The Role
Manage marketing planning and operations including the master marketing calendar, newsletters, asset management, coupon program coordination, cross-portfolio document preparation, and monthly performance reporting. Serve as project manager across cross-functional teams, maintain marketing platforms, audit assets for accuracy and compliance, and provide actionable insights to improve asset visibility and usage.
Summary Generated by Built In
About adm Indicia
adm Indicia is a next-generation brand activation agency. We create and activate meaningful brand experiences that drive ROI .
Our purpose is to simplify our clients’ below-the-line marketing, build sustainable ROI and engage their customers across the path to purchase . Everything we do is optimized through leading strategic capability and actioned through executional excellence.
Our substantial investment in technology and data science and resource, provides our differentiation in the marketplace. Data insight and marketing technology gives us the ability to measure our work, evidencing ROI as the most critical metric in today’s environment.
Our values
We are collaborative, we thrive through our relationships.
We are courageous , we create boldly and execute fearlessly.
We are authentic, we act with integrity and transparency.
We are pioneering, we win when we lead the way.
We are purpose-driven, we create meaningful, sustainable and profitable brand experiences.
The Planning and Operations Senior Specialist role is part of the Marketing team within a key client and will be exposed to a variety of Marketing initiatives across the clients portfolio of brands. The Planning and Operations Senior Specialist will establish and build positive relationships. Responsibilities include managing monthly newsletters, coordination and project management of cross-functional teams, creation and maintenance of marketing documents and compiling monthly reports. The ideal candidate is an effective communicator, extremely organized and experienced managing multiple projects simultaneously. This individual has an eye for detail, the ability to develop close working relationships, and thrives in a fast-paced environment.
Purpose of the role
- Project and calendar management: Maintain the master marketing calendar and proactively follow up with internal and external stakeholders to ensure all deadlines are met. Collect and consolidate relevant information and share updates with the broader Marketing team to keep everyone informed and aligned.
- Marketing asset management: Support and maintain the company's internal platform by liaising with IT and creative agencies. Manage the production and distribution of the monthly newsletter and perform regular audits to ensure asset accuracy and compliance.
- Coupon program coordination: Partner with cross-functional teams to oversee the entire coupon lifecycle, including scheduling, setup, tracking, and billing.
- Cross-portfolio document preparation: Create and update a range of marketing materials, including quarterly sell sheets, innovation packets, and market investment summaries, to support the broader marketing team.
- Performance reporting: Compile monthly usage reports for marketing assets and provide actionable insights and recommendations to improve visibility and usage.
Skills, Knowledge and Expertise
Required:
- Bachelor's degree or higher.
- 6+ years of proven experience in a business, marketing, or project management role.
- Demonstrated experience in managing multiple projects simultaneously, with a strong focus on organization and attention to detail.
- Excellent verbal and written communication skills, with the ability to build and maintain strong working relationships.
- A proactive and persistent approach to follow-ups and stakeholder management.
- Hybrid working; 3 days a week in NYC office.
Benefits
- Benefits: Medical, Dental, Vision, 401(k) match, and cell phone reimbursement.
- Work Environment: Hybrid - 3 days/week in office
- Perks: Generous PTO, volunteer days, professional development opportunities, and employee reward and recognition programs.
- Career Growth: Work with some of the biggest brands and collaborate with a global team of experts.
Equal Opportunities
adm Indicia is proud to be an equal opportunity employer and is committed to creating a diverse environment. We recruit, employ, develop, compensate, and promote regardless of race, religion, color, national origin, sex, disability, age, veteran status, and other protected status as required by applicable law. Should you need any reasonable adjustments made to this application process, please don't hesitate to let us know.
About
As a next-generation brand activation agency, adm Indicia's purpose is to simplify our clients’ below-the-line marketing, build sustainable ROI and engage their customers across the path to purchase. Everything we do is optimised through leading strategic capability and actioned through executional excellence.We transform marketing compromise into a powerful co-promise, creating and activating meaningful brand experiences that drive ROI. Brands have had to juggle multiple agencies, struggle to see value in ever-increasing customer data, and deliver disconnected digital and physical experiences – just some of the compromise frustrating marketing for too long. With joined-up strategy, execution and seamless activation, our combined expertise means we can help brands deliver impact through every stage of the customer journey.Founded in 1992, we have a global footprint with 46 offices in 33 countries, allowing us to deliver local activation of global strategies for brands across the world. Recognized with a platinum rating by EcoVadis for sustainability, we are experts at identifying the most impactful and sustainable solutions for over 800 brands around the globe.
Skills Required
- Bachelor's degree or higher
- 6+ years experience in business, marketing, or project management
- Proven experience managing multiple projects simultaneously with strong organization and attention to detail
- Excellent verbal and written communication skills
- Proactive and persistent stakeholder management and follow-up skills
- Hybrid working; must be in NYC office 3 days per week
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The Company
What We Do
adm Group is a global marketing execution partner to some of the world's most iconic brands. Our purpose is to create meaningful and sustainable brand experiences. We transform marketing execution by bringing together intuitive technology, our expertise in managing complex global supply chains, and a network of local experts to empower marketing, procurement, supply chain and sales teams bringing simplicity, visibility, agility, and efficiency to drive end-to-end marketing execution and performance. We are trusted to deliver solutions in creative innovation, strategic sourcing, final mile execution, analytics and data-driven insights. Founded in 1992, we have a global footprint with 46 offices in 33 countries, allowing us to deliver local activation of global strategies for brands across the world. Recognized with a platinum rating by EcoVadis for sustainability, we are experts at identifying the most impactful and sustainable solutions for over 800 brands around the globe. For more information, please visit https://www.admgroup.com
