Associate Director, Product Management – AIM XR (IQVIA Digital)

Reposted 17 Days Ago
Be an Early Applicant
10 Locations
In-Office
121K-338K Annually
Senior level
Healthtech
The Role
Lead product strategy, roadmap, and delivery for personalization and audience products that turn clinical and behavioral data into scalable, SaaS-based targeting and engagement solutions. Partner with engineering and data science to operationalize identity resolution, predictive models, and real-time triggers. Drive customer validation, go-to-market, and cross-functional alignment while ensuring privacy, compliance, and measurable client outcomes.
Summary Generated by Built In

IQVIA Digital Overview:

IQVIA Digital powers exceptional brand experiences, delivering innovative solutions based on a customer-first, insights-driven, and integrated omnichannel vision. We provide authenticated, privacy-enhanced data and analytics, innovative fit-for-purpose healthcare technology, and the expertise to enable an effective and adaptable marketing model that drives better quality of care and patient outcomes. IQVIA is the leading global provider of data, advanced analytics, technology solutions and clinical research services for the life sciences industry.  Learn more at www.iqviadigital.com

Product

The Product team is responsible for defining and executing the vision, strategy, and roadmap for IQVIA Digital's portfolio of data, technology, and media solutions. Through close partnership with clients and cross-functional collaboration with Go-to-Market, Technology, Data Management, and Operations teams, the team translates market insights and customer needs into innovative, scalable products. Built upon IQVIA's industry-leading healthcare data assets and privacy-by-design foundation, these solutions deliver differentiated value to clients, drive business growth, and advance IQVIA Digital's leadership in the healthcare marketing ecosystem.

The Mission

As the Associate Director, Product Management within AIM XR, you will lead and mentor across the AIM product team, owning a portfolio of initiatives that keep AIM XR one of the most differentiated and revenue-driving products in the market. Working across Product Managers, Product Owners, engineering, data management, and business partners, you will turn direction into coordinated, well-executed workstreams spanning identity, insights, data accessibility, and enterprise-wide scale.

You will build the operating rhythm, team capability, and accountability that allow the group to move quickly and deliver measurable value. You will consistently share the “why” behind the “what,” clear roadblocks for the team, and represent AIM in cross-functional and executive discussions.

Your focus will be on portfolio orchestration, people leadership, and outcome accountability, ensuring the AIM team delivers integrated, scalable, and commercially valuable products across IQVIA and IQVIA Digital.

Key Responsibilities

Product Portfolio Leadership & Direction

  • Own the AIM Portfolio: Own a portfolio of AIM initiatives spanning identity, insights, data accessibility, and enterprise scale, ensuring each workstream advances the product’s growth and differentiation.
  • Roadmap Orchestration: Partner with Product Managers and Product Owners to sequence and prioritize work across squads, balancing near-term delivery against long-term evolution.
  • Executive Representation: Represent AIM in cross-functional and executive discussions, articulating direction, trade-offs, progress, and investment needs to senior leadership.
  • Operational Excellence: Simplify workflows, automate processes, and standardize delivery practices to help the team scale.

People Leadership & Culture

  • Team Development: Coach and mentor Product Managers and Product Owners, building capability in modern, AI-enabled product practices: intent definition, validation, orchestration, and governance.
  • High-Performing Culture: Foster autonomy and accountability, driving work to a high bar of completion before escalation.
  • Talent & Structure: Contribute to hiring, role definition, and team-structure decisions that strengthen the organization and close capability gaps.
  • Upskill the Team: Coach Product Managers and Owners in AI-assisted discovery, rapid prototyping, and validation, raising the bar on speed-to-insight while preserving quality.

Data Product & Insight Excellence

  • Insights: Guide teams in maintaining authenticated HCP identity resolution and next-generation, contextualized insights that reveal behavioral patterns.
  • Modern Data Platforms: Champion the modernization of data pipelines and delivery infrastructure and the application of GenAI and automation to accelerate insight generation.
  • Governance & Documentation: Establish clear data governance, access rules, and documentation standards in partnership with the data management organization, instilling a product-led culture of knowledge management that protects scale as the team grows.

Cross-Functional & Commercial Impact

  • Break Down Silos: Align product teams around unified goals and foster collaboration among Product Managers, Product Owners, engineering, and data management.
  • Enterprise Partnership: Build partnerships across the broader enterprise to make AIM a strategic asset used widely across the organization.
  • Business Case & Investment: Build and defend business cases and investment (including CAPEX) for portfolio initiatives, owning a portfolio-level view of cost-to-value.
  • Risk, Privacy & Compliance: Ensure sensitive HCP data is handled to consent, privacy, and regulatory standards across the portfolio.
  • Revenue, Adoption & Metrics: Support revenue growth and adoption, owning the success-metrics and instrumentation framework that connects product decisions to measurable commercial outcomes with our sales team and digital partners.

