Principal Marketing Manager, EMEA

Purpose in Every Position

Pebl puts a world of talent at your fingertips. With our AI-powered Global Work Platform™, companies can hire, pay, and manage employees in 185+ countries—removing risk, red tape, and guesswork from global growth. Backed by more than a decade of compliance leadership and local expertise, Pebl helps businesses move fast, stay compliant, and scale with confidence. With Pebl, companies everywhere can hire great talent anywhere.

Where Your Work Moves the Needle.

At Pebl, every team member drives our success. Joining us means more than filling a role—you’re accountable for results and impact. Our values guide how we operate, execute, and collaborate across borders. By putting them into action, you’ll help us scale faster, compete harder, and lead the future of global work.

What Makes You a Great Fit

We are seeking a Principal Marketing Manager, EMEA to lead and scale Pebl’s regional marketing strategy across digital demand generation and field marketing. This is a high-impact role responsible for translating global growth strategy into meaningful regional pipeline and revenue outcomes.

You will serve as the primary marketing lead for EMEA, partnering closely with US-based growth and demand teams while owning local execution, insights, and optimization. This role requires a strategic thinker who is also highly execution-oriented, someone who understands how to balance global alignment with regional nuance.

This position is critical to expanding our brand presence and accelerating pipeline growth across EMEA markets.

How You’ll Make an Impact

EMEA Field & Event Marketing Leadership

Own the strategy and execution of regional field marketing programs, including trade shows, conferences, executive roundtables, partner events, webinars, and private executive engagements

Manage events end-to-end: planning, budgeting, vendor coordination, promotion, on-site execution, and post-event pipeline follow-up

Partner closely with Sales to identify and prioritize high-impact opportunities that drive pipeline creation, acceleration, and expansion

Measure and report on event ROI, including sourced and influenced pipeline

Manage relationships with agencies, sponsorship partners, and vendors

Regional Digital & Demand Activation

Partner with US-based growth teams to execute paid search, display, referral, and digital campaigns across EMEA

Localize messaging, offers, landing pages, and targeting strategies to ensure regional relevance and performance

Provide performance insights and testing recommendations to improve campaign effectiveness

Align with lifecycle, content, and SDR teams to ensure coordinated follow-up and conversion optimization

Support campaign planning and regional prioritization aligned to pipeline goals

Strategic & Cross-Functional Leadership

Serve as the primary marketing partner to EMEA Sales leadership

Act as the voice of the region within global marketing planning

Contribute to regional budget planning and forecasting

Deliver clear, data-driven reporting on pipeline and revenue impact

Support quarterly and annual GTM planning with a strong EMEA lens

What Makes You a Great Fit

6–10 years of B2B marketing experience, ideally within SaaS, HR tech, fintech, or enterprise software

Proven experience owning both digital demand programs and field/event marketing

Strong understanding of the diversity and complexity of EMEA markets

Experience working within centralized global marketing structures while driving local accountability

Data-driven and comfortable connecting marketing activities directly to pipeline and revenue outcomes

Highly organized, proactive, and comfortable managing multiple initiatives simultaneously

Strong communicator who builds trusted partnerships with Sales and cross-functional stakeholders

This is a hybrid role requiring in-office presence 2–3 days per week. Regional and European travel will be required to support event execution and sales engagement.

Our Commitment to You

At Pebl, we’re committed to supporting our team with comprehensive rewards and benefits designed to meet diverse needs across roles and locations. Our core offerings include:

• Flexible Time Off – Take the time you need to recharge.

• Parental Leave – Support for growing families.

• Health and Dental Insurance – Where applicable, to cover you and your loved ones.

• Retirement Savings + Employee Incentive Plan – Plan for the future while sharing our success.

Please visit our career page for more information.

Pebl is an Equal Opportunity Employer.

We power global teams and believe diverse perspectives drive innovation and impact. Employment decisions at Pebl are based on qualifications, merit, and business needs. We do not discriminate on the basis of race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, veteran status, or any other status protected by applicable law. We’re committed to fostering an inclusive culture where every teammate can thrive and do the best work of their career—anywhere in the world.