We are seeking an experienced Point of Sale (POS) Display Design Specialist to lead the development of innovative retail display solutions that increase brand visibility, shopper engagement, and sales performance across national consumer electronics retail channels.
The ideal candidate combines visual merchandising, shopper marketing, industrial design and retail fixture engineering expertise to create impactful in-store experiences for products such as charging devices, audio equipment, personal care / beauty tools, and other consumer electronics.
The role requires close collaboration with sales, marketing, product management, retailers, and manufacturing partners to develop displays that are visually compelling, cost-effective, durable, and compliant with retailer requirements. POS display designers translate marketing strategy into sale-driving retail fixtures and promotional displays while coordinating production and installation.
This is a full-time position, fully on-site at our Brooklyn headquarter location. Key Responsibilities
Retail Display Design & Development
- Design permanent and temporary point-of-sale displays, endcaps, kiosks, countertop units, and freestanding display fixtures.
- Integrate display creations into PowerPoint presentations and marketing materials for B2B sales effort
- Develop creative concepts that showcase consumer electronics products while reinforcing brand identity.
- Produce 2D and 3D renderings, CAD drawings, prototypes, and production specifications.
- Create display systems optimized for retailer environments and varying store footprints.
- Ensure displays effectively highlight product features, demonstrations, and interactive experiences.
- Analyze shopper behavior and traffic patterns to maximize product visibility and conversion.
- Design merchandising solutions that encourage product interaction and impulse purchases.
- Collaborate with category managers and retail buyers to align display strategy with retailer merchandising objectives.
- Conduct store audits and competitive analysis to identify opportunities for improved display performance.
- Manage display projects from concept through production and deployment.
- Coordinate with manufacturers, printers, fixture vendors, and logistics partners.
- Monitor timelines, budgets, and quality standards.
- Oversee prototype testing and field implementation.
- Specify materials, lighting, graphics, digital screens, and interactive components.
- Ensure structural integrity, safety compliance, and retailer fixture standards.
- Optimize designs for manufacturability and cost efficiency.
- Review engineering drawings and production samples prior to rollout.
- Track display effectiveness using sales lift, engagement metrics, and retailer feedback.
- Recommend improvements based on performance data.
- Support national retail launches and promotional campaigns.
- Bachelor's degree in Industrial Design, Graphic Design, Product Design, Visual Merchandising, Marketing, Architecture, or related field.
- 3-5 years of experience designing retail displays, POP/POS materials, or visual merchandising solutions.
- Experience within consumer electronics, technology products, or retail merchandising.
- Strong portfolio demonstrating retail fixture and display design projects.
- Proficiency in:
- Adobe Creative Suite, Microsoft PowerPoint, SolidWorks, Rhino, SketchUp, or Fusion 360, AutoCAD, KeyShot or other rendering software
- Experience working with major retailers (Best Buy, Walmart, Target, Costco, etc.).
- Understanding of shopper marketing and retail merchandising principles
Skills Required
- Bachelor's degree in Industrial Design, Graphic Design, Product Design, Visual Merchandising, Marketing, Architecture, or related field.
- 3-5 years of experience designing retail displays, POP/POS materials, or visual merchandising solutions.
- Experience within consumer electronics, technology products, or retail merchandising.
- Strong portfolio demonstrating retail fixture and display design projects.
- Proficiency in Adobe Creative Suite, Microsoft PowerPoint, SolidWorks, Rhino, SketchUp, Fusion 360, AutoCAD, KeyShot or other rendering software.
- Experience working with major retailers (Best Buy, Walmart, Target, Costco, etc.).
- Understanding of shopper marketing and retail merchandising principles.
What We Do
Despite being in an industry where change is the rule rather than the exception, Fesco’s “Customers First/Integrity Always” mindset is as much a part of our DNA today as it was when we began as a lower Manhattan storefront over half a century ago. Recognized internationally as the “go to” for cutting-edge technology and day-to-day products and brands every savvy retailer needs, the Fesco brand is about being a source and a resource—in short, a name that truly means everything. Fesco not only manufactures trend-setting, first-to-market products, but is also a leading distributor of consumer goods. We are trusted by trailblazers like GE, Sony, Samsung, Garmin and many more. To ensure consumers’ needs are quickly met, we fill over 95% of orders within 24 hours. Our high satisfaction rate is also due to our knowledgeable sales staff operating in-house and on the road. Fesco is bringing the humanity back to shipping and manufacturing. We grew by forging close relationships with small businesses many of which we still work with today. The result? Fesco is a national force with a mom-and-pop mentality. By fostering open communication with both small businesses and big-box entities, we gain a unique understanding of our customers’ needs. It’s the only way we know how to do business.