Qualifications

  • Experience: 8+ years in Product Management, including experience leading multiple workstreams or a portfolio, ideally in data, identity or healthcare/HCP-focused products.
  • Leadership: Proven ability to lead, mentor, and develop product managers and owners, and to influence without direct authority across cross-functional teams.
  • Data Product Fluency: Strong understanding of data-driven products, identity resolution, data governance, and analytics; familiarity with SQL, data structures, and modern cloud/data platforms.
  • Insight & Innovation: Experience with modern insight generation: contextualized data and applying GenAI and automation within products, i
  • AI-Enabled Leadership: Demonstrated ability to introduce AI-assisted product practices to a team and establish standards, tooling, and governance for their use.
  • Commercial & Compliance: Track record connecting product decisions to go-to-market execution and revenue outcomes for data or insights products, with awareness of privacy and regulatory considerations for sensitive data.
  • Strategic Communication: Able to represent direction to executive audiences and tailor messaging across engineering, commercial, and leadership; drives decisions through ambiguity.
  • Agile & Delivery: Deep experience with Agile/Scrum delivery and tools such as Jira and Confluence; SAFe or equivalent scaling experience preferred.

IQVIA is a leading global provider of clinical research services, commercial insights and healthcare intelligence to the life sciences and healthcare industries. We create intelligent connections to accelerate the development and commercialization of innovative medical treatments to help improve patient outcomes and population health worldwide. Learn more at https://jobs.iqvia.com

IQVIA is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other status protected by applicable law. https://jobs.iqvia.com/eoe

IQVIA is committed to integrity in our hiring process and maintains a zero tolerance policy for candidate fraud. All information and credentials submitted in your application must be truthful and complete. Any false statements, misrepresentations, or material omissions during the recruitment process will result in immediate disqualification of your application, or termination of employment if discovered later, in accordance with applicable law. We appreciate your honesty and professionalism.

The potential base pay range for this role, when annualized, is $121,400.00 - $338,400.00. The actual base pay offered may vary based on a number of factors including job-related qualifications such as knowledge, skills, education, and experience; location; and/or schedule (full or part-time). Dependent on the position offered, incentive plans, bonuses, and/or other forms of compensation may be offered, in addition to a range of health and welfare and/or other benefits.

Skills Required

  • 8-12+ years in product management delivering data-driven or platform-based products
  • Experience with audience segmentation and targeting products
  • Experience with behavioral data or digital engagement signals
  • Practical experience applying AI/ML or predictive modeling to product solutions
  • Experience leading end-to-end product development and SaaS product delivery
  • Ability to translate complex data and technical concepts into product value propositions
  • Experience working cross-functionally with engineering, data science, and commercial teams
  • Strong communication skills and ability to influence senior stakeholders
  • Knowledge of privacy, compliance, and consent standards for healthcare data usage
  • Background in martech/adtech, data and analytics platforms, or regulated industries (healthcare/life sciences)
  • Experience in healthcare provider (HCP) engagement or pharma commercialization
  • Familiarity with identity resolution and consent-driven data ecosystems
  • Experience integrating products with third-party platforms or open ecosystems

IQVIA Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about IQVIA and has not been reviewed or approved by IQVIA.

  • Healthcare Strength — Healthcare coverage is positioned as comprehensive, spanning medical/dental/vision plus programs like telemedicine, EAP resources, and additional insurance options. Feedback suggests the health offering is a meaningful part of the overall rewards package, though details can vary by location and plan design.
  • Retirement Support — Retirement benefits include an employer match structure that supports employee contributions through a defined formula. This adds steady long-term value to total rewards beyond base salary.
  • Leave & Time Off Breadth — Time off offerings include vacation/paid time off, holidays, and flexibility themes, with some roles described as having discretionary or unlimited time-off models. This can make the package feel more attractive even when cash compensation is viewed as only mid-range.

IQVIA Insights

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The Company
HQ: Durham, NC
61,500 Employees
Year Founded: 2016

What We Do

IQVIA (NYSE:IQV) is a leading global provider of advanced analytics, technology solutions, and clinical research services to the life sciences industry. IQVIA creates intelligent connections across all aspects of healthcare through its analytics, transformative technology, big data resources and extensive domain expertise. IQVIA Connected Intelligence™ delivers powerful insights with speed and agility — enabling customers to accelerate the clinical development and commercialization of innovative medical treatments that improve healthcare outcomes for patients. With approximately 70,000 employees, IQVIA conducts operations in more than 100 countries. To learn more, visit www.iqvia.com.

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