Principal Brand Designer

Posted 6 Hours Ago
Be an Early Applicant
Hiring Remotely in United States
Remote
140K-301K Annually
Expert/Leader
Fintech • Financial Services • Cryptocurrency
The Role
Lead brand design across identity, campaigns, web, social, events, and product. Own creative work end-to-end, streamline production, evolve brand guidelines, mentor teammates, and partner with global stakeholders to ensure design consistency and excellence.
Summary Generated by Built In
Who We Are
At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom. OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves. Across our multiple offices globally, we are united by our core principles: We Before Me, Do the Right Thing, and Get Things Done. These shared values drive our culture, shape our processes, and foster a friendly, rewarding, and diverse environment for every OK-er.
 
About The Opportunity
At OKX, design isn't decoration — it's how we shape the future of finance. As a senior creative force within our Brand Design team, you'll define the aesthetic language of one of the world's fastest-growing cryptocurrency platforms, working across every surface that matters: brand identity, digital campaigns, web, editorial, social, events, and beyond.
You'll own creative end-to-end, from first idea to final pixel. We're looking for someone who elevates every brief they touch: a designer with the instincts to find clarity in ambiguity, the range to move fluidly across channels, and the presence to raise the bar as part of a global team.
 
What You'll Be Doing:
  • Be part of the development and execution of creative materials from briefing through concepting, executing, and production, with guidance from the creative director and Design Leads.
  • Take ownership of higher priority projects and execute senior designer level work.
  • Ensure design consistency and excellence across a variety of deliverables and brand touchpoints, including visual product design, campaigns, web pages, event design, etc.
  • Be an excellent cross-functional partner to a variety of global stakeholders.
Creative Operations:
  • Streamline production processes for efficiency.
  • Maintain an omni-channel approach within the marketing team (Content, Social Media, PR, Partnership, Events, Product, and Digital Media).
  • Help define and evolve brand guidelines and asset requirements.
Team and Relationship Management:
  • Foster a positive and creative team culture.
  • Support team development and mentorship.
  • Build strong relationships with cross-functional teams.
 
What We Look For In You:
  • 10+ years of experience in an in-house and/or agency role as Senior Brand or Visual Designer, working for global brands and/or clients.
  • Experience as a design generalist, with hands-on involvement in creative direction and support across a range of disciplines, including brand, social media, experiential, web, motion, and 3D.
 
Perks & Benefits
  • Competitive total compensation package
  • L&D programs and Education subsidy for employees' growth and development
  • Various team building programs and company events
  • More that we love to tell you along the process!
 
OKX Statement:
OKX is committed to equal employment opportunities regardless of race, color, genetic information, creed, religion, sex, sexual orientation, gender identity, lawful alien status, national origin, age, marital status, and non-job related physical or mental disability, or protected veteran status. Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
 
The base salary range for this position is:
Tier 1: $200,355 to $300,533
Tier 2: $160,284 to $240,426
Tier 3: $140,249 to $210,373
The salary offered depends on a variety of factors, including job-related knowledge, skills, experience, and market location. In addition to the salary, a performance bonus and long-term incentives may be provided as part of the compensation package, as well as a full range of medical, financial, and/or other benefits, dependent on the position offered. Applicants should apply via OKX internal or external careers site.
 
#LI-SK1
#LI-REMOTE
Notice:
All official OKX vacancies are published on this website. While roles may appear on selected third-party platforms from time to time, information on other sites may be inaccurate or outdated. If in doubt, please apply directly through our official careers website.
Information collected and processed as part of the recruitment process of any job application you choose to submit is subject to OKX's Candidate Privacy Notice.

Skills Required

  • 10+ years experience in-house and/or agency as Senior Brand or Visual Designer for global brands or clients.
  • Hands-on design generalist experience across brand, social media, experiential, web, motion, and 3D.
  • Proven ability to own creative projects end-to-end from briefing through concepting, execution, and production.
  • Experience defining and evolving brand guidelines and asset requirements.
  • Ability to streamline creative production processes for efficiency and maintain an omni-channel approach.
  • Strong cross-functional collaboration and stakeholder management skills.
  • Team mentorship and ability to foster a positive, creative team culture.

OKX Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about OKX and has not been reviewed or approved by OKX.

  • Fair & Transparent Compensation Pay is considered competitive or above market, especially in engineering, product, and legal roles across major hubs. This positioning is consistently cited as a major attraction for candidates.
  • Healthcare Strength Role descriptions indicate comprehensive medical, dental, vision, life, and disability coverage, with employer-paid premiums in some cases. Health coverage is highlighted alongside core benefits like PTO and parental leave.
  • Wellbeing & Lifestyle Benefits Allowances for education and fitness, meal perks and snacks, team-building budgets, and structured learning programs are described across locations. These extras enhance the total rewards package beyond base pay.

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The Company
HQ: Singapore
1,073 Employees
Year Founded: 2017

What We Do

Founded in 2017, OKX is one of the world’s leading cryptocurrency spot and derivatives exchanges. OKX innovatively adopted blockchain technology to reshape the financial ecosystem by offering some of the most diverse and sophisticated products, solutions, and trading tools on the market. Trusted by more than 20 million users in over 180 regions globally, OKX strives to provide an engaging platform that empowers every individual to explore the world of crypto. In addition to its world-class DeFi exchange, OKX serves its users with OKX Insights, a research arm that is at the cutting edge of the latest trends in the cryptocurrency industry. With its extensive range of crypto products and services, and unwavering commitment to innovation, OKX’s vision is a world of financial access backed by blockchain and the power of decentralized finance.

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