Performance Marketing Manager

Posted 2 Days Ago
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Vilnius, Vilniaus miesto savivaldybė, Vilniaus apskritis, LTU
Hybrid
Junior
eCommerce • Retail • Appliances
The Role
Lead paid marketing strategy for customer acquisition and revenue growth: plan media, manage budgets to maximize ROAS, run A/B tests, monitor and optimize campaigns, maintain attribution and tracking, produce reports and dashboards, collaborate with analytics, design, agencies, and identify new growth channels.
Summary Generated by Built In

Are you ready to elevate your impact within the e-commerce industry? At Kesko Senukai Digital, we are looking for a motivated Performance Marketing Manager to support our dynamic team. If you're organized, detail-oriented, and ready to take on exciting challenges, this is the perfect opportunity for you!

As Performance Marketing Manager, you will be responsible for:

· Developing and executing paid marketing strategies to drive customer acquisition and revenue growth.

· Planning media activities and optimizing channel mix across digital platforms.

· Managing advertising budgets to maximize ROAS, revenue, profit and marketing efficiency.

· Monitoring, analyzing, and optimizing campaign performance based on key KPIs.

· Conducting A/B testing across creatives, audiences and messaging.

· Preparing performance reports, forecasts, dashboards, and actionable insights.

· Managing attribution models, tracking infrastructure, and marketing analytics.

· Collaborating with analytics and technical teams to ensure data accuracy and proper tracking.

· Identifying growth opportunities and testing new acquisition channels and tools.

· Overseeing external agencies and coordinating internal performance marketing specialists.

· Working with design and content teams to develop and optimize advertising assets.

· Monitoring market trends, competitor activity, and platform updates.

· Ensuring compliance with platform policies, brand guidelines, and privacy regulations.

What we offer:

· Vertical and horizontal career opportunities.

· Continuous training and professional development opportunities.

· Additional health insurance.

· A professional and collaborative team.

· Employee referral program – bonuses for successfully recommended and hired friends.

· Freedom to initiate changes and contribute to achieving ambitious business goals.

· Employee discounts – the opportunity to purchase products in Senukai stores at a discount.

· A paid day off on your birthday.

Sounds interesting? We expect you to:

· Be a positive, friendly, communicative, and collaborative individual;

· Have excellent organizational skills and the ability to meet deadlines;

· Be precise and take a high level of responsibility;

· Have a desire to grow, learn, and find creative solutions in any situation;

· Have excellent English language skills;

· Have previous 2+ years of experience in a similar role.

When selecting a candidate, the most important evaluation factors are:

· Communication skills

· Adaptability

· Teamwork and collaboration

· Analytical and logical thinking

· Ability to see big picture
***

Skills Required

  • 2+ years of experience in a similar performance marketing role
  • Experience developing and executing paid marketing strategies and media planning
  • Experience with campaign measurement: attribution models, tracking infrastructure, and marketing analytics
  • Experience conducting A/B testing across creatives, audiences, and messaging
  • Excellent English language skills
  • Strong organizational skills and ability to meet deadlines
  • Ability to analyze performance, prepare reports, forecasts, dashboards and derive actionable insights
  • Collaborative communication skills and ability to manage external agencies and internal teams
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The Company
170 Employees
Year Founded: 2015

What We Do

Kesko Senukai Digital is an e-commerce company that operates online stores across Lithuania, Latvia, and Estonia. Specializing in electronic commerce, the company provides a wide array of products, including construction materials, household goods, and electronics. It serves as the digital platform for the leading do-it-yourself (DIY) retail chain in the Baltic states, offering a comprehensive multi-channel shopping experience for customers.

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