About Onnit:
Onnit is an Austin, TX-based supplement company dedicated to supporting everyday heroes, those who need to be fully present and at their best, not only for themselves but also for their families, friends, and colleagues. As a trusted and serious supplement brand, we provide high-quality products with clinically studied ingredients designed to unlock a deeper mind-body connection and enhance both mental and physical performance.
Unlike other supplement brands, Onnit enables strength from within, empowering individuals to operate at their peak every day. Backed by medical professionals, industry experts, and a loyal community, we are staying true to our mission of total human optimization. Recognized as a Best Place to Work in Austin by the Austin Business Journal, we take pride in fostering a dynamic and purpose-driven environment, and we’d love for you to be part of it.
JOB SUMMARY
The Performance Marketing Manager will own day-to-day management of our Amazon business, including creative execution, operational workflows, and advertising performance. This role requires cross-functional coordination, vendor and agency communication, and an analytical mindset to drive channel growth through both marketing and operations.
KEY RESPONSIBILITIES
Creative & Marketing Execution
- Manage creative workflows: open Jira tickets, own monthly brief execution internally, including compliance review and package creative toolkits for agency partners.
- Oversee all innovation and new product launches on Amazon, including site readiness and media marketing budgeting support.
- Own daily updates of marketing scorecard and pricing tracker via Stackline.
- Post-launch analysis of Amazon influencer campaigns
- Own end-to-end Amazon Brand Store optimization, spanning design, layout, and performance measurement across traffic, engagement, and conversion.
Operations & Account Health
- Monitor and manage SKU and variation listings, ensuring accuracy and alignment with catalog strategy.
- Conduct Subscribe & Save retention analysis and identify opportunities for improvement.
- Maintain platform tools such as FeedbackFive for review tracking, sentiment analysis, and reporting.
Advertising & Performance Analysis
- Work with agency partners to monitor daily campaign performance across Sponsored Ads and DSP; adjust bids, budgets, targeting, and creative as needed.
- Conduct keyword research, competitive analysis, and implement targeting strategies to improve ROAS and conversion rates.
- Analyze KPIs such as ROAS, ACOS, TACOS, CTR, and CVR, delivering regular insights and optimization recommendations.
- Collaborate with internal eCommerce, Creative, and Brand teams to ensure campaigns support broader brand objectives.
- Drive Amazon digital media strategy and manage a large scale media budget to optimize performance across core KPIs.
- Lead the expansion of a full-funnel media operating model to support long-term growth, strengthening coordination across eCommerce, brand, creative, and external agency partners.
PREFERRED EXPERIENCE
- Familiarity with 3P marketplaces
- Experience in CPG, DTC, or high-growth eCommerce environments
- Exposure to Subscribe & Save programs and retention marketing tactics
QUALIFICATIONS
- 2–4 years of experience managing Amazon or marketplace accounts; strong understanding of Seller Central required.
- Experience with Amazon Ads and reporting tools (e.g., Stackline, Helium10, Keepa)
- Strong project management and cross-functional coordination skills.
- Detail-oriented with a strong ability to manage multiple workflows simultaneously.
- Analytical thinker with experience managing KPIs and turning data into actionable insights.
- Proficient in Excel/PowerPoint; familiarity with tools like Jira is a plus.
- Excellent written and verbal communication skills.
- Full medical, dental, and vision benefits
- Basic Life Insurance
- Immediate 401(k) eligibility with company matching
- Unlimited vacation
- Paid holidays
- Flexible workplace policy
- $100/month flexible benefit stipend
- Tuition reimbursement
- Fringe benefits include in-office meals, product credits and discounts, lifestyle spending account, family planning, online learning, fitness stipend, among many others
EOE race/color/religion/sex/sexual orientation/gender identity/national origin/disability/veteran status
Top Skills
What We Do
Onnit is a health and wellness brand focused on encouraging a peak level of human performance through the best in nutritional supplementation, health conscious foods, and unconventional fitness equipment and training. Large ecommerce presence, Onnit Academy Gym, and acquired Black Swan Yoga.
