PR & COMMS MANAGER (CL, PE AND UY)

Job Description

WHAT YOU DO

You contribute to added customer value, a strong brand and increased fashion perception by managing and leading the PR & Comms team in accordance with H&M values, standards & policies. 

You are responsible to implement global strategies while ensuring a strong strategic foundation for the Sales markets PR & Communications activities. 

You collaborate closely with the other teams in Customer Activation to be able to find synergies and maximize the effect of our earned communication.

• Based on insights from each individual market and with H&M’s customer and brand in focus, set goals, priorities and strategies to meet the global and regional overall objectives, both short and long term. 
• Build, strengthen and protect the H&M brand by trustworthy communication. 
• Ensure a strong regional communication plan that can work effectively on sales market level with few adaptations. 
• Implement global strategies with regional adaptations to ensure relevance and effective brand building to elevate the brand whilst optimizing results. 
• Create conditions to enable performance of teams and individuals.
• Set and follow-up on sales markets KPIs and goals with management team 

WHO YOU ARE​

And people who are…

You have strong brand building focus and are insight and data driven, with proven ability to drive results and work towards goals 

You are an experienced brand builder and manager with a proven track record of creating results within PR & Communications, both reactively and proactively.

You manage your teams through an insight driven, customer and brand focused mindset. With your passion for PR & communications, you are an excellent relationship builder, and you find innovative ways to engage our customers and stakeholders. 

You bring others onboard through inspiring, clear and including communication where you lead with an ambitious and pragmatic approach. 

We are looking for people with…

• A communication degree/relevant qualification. 

• At least 5 years’ experience from similar positions within or directly related to PR/Communications

• Proven strategic communication planning, media relations and issues/crisis management skills 

• You have a strategic and analytical mindset with strong planning and prioritizing skills

• You understand synergies between owned, paid & earned media

• You have excellent communication skills, including fluent written and spoken English. Knowledge in other languages is meriting.

• You are an excellent relationship builder.

• Fluent in Microsoft Office – Word, Powerpoint and Excel

• Proven track record in creating movement in brand perception through PR & communications activities. 

• Deep knowledge and experience of working with local media (fashion & corporate). Having a good network with journalists, stylists and influencers is an advantage.

• Meriting if experience in working with strategic communication towards multiple countries. 

• Previous experience from managing teams in a competitive environment is a given. 

• Experience in being a part of senior management team, ensuring strong collaboration and integration of communication 

• Experienced buyer of media, event and creative services. 

WHO WE ARE

H&M Group is a global company of strong fashion brands and ventures. Our goal is to prove that there is no compromise between exceptional design, affordable prices, and sustainable solutions. We want to liberate fashion for the many, and our customers are at the heart of every decision we make.

We are made up of thousands of passionate and talented colleagues united by our shared culture and values. Together, we want to use our power, our scale, and our knowledge to push the fashion industry towards a more inclusive and sustainable future.

WHY YOU’LL LOVE WORKING HERE At H&M Group, we are proud to be a vibrant and welcoming company. We offer our employees attractive benefits with extensive development opportunities around the globe.

Staff Card, 25% discount.

Health Insurance

5 Administrative days per year

10 Fridays a year in summer season, leaving at 14:00

Access to benefits platform

Fruits, snacks, tea, milk, coffee, soft drinks.

JOIN US

Our uniqueness comes from a combination of many things – our inclusive and collaborative culture, our strong values, and opportunities for growth. But most of all, it’s our people who make us who we are.

Take the next step in your career together with us. The journey starts here.

*We are committed to a recruitment process that is fair, equitable, and based on competency. We therefore kindly ask you to