- Primary Channel Ownership: Lead the planning, execution, and daily optimization of Apple Search Ads (ASA) and Google App Campaigns (GAC) to meet efficient growth targets.
- Programmatic Management: Manage and optimize managed programmatic campaigns, ensuring effective spend allocation and performance across diverse networks.
- Strategic Management: Lead and manage full-funnel search, YouTube, and Performance Max (PMax) campaigns to capture users across every stage of the journey.
- Growth Mindset & Ownership: Think beyond pure user acquisition to identify how search and owned channels can drive holistic growth for the business.
- Experimentation & Testing: Design and execute a rigorous roadmap for experimentation and creative A/B testing across ad formats, landing pages, and app store assets to continuously improve performance.
- Creative Collaboration: Partner closely with creative teams to develop innovative ad concepts, test new messaging, and ensure assets resonate with search intent.
- Data-Driven Optimization: Monitor key metrics (CPI, CPA, ROAS, LTV, and retention) and collaborate with analytics teams to understand attribution and user behavior.
- Budget & Forecasting: Manage large-scale budgets and forecasting, ensuring efficient resource allocation to maximize ROI.
- Lead with AI: Leverage AI tools to automate workflows, enhance marketing effectiveness, and drive operational efficiency.
- 4+ years of experience in performance marketing, with a heavy focus on search platforms and mobile app growth.
- Expert-level knowledge of Apple Search Ads and the Google Ads ecosystem (including App Campaigns, YouTube, and PMax).
- Proven track record of managing large-scale budgets and delivering measurable growth results.
- Deep experience in designing and analyzing marketing experiments and creative A/B tests.
- Strong analytical skills with proficiency in Excel/Google Sheets, BI tools, and Mobile Measurement Platforms (MMPs) such as AppsFlyer, Adjust, or Branch.
- Ability to adapt with agility in a fast-paced, dynamic environment.
- Exceptional cross-functional collaboration skills, particularly with creative and technical teams.
- Fluent in Spanish.
- Familiarity with SQL or advanced data analytics skills.
- Equity: We offer full-time employees equity in Fetch, so that everyone can benefit from Fetch’s growth.
- 401k Match: Dollar-for-dollar match up to 4%.
- Benefits for humans and pets: We offer comprehensive medical, dental and vision plans for everyone including your pets.
- Continuing Education: Fetch provides ten thousand per year in education reimbursement.
- Employee Resource Groups: Take part in employee-led groups that are centered around fostering a diverse and inclusive workplace through events, dialogue and advocacy. The ERGs participate in our Inclusion Council with members of executive leadership.
- Paid Time Off: On top of our flexible PTO, Fetch observes 9 paid holidays, as well as our year-end week-long break.
- Robust Leave Policies: 20 weeks of paid parental leave for primary caregivers, 14 weeks for secondary caregivers, and a flexible return to work schedule.
- Calvin Care Cash: Employees who are welcoming new family members will also receive a one time $2,000 incentive to assist employees with covering the cost of childcare, clothing, diapers and much more!
- Flexible Work Environment: Collaborate with your team in one of our stunning offices, or you can work fully remotely from anywhere in the US. We’ll ensure you are equally equipped with the hardware and software you need to get your job done in the comfort of your home. (applicable for most roles)
What We Do
Fetch Rewards is a mobile app that connects and rewards everyday shoppers for buying the brands they love. Fetch gives users the easiest way to save on their purchases by simply scanning any grocery receipt, from any store. For our brand partners, Fetch helps them build long-term loyalty, and understand a true 360 degree view of purchase behavior.
Why Work With Us
We put people first - both in our culture, and in our product. Our culture is built on transparency, empowerment and accountability. Our product is built on putting our customers first in everything we do - from design, to privacy and security, to new features. The result is the rapid growth we all dream of being a part of. Come join the team!
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