PR Campaign Manager

About Us 

KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning performance marketing and data and technology. Fuelled by a deep understanding of consumer behaviour, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com 

Key Responsibilities 

• Leading PR and organic social delivery on assigned accounts (across various industries) and ensuring strategy is implemented as directed by the Solutions/Strategy Teams  
• Developing and deploying PR and social campaigns across your accounts 
• Briefing and delegating content to the wider team to assist with campaign delivery 
• Regularly producing PR collateral such as press releases, case studies, press packs, etc 
• Leading sell in on PR campaigns across a range of relevant digital media 
• Developing and maintaining relationships with key influencers and journalists 
• Regularly producing social collateral such as content plans and providing social consultancy and managing social networks 
• Working closely with the wider Experience Content team and external teams, encouraging communication & collaboration 
• Building client relationships, attending client meetings and calls where required 
• Regularly reviewing our campaigns to measure how they’re performing and how we can take learnings from this to develop and improve in the future 
• Supporting senior team members on new business requirements and strategic PR and social recommendations 
• Leading ideation sessions and developing PR & social ideas where required 
• Developing and supporting more junior team members to help develop their PR & social skills 
• Auditing clients’ PR & social activity and making recommendations for improvements 
• Researching and understanding the brands you work on and highlighting opportunities for exposure through PR & social activity 
• Monitoring PR & social trends and relevant industry news and sharing this with the wider team 

Desired skills

• Great communication skills, with the ability to communicate professionally with both clients and media.
• A keen understanding of the media and journalistic landscape.
• Excellent organisational and time-management skills
• The ability to use Excel to analyse data
• Social media experience is a preference
• Knowledge of running B2C and B2B digital PR campaigns 
• Strong problem-solving skills

Role requirements

• Experience in digital PR or a similar role

Employee Transparency 

At IPG Mediabrands, we celebrate differences and believe this makes us stronger. IPG Mediabrands is an equal-opportunity employer and is committed to championing an inclusive culture that provides a sense of belonging for all our employees. We do not discriminate against any applicant based on age, disability, race, colour, ethnicity, national origin, gender, sexual orientation, gender identity, religion, belief, marital status or any other characteristic protected by law. 

Please reach out to our Talent Inclusion Specialist Jess at [email protected] if you would like to have a confidential conversation regarding any adjustments that would ensure our recruitment process is accessible for you. Please note requesting a reasonable adjustment will not affect your application. 

THE PERKS 

We aim to provide all our people with a supportive and fun work environment where you can develop your full potential and benefit from the broad range of opportunities within the agency. When you join us, we want to make sure you feel valued – and that you are rewarded for your fantastic work. So, we also offer a range of benefits:  

• Flexi–leave, with 25 days annual leave to be taken as the minimum. In addition to your holiday entitlement, the office usually closes between Christmas & New Year  
• Free breakfast and free lunch  
• Early finish Fridays 
• Core Hours (Mon-Thurs, flexible start/finish times)   
• Retail discounts 
• Electric vehicle salary sacrifice car scheme 
• Wellbeing programme, including Headspace & flu jabs 
• Interest-free season ticket loan  
• Paid time off for Volunteering  
• Group Income Protection  
• Life Assurance  
• Private Medical Insurance or Health Cash Plan (dependent on level)  
• Group Personal Pension Plan with matched contributions from 3-6%  
• Generous Parental Leave & Pay   
• Independent mortgage advice  
• Financial education  
• Employee Assistance Programme  
• Free eye tests  
• Flexible benefits including Dental, Travel insurance, Cycle to Work, Gym Discounts and many more!