1. Media Relations & Pitching
Pitch CMC products, articles, research and thought leadership to journalists
Secure CMC quotes/commentary in news pieces, especially around market, macro and crypto trends
Position CMC data as a go-to source for reporters (price action, market caps, trend data)
Track macro/market news daily to spot reactive ("newsjacking") opportunities
Build and maintain media lists and a contacts database/CRM
2. Events & Speaking
Identify and pitch CMC spokespeople for speaker slots at conferences and side events
Track relevant event calendars and submission deadlines
Support logistics and briefing for confirmed speaking engagements
3. Podcasts, TV & Online Presence
Pitch CMC for podcast appearances, TV interviews and online features
Target tier-1 (Bloomberg, CNBC), crypto-native (CoinDesk, Decrypt) and independent shows
Build relationships with bookers/producers
Press releases & announcements — drafting/editing releases, managing distribution, embargoes, and the press inbox/inbound inquiries
Data storytelling — turning CMC's proprietary data into pitchable stories, reports and data points (a big differentiator for a data company)
Coverage tracking & reporting — monitoring mentions, building clip reports, share-of-voice, and basic KPI reporting
Spokesperson support — prepping talking points, briefing docs, Q&A prep
Awards & rankings — identifying and submitting nominations
Cross-team coordination — working with marketing, social, research and product; amplifying earned media on social
Crisis/reactive comms support — assisting senior staff on sensitive/breaking issues
~1–2 years in PR, comms, journalism or media (agency or in-house)
Strong written English; able to draft pitches and releases quickly
Genuine interest in crypto/Web3, fintech and markets
Comfortable tracking news and working at the pace of a 24/7 market
Organized, proactive, able to juggle multiple pitches/deadlines
Nice-to-have: existing media/podcast contacts, additional languages, data literacy
Remote working
Skills Required
- 1-2 years in PR, communications, journalism or media (agency or in-house)
- Strong written English; able to draft pitches and releases quickly
- Genuine interest in crypto/Web3, fintech and markets
- Comfortable tracking news and working at the pace of a 24/7 market
- Organized, proactive, able to juggle multiple pitches/deadlines
- Existing media/podcast contacts
- Additional languages
- Data literacy (ability to turn data into stories)
What We Do
CoinMarketCap is the world's most trusted & accurate source for crypto market capitalizations, pricing and information. CoinMarketCap is a U.S. company registered in the United States of America. CoinMarketCap has been the premier price-tracking website for cryptocurrencies. It is the most referenced and trusted source for comparing thousands of crypto entities in the rapidly growing cryptocurrency space by users, institutions, and media. CoinMarketCap firmly stands for accurate, timely and unbiased information, enabling each end user to draw their own informed conclusions from CoinMarketCap data.
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