PPC Specialist (Panama)

This is a remote position.

• Develop and execute PPC campaigns across Google Ads, Facebook Ads, and Apple Ads to increase brand awareness, drive traffic, and generate leads and sales.
  
• Analyze campaign performance and make data-driven decisions to optimize campaigns for maximum ROI.
  
• Conduct keyword research, develop ad copy and creative, and manage bids to achieve campaign objectives.
  
• Monitor and report on campaign performance, identifying opportunities for improvement and implementing changes as needed.
  
• Collaborate with internal teams to ensure campaigns align with business objectives and brand messaging.
  
• Stay up-to-date with the latest trends and best practices in PPC advertising to maintain a competitive edge.
  

• Remote/ Permanent work from home
  
• Pacific Time Zone
  
• Weekly Payout

• Proven experience managing PPC campaigns across Google Ads and Facebook Ads.
  
• Strong analytical skills with the ability to analyze data, identify trends, and make data-driven decisions.
  
• Experience with keyword research, ad copywriting, bid management, and campaign optimization.
  
• Excellent communication skills, with the ability to collaborate with cross-functional teams and stakeholders.
  
• A strong understanding of PPC advertising best practices, industry trends, and emerging technologies.
  
• Google Ads and Facebook Ads certification preferred.
  
• Good English and Spanish communication skills (Bilingual).
  

Minimum Technical Requirements

Power Backup

A reliable power backup that could sustain a minimum of 8 hours (full shift)

Examples:  Generators// Solar Panels// Portable power inverters etc. (UPS is not enough)

Internet Backup  (Secondary internet)

Jitter: below 10ms

Latency: below 160ms

Upload: minimum of 25mbps

Download: minimum of 25mbps

Power and Internet Backup is a MUST.