The Daily Wire is seeking a Platform Manager to own the strategy, deployment, and continuous improvement of our marketing technology stack. In this role, you’ll ensure our tools/platforms are fully integrated, and scalable, to directly support our business objectives. You’ll collaborate across marketing, sales, analytics, and engineering to boost performance through data-driven automation and innovative solutions.
Primary Responsibilities
- Lead the management and optimization of the marketing technology stack, including CRM, marketing automation, email, analytics, and customer data platforms.
- Evaluate, implement, and integrate new tools to support scalable and efficient marketing initiatives.
- Ensure system reliability, accurate data flow, and optimal performance through ongoing maintenance and upgrades.
- Enable and support campaign execution through platform automation, audience segmentation, and personalized workflows.
- Collaborate closely with marketing and growth teams to enhance lifecycle marketing, lead scoring, and customer journey orchestration.
- Maintain a continuous feedback loop with campaign owners to improve platform capabilities and campaign effectiveness.
- Ensure data integrity across platforms and facilitate precise tracking, reporting, and campaign attribution.
- Build and manage dashboards and reporting tools to monitor marketing and platform performance.
- Partner with analytics teams to transform raw data into meaningful, actionable insights.
- Develop and enforce best practices, governance policies, and documentation for platform usage and data compliance (e.g., GDPR, CCPA).
- Act as the primary contact for technical support, troubleshooting, and vendor communications.
- Train internal teams on platform tools and serve as a strategic advisor on the full range of platform capabilities.
Experience & Requirements
- Strong hands-on experience with platforms such as HubSpot, Salesforce, Marketo,
- Segment, Google Analytics, Braze, or similar
- Proficient in managing integrations via APIs, webhooks, and tag managers
- Analytical mindset with experience working with reporting tools (e.g., Looker, Tableau, or Power BI)
- Deep understanding of customer journey orchestration, campaign automation, and lead lifecycle management
- Strong project management skills and the ability to collaborate across technical and non-technical teams
- Familiarity with data privacy standards (e.g., GDPR, CCPA) is a plus
To learn more about Daily Wire, please visit the following Daily Wire Facebook and YouTube page links:
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Daily Wire provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
Please Note: Daily Wire participates in E-Verify and performs background checks on all new hires. We will provide the Social Security Administration (SSA) and if necessary, the Department of Homeland Security (DHS), with information from each new employee’s form I-9 to confirm work authorization. Thank you!
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What We Do
Not every company kicks off in a converted garage and expands into one of America’s fastest-growing conservative media outlets for news, opinion, and entertainment - but then again, no other company is the Daily Wire. Built from the ground up by Ben Shapiro and Jeremy Boreing, the Daily Wire started as a side gig and morphed into a political news and commentary powerhouse in just 7 short years. Now, the Daily Wire is producing entertainment content, investigative journalism, multiple chart-topping podcasts, and - you guessed it - some fire memes.
And we’re not stopping there. Our team is constantly moving, innovating and growing. We adapt to any and all obstacles with a team of creative geniuses that are all aligned in creating unparalleled content that provides a voice for facts and for freedom. We don't just echo whatever’s trending - we set trends.
When you join the Daily Wire team, your finger isn’t just on the pulse. From the studios of CANDACE and The Ben Shapiro Show to the newsroom of some of America’s most influential writers, you are the pulse. And if that interests you, we’re all ears.
