Performance Marketing Specialist

Posted Yesterday
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Hiring Remotely in Athens, GRC
Remote
Mid level
AdTech • Marketing Tech
The Role
Plan, execute, optimize and scale digital advertising campaigns across major platforms; monitor KPIs, analyze performance data, run tests, build dashboards and reports (Looker Studio, Power BI), and maintain client relationships to drive e-commerce and conversion-focused results.
Summary Generated by Built In

Job Description:

Performance Marketing SpecialistJoin the Performance Agency of the Year 2025

At iProspect Greece, a dentsu company, we're looking for an experienced Performance Marketing Specialist to join our growing team. If you're passionate about digital marketing, data-driven decision-making, and delivering measurable business results for leading international and local brands, we'd love to hear from you.

In this role, you will have the opportunity to shape and optimize the digital performance strategies of major brands while working alongside a talented team of media and performance specialists.

The role reports to the Team Leader and collaborates closely with the wider iProspect and dentsu Greece teams.

Key Responsibilities
  • Plan, execute, optimize, and scale campaigns across leading digital advertising platforms.
  • Monitor and improve campaign performance against agreed KPIs and business objectives.
  • Analyze performance data and identify opportunities for growth and optimization.
  • Develop and implement testing strategies, experiments, and new platform features to improve results.
  • Collaborate with clients and internal stakeholders to ensure alignment on goals and performance expectations.
  • Build and maintain strong client relationships alongside the Performance Marketing Team Leader.
  • Ensure best practices, innovation, and continuous improvement across all digital marketing activities.
  • Create insightful performance reports and dashboards using tools such as Looker Studio (Data Studio) and Power BI.
What You'll BringRequired Experience
  • Minimum 4 years of agency-side experience managing performance marketing campaigns.
  • Proven track record of driving measurable business results, particularly for e-commerce and conversion-focused campaigns.
  • Strong hands-on experience with Google Ads (Search, Display, Video, Shopping) and Meta Ads (Facebook & Instagram).
  • Experience setting, monitoring, and optimizing KPIs based on business objectives.
  • Hands-on experience with Google Analytics and campaign performance analysis.
  • Excellent analytical skills with strong proficiency in Excel and data interpretation.
  • Excellent communication, presentation, and client-facing skills.
  • Fluency in English.
  • Strong attention to detail and a collaborative, team-oriented mindset.
Nice to Have
  • Experience with LinkedIn Ads, X (Twitter) Ads, TikTok Ads, or other social advertising platforms.
  • Experience with Programmatic platforms such as DV360, Adform, or similar.
  • Knowledge of Google Tag Manager.
  • Experience with AdTech and AdOps tools.
  • Understanding of Search Engine Optimization (SEO).
  • Bachelor's degree in Marketing, Economics, Communications, Engineering, Science, or a related discipline.
  • Postgraduate studies in Marketing, Communications, Business Administration, or a related field.
What We Offer
  • Competitive compensation package aligned with your experience and career progression.
  • Private health and life insurance.
  • Supermarket vouchers.
  • Full hardware equipment.
  • Hybrid working model .
  • Continuous learning and development opportunities.
  • The chance to work with some of the world's most recognized brands.
  • A collaborative, inclusive, and innovative working environment.

Location:

Athens

Brand:

Dentsu

Time Type:

Full time

Contract Type:

Permanent

Skills Required

  • Minimum 4 years of agency-side performance marketing experience
  • Proven track record driving measurable business results for e-commerce and conversion-focused campaigns
  • Hands-on experience with Google Ads (Search, Display, Video, Shopping)
  • Hands-on experience with Meta Ads (Facebook & Instagram)
  • Experience setting, monitoring, and optimizing KPIs based on business objectives
  • Hands-on experience with Google Analytics and campaign performance analysis
  • Strong proficiency in Excel and data interpretation
  • Excellent communication, presentation, and client-facing skills; fluency in English
  • Ability to create performance reports and dashboards using Looker Studio (Data Studio) and Power BI
  • Experience with LinkedIn Ads, X (Twitter) Ads, TikTok Ads, programmatic platforms (DV360, Adform), Google Tag Manager, AdTech/AdOps or SEO
  • Bachelor's degree in Marketing, Economics, Communications, Engineering, Science or related (or postgraduate studies in related fields)

dentsu Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about dentsu and has not been reviewed or approved by dentsu.

  • Parental & Family Support Paid parental leave at full pay and caregiver supports (including backup care) are emphasized as standout elements. Feedback suggests family-oriented benefits are a strong part of the package.
  • Leave & Time Off Breadth Flexible or unlimited PTO, extensive paid holidays, and a year-end office closure are established components. Feedback suggests time-off policies are generous and add meaningful flexibility.
  • Retirement Support A large, established 401(k) plan with employer matching is clearly documented. Feedback suggests retirement benefits feel competitive and straightforward.

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The Company
HQ: Minato
15,492 Employees

What We Do

We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next

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