Princ Online Marketing Specialist

Mission & Goals
 

As a Princ Online Marketing Specialist, your mission is to drive customer engagement, retention, and cross-sell opportunities through innovative and data-driven email marketing strategies. You will craft compelling campaigns that enhance the customer experience, boost conversions, and maximize global email-driven revenue.

Through collaboration with cross-functional teams and external partners, you will deliver high-impact email marketing initiatives that not only meet business objectives but also create meaningful interactions with millions of users worldwide.
We’re looking for a strategic thinker with a strong sales drive, a passion for online marketing, and the ability to execute innovative ideas from scratch. If you thrive in a fast-paced environment and are eager to make an impact, we want you on our team!
 

Objectives

• Drive Retention & Cross-Sell Campaigns – Create engaging email strategies that boost customer loyalty and conversions.

• Leverage Data & Optimize Performance – Use A/B testing and analytics to refine campaigns and maximize impact.

• Collaborate Across Teams – Work with product, design, marketing, and local experts to deliver targeted, high-performing emails.

• Own Sales & Forecasting – Manage budgeting, forecasting, and strategy execution to drive revenue growth.

Competencies:

• Email Marketing & E-Commerce Expertise – 5+ years of experience in online marketing, sales, or e-commerce, with a strong focus on email campaigns.

• Data Analysis & Technical Skills – Advanced Excel proficiency and familiarity with analytical tools, plus a basic understanding of HTML and SQL

• Strategic & Analytical Thinking – Ability to interpret data, optimize campaigns, and make data-driven decisions to improve performance.

• Creative Problem-Solving – Out-of-the-box thinker who develops customer-centric concepts and innovative marketing strategies.

• Sales & Performance Mindset – Goal-driven with a strong sales orientation and a passion for continuous learning and growth.

• Proactive Execution – Self-starter who brings fresh ideas to life with independence and initiative.

• Effective Communication – Fluent in professional English, ensuring clear and impactful messaging across teams and campaigns.

Benefits:

• Annual bonus scheme

• Unlimited PTO (paid time off) & flexible working hours.

• Opportunity to learn and work with the best in the Digital Security industry.

• Cafeteria points are provided by Benefit Plus (meal plan, pension insurance, travel, free time activities, multisport card, and much more).

• Tuition reimbursement for job-related courses

• Sustainable home improvement bonus

• Learning & Development plan.

• Mac/Windows laptop and more

• The chance to join a major global tech company listed on the S&P 500.

Gen is proud to be an equal-opportunity employer, committed to diversity and inclusivity. We base employment decisions on merit, experience, and business needs, without considering race, color, national origin, age, religion, sex, pregnancy, genetic information, disability, medical condition, marital status, sexual orientation, gender identity or expression, military or veteran status, or other unlawful factors. Gen prohibits discrimination based on these protected characteristics and recruits talented candidates from diverse backgrounds.

We consider individuals with arrest and conviction records and do not discriminate against employees for discussing their own pay or that of other employees or applicants. Learn more about pay transparency. 

To conform to U.S. export control regulations, applicant should be eligible for any required authorizations from the U.S. Government.