Performance Marketing Manager

Posted 16 Days Ago
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Toronto, ON
In-Office
22-22 Annually
Mid level
Fintech • Information Technology • Software • Financial Services
The Role
The Performance Marketing Manager will oversee paid campaign strategies to enhance customer acquisition and reduce costs, conduct growth experiments, optimize campaigns, and collaborate across departments to drive growth.
Summary Generated by Built In
About Venn

Venn is transforming business banking for Canadian entrepreneurs. As the ONLY digital banking platform in Canada offering a truly modern solution, we disrupt traditional banking practices. Tired of the big banks’ monopoly, Canadian business owners are seeking innovative alternatives.

We've raised a $21.5m Series A from Tier 1 investors, and we're rapidly growing and looking to hire A-players to change the future of banking in Canada.

What You'll Be Doing
  • Define and manage paid campaign strategy to achieve acquisition targets and reduce customer acquisition costs.

  • Run growth experiments across new or emerging channels to uncover additional scalable acquisition paths.

  • Own the operations, optimization, and execution across all paid channels (Google Ads, Bing Ads, Meta, etc.), delivering against pipeline creation and ROI goals.

  • Test, analyze, and optimize campaigns on a per-channel basis to improve performance and efficiency.

  • Identify and deliver innovation opportunities, bringing fresh creative thinking to maximize paid channel effectiveness.

  • Collaborate with product, partnerships, design, and other cross-functional teams to ensure growth initiatives are seamlessly integrated.

  • Use data and experimentation to iterate on campaigns, reporting learnings and insights that inform strategy.

  • Support go-to-market strategies and execution for new product launches, contributing to messaging and channel mix.

What We’re Looking For
  • 4+ years of experience in performance marketing, growth marketing, or acquisition roles (startup experience preferred).

  • Strong track record managing paid search and social campaigns (Google, Bing, Meta), with proven ability to hit growth, CAC and ROAS goals.

  • Hands-on experience in campaign execution, optimization, and scaling.
    Strong understanding of growth experimentation across multiple channels.

  • Ability to analyze data, run tests, and iterate quickly.

  • Excellent cross-functional collaboration skills, especially with product, partnerships, and design teams.

Bonus Points
  • Experience at an early-stage or fast-growing startup.

  • Experience in fintech or financial services marketing.

  • Experience from a non-traditional background (Eg. 2 years in consulting).

Perks & Benefits
  • Healthy equity ownership.

  • Comprehensive coverage of medical, dental, and vision insurance.

  • Opportunity to shape the future of business banking in Canada and beyond.

Top Skills

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The Company
HQ: Toronto, ON
34 Employees

What We Do

Venn is streamlining Canadian business banking. Built by Canadians for Canadians, Venn offers a full-service banking platform designed to empower businesses with fast, easy, and affordable solutions. In just under five minutes, you can open an account and start managing your finances - all without ever stepping foot in a branch.

Unlike traditional banks, Venn is designed to work the way modern businesses do. We provide everything you need in one smart, all-in-one business account. With transparent pricing, seamless global money transfers, and powerful integrations, Venn allows you to focus on running your business, not managing your banking.

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