The Role
Own and optimize paid acquisition across Google Ads and Meta Ads for a high-SKU, multi-brand DTC ecommerce business. Manage Search, Shopping, Performance Max, prospecting, and retargeting campaigns; optimize ROAS, CAC, budgets, pacing, and conversions across the full ecommerce funnel. Maintain Google Merchant Center product feeds, analyze performance through GA4 and ecommerce data, and independently manage significant advertising budgets.
Summary Generated by Built In
Performance Marketing Specialist
We’re hiring a Performance Marketing Specialist to take ownership of paid acquisition in-house at a direct-to-consumer (DTC) ecommerce company in the health and wellness space, operating a large, multi-brand product catalog and scaling through digital acquisition.
This is a highly hands-on, in-platform role for someone who has directly managed paid media — not just strategy — with deep execution experience inside the platforms.
The primary focus is Paid Search (Google Ads), with Paid Social (Meta) planned as a key growth channel.
This role requires someone who understands true DTC ecommerce performance — driving revenue from ad → product/category page → cart → checkout — across a high-SKU environment.
Responsibilities
- Own and manage Google Ads at scale across Search, Shopping, and Performance Max
- Execute and optimize Meta Ads for prospecting and retargeting
- Drive end-to-end ecommerce performance across the funnel (ad → site → conversion)
- Own key metrics: ROAS, CAC, budget allocation, pacing, and performance optimization
- Manage and optimize product feeds within Google Merchant Center
- Analyze performance using GA4 and ecommerce platform data
- Continuously improve campaigns across a large, multi-brand, high-SKU catalog
Qualifications
- Proven hands-on, in-platform experience managing $100k+/month in Google Ads
- Strong DTC ecommerce background (multiple products / high-SKU environments required)
- Deep experience with Google Merchant Center (feeds, disapprovals, optimization)
- End-to-end ownership of Search, Shopping, and Performance Max campaigns
- Experience running Meta Ads for ecommerce acquisition and retargeting
- Comfortable operating independently with full ownership of budget and performance
Details
- Full-time, Onsite role
- Location: Miami (Doral area)
- Salary: $80k–$90k base
Skills Required
- Hands-on, in-platform experience managing at least $100,000 per month in Google Ads
- Strong direct-to-consumer ecommerce experience in multi-product or high-SKU environments
- Deep experience with Google Merchant Center, including feeds, disapprovals, and optimization
- End-to-end ownership of Google Search, Shopping, and Performance Max campaigns
- Experience running Meta Ads for ecommerce acquisition and retargeting
- Ability to work independently with full ownership of budget and performance
Am I A Good Fit?
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.
Success! Refresh the page to see how your skills align with this role.
The Company
What We Do
Rempli is a talent and recruiting partner that connects organizations with professionals across marketing, technology, finance, real estate, ecommerce, and other business functions. Its job board supports hiring for roles including public relations, digital marketing, lifecycle marketing, cloud and DevOps, cybersecurity, artificial intelligence, and demand generation, serving companies ranging from technology businesses to hospitality and advisory firms.
.jpg)
