Year Founded: 1999

What We Do

Viant® is a publicly traded (Nasdaq: DSP) people-based advertising software company that enables ad buyers to plan, create, execute, and measure their omnichannel digital advertising investments. Its self-service DSP for omnichannel advertising, Adelphic®, provides the ability to execute programmatic advertising campaigns across TV, mobile, desktop, audio, digital out-of-home, and is the only DSP with IPv6 support for CTV environments. Viant’s proprietary, first-party data is linked to 115 million households, over 1 billion connected devices, and is combined with access to more than 280,000 audience attributes from more than 70 people-based data partners to enable scaled and accurate audience targeting and attribution. Viant is an Inc. Best Places to Work award winner and Adelphic is featured on AdExchanger’s Programmatic Power Players list.

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