Principal Integrated Marketing Specialist

Posted 4 Days Ago
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Warsaw, Warszawa, Mazowieckie, POL
In-Office
231K-347K Annually
Senior level
Healthtech
The Role
Leads upstream integrated marketing for Medtronic’s Stapling and Thoracic portfolio in Poland. Develops portfolio strategies, market assessments, segmentation, positioning, lifecycle plans, and product launch initiatives. Analyzes market and customer insights, collaborates with cross-functional regional and global teams, creates marketing and educational content, engages key opinion leaders, and manages congress and customer engagement activities to drive growth and adoption.
Summary Generated by Built In

Careers that change lives start here. Medtronic is a global leader in healthcare technology with a Mission to alleviate pain, restore health, and extend life. Our 95,000 employees work across more than 150 countries to put patients first — developing innovative medical technologies that improve the lives of 72+ million patients each year. Your unique talents will help shape the future of healthcare while building a career grounded in purpose, growth, and impact.

A Day in the LifeThe Stapling & Thoracic business is focused on advancing surgical outcomes through a portfolio of stapling technologies and solutions used across a broad range of procedures. The team works closely with regional and global stakeholders to define portfolio strategy, identify growth opportunities, and bring customer-focused innovations to market. This role sits within the Integrated Marketing function and is responsible for upstream marketing activities that support long-term portfolio growth, market development, and launch excellence across the region.
This position is based in Warsaw, Poland and follows a Flex work model, combining office-based and remote working arrangements. No travel is required for this role.

The Principal Integrated Marketing Specialist leads the development and execution of upstream marketing strategies for the Stapling portfolio and Thoracic specialty. This role is responsible for translating market insights into portfolio strategies, supporting new product introductions, driving market development initiatives, and partnering with regional and global stakeholders to accelerate growth and adoption across the business.


Primary Responsibilities

  • Develop and execute portfolio strategies and integrated marketing plans aligned with regional growth objectives and market opportunities.
  • Lead upstream marketing activities for the Stapling portfolio and Thoracic specialty, including market assessment, segmentation, positioning, and lifecycle management.
  • Drive the planning and execution of new product launches in partnership with regional and global cross-functional teams.
  • Analyse market trends, competitive activity, customer insights, and business performance data to inform portfolio decisions and prioritisation.
  • Collaborate with sales, product management, clinical, and commercial teams to ensure alignment on portfolio strategy and execution.
  • Create and manage customer-facing marketing materials, educational programmes, and campaign content that support business objectives.
  • Build and maintain relationships with Key Opinion Leaders (KOLs) to gather insights and support strategic initiatives.
  • Lead marketing activities associated with congresses, conferences, and other customer engagement events while measuring programme effectiveness and business impact.

Required Qualifications

  • Bachelor's degree and 7+ years of marketing, market development, product marketing, or portfolio management experience within healthcare, medical technology, life sciences, or a regulated industry.
  • Demonstrated experience developing and executing portfolio strategies and supporting successful product launches.
  • Experience analysing market data and customer insights to develop commercial and marketing recommendations.
  • Experience working across cross-functional teams and influencing stakeholders within a matrix organisation.
  • Fluency in English, with the ability to develop and deliver business presentations and marketing content.

Preferred Qualifications

  • Master's degree in Business Administration (MBA), Healthcare Management, Engineering, or a related discipline.
  • Experience within the medical device industry and understanding of surgical technologies, stapling solutions, or thoracic procedures.
  • Experience leading regional or multi-country marketing initiatives.
  • Demonstrated experience developing value propositions, market access strategies, or pricing strategies.
  • Experience partnering with Key Opinion Leaders (KOLs) and managing scientific or clinical engagement activities.

Physical Job Requirements
The above statements are intended to describe the general nature and level of work being performed by employees assigned to this position, but they are not an exhaustive list of all the required responsibilities and skills of this position. 

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Recruitment Fraud Alert 

We are aware of phishing scams targeting job seekers. Please keep the following in mind: 


Apply only through official Medtronic channels. All legitimate Medtronic recruiting communications come from approved Medtronic platforms and official @medtronic.com email addresses. 


Medtronic will never ask for payment or sensitive personal information (such as bank account or Social Security details) during early stages of the hiring process. Any such requests are not legitimate. 


If you receive a suspicious message claiming to be from Medtronic, do not respond, click links, or open attachments. 


If you have any questions, concerns regarding the authenticity of a communication alleged to have been made by or on behalf of Medtronic, please contact us immediately at [email protected]. 

Benefits & Compensation

Medtronic offers a competitive Salary and flexible Benefits Package
A commitment to our employees lives at the core of our values. We recognize their contributions. They share in the success they help to create.  We offer a wide range of benefits, resources, and competitive compensation plans designed to support you at every career and life stage.
 


Pay range / Rango salarial / Intervalo salarial /Fascia retributiva / Tranche de salaire / Gehaltsband / Salaribereik:  Poland: 231,200.00 PLN - 346,800.00 PLN | 

Skills Required

  • Bachelor’s degree
  • 7+ years of marketing, market development, product marketing, or portfolio management experience within healthcare, medical technology, life sciences, or a regulated industry
  • Experience developing and executing portfolio strategies and supporting successful product launches
  • Experience analyzing market data and customer insights to develop commercial and marketing recommendations
  • Experience working across cross-functional teams and influencing stakeholders within a matrix organization
  • Fluency in English and ability to develop and deliver business presentations and marketing content
  • Master’s degree in Business Administration, Healthcare Management, Engineering, or a related discipline
  • Experience within the medical device industry and understanding of surgical technologies, stapling solutions, or thoracic procedures
  • Experience leading regional or multi-country marketing initiatives
  • Experience developing value propositions, market access strategies, or pricing strategies
  • Experience partnering with Key Opinion Leaders and managing scientific or clinical engagement activities

Medtronic Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Medtronic and has not been reviewed or approved by Medtronic.

  • Healthcare Strength — Health coverage is considered comprehensive, with high-quality medical, dental, and vision options through major providers and added mental-health resources. These programs are frequently highlighted as a core strength of the package.
  • Parental & Family Support — Parental and family benefits stand out, including up to 24 weeks paid leave for U.S. birthing parents, 12 weeks for other parents, and a global Family Care Leave at 100% pay. Family-building support (fertility, adoption/surrogacy reimbursements) and backup care further reinforce this strength.
  • Retirement Support — A 401(k) with company match is described as competitive and reliable for long-term savings. Additional financial programs, such as tuition assistance and charitable-gift matching, complement retirement planning.

Medtronic Insights

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The Company
HQ: Dublin
80,303 Employees
Year Founded: 1949

What We Do

Medtronic is a global healthcare solutions company operating in approximately 160 countries. We are committed to improving lives through our medical technologies, services, and solutions. Since our beginning, 60 years ago, our Mission has remained the same: to alleviate pain, restore health, and extend life for people around the world. The Mission is our ethical framework and inspirational goal guiding our day-to-day work. It reminds us that our efforts are transforming millions of lives each year. To meet the needs of patients and healthcare professionals around the globe, we operate from more than 370 locations in approximately 160 countries.

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