Principal Content Marketing Consultant

Discover. A brighter future.
With us, you'll do meaningful work from Day 1. Our collaborative culture is built on three core behaviors: We Play to Win, We Get Better Every Day & We Succeed Together. And we mean it - we want you to grow and make a difference at one of the world's leading digital banking and payments companies. We value what makes you unique so that you have an opportunity to shine.
Come build your future, while being the reason millions of people find a brighter financial future with Discover.
Job Description:
At Discover, be part of a culture where diversity, teamwork and collaboration reign. Join a company that is just as employee-focused as it is on its customers, and which is consistently awarded for both. We're all about people and our employees are why Discover is a great place to work. Be the reason we help millions of consumers build a brighter financial future and achieve yours along the way with a rewarding career.
Discover will not sponsor or transfer employment work visas for this position. Applicants must be currently authorized to work in the United States on a full-time basis .
Responsible for expanding the company's digital content marketing footprint, leading SEO, increasing brand awareness, building stronger client relationships, and empowering sales. Delivers content marketing programs that support key company initiatives. Manages the process of content creation and automated client journeys. Develops ideas for new content. Manages an editorial calendar, vendors tasked with developing content and automation, budget, projects, and copy.
Responsibilities

• Develops and manages editorial calendar and ensures deadlines are met.
• Edits, proofreads, and optimizes content.
• Collaborates with design, writing, and vendors to produce content.
• Partners with subject matter experts to generate content ideas that lead to engaging content and increased client engagement.
• Manages content marketing initiatives and strategies that achieve business goals and facilitates movement through customers' journey.
• Manages projects, budgets, vendors, and contracts.
• Lead and develop on page and technical SEO strategies to drive significant increase in organic search traffic to the site, in collaboration with vendors
• Work closely with other business experience teams to optimize web pages and site architecture for SEO
• Proactive ideation, addressing key SEO focus areas - keyword rank & expansion, content gap, and competitive analysis, in collaboration with vendors
• Partners with Product Owner and Channel Owners to lead cohesive user experience by tying together content / copy from creative to content / copy used on landing pages

Minimum Qualifications
At a minimum, here's what we need from you:

• Bachelor's Degree in Marketing, Communications, or related field

• 6+ years of brand advertising, communications, project management, digital marketing or related

• In lieu of a degree, 8+ years of brand advertising, communications, project management, digital marketing or related

Preferred Qualifications
If we had our say, we'd also look for:

• 2+ years of experience leading SEO initiatives
• Experience creating content in a highly regulated environment (i.e., Financial Services, Healthcare) and working with compliance and legal teams
• Comfortable with some ambiguity
• Can work independently
• Enjoys working collaboratively
• Experience with managing agencies

Application Deadline:
The application window for this position is anticipated to close on Sep-10-2024. We encourage you to apply as soon as possible. The posting may be available past this date, but it is not guaranteed.
Compensation:
The base pay for this position generally ranges between $88,500.00 to $149,300.00. Additional incentives may be provided as part of a market competitive total compensation package. Factors, such as but not limited to, geographical location, relevant experience, education, and skill level may impact the pay for this position.
Benefits:
We also offer a range of benefits and programs based on eligibility. These benefits include:

• Paid Parental Leave
• Paid Time Off
• 401(k) Plan
• Medical, Dental, Vision, & Health Savings Account
• STD, Life, LTD and AD&D
• Recognition Program
• Education Assistance
• Commuter Benefits
• Family Support Programs
• Employee Stock Purchase Plan

Learn more at mydiscoverbenefits.com .
What are you waiting for? Apply today!
All Discover employees place our customers at the very center of our work. To deliver on our promises to our customers, each of us contribute every day to a culture that values compliance and risk management.
Discover is committed to a diverse and inclusive workplace. Discover is an equal opportunity employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran status, or other legally protected status. (Know Your Rights & Pay Transparency Nondiscrimination Provision)
Discover complies with federal, state, and local laws applicable to qualified individuals with disabilities and is committed to providing reasonable accommodations. If you require a reasonable accommodation to search for a position, to complete an application, and/or to participate in an interview, please email [email protected] . Any information you provide regarding your accommodation needs will be kept confidential and will only be used to determine and provide necessary accommodation.