Who We Are
Joybuy is JD.com’s dedicated retail platform for Europe, offering products across a wide range of categories. Operating across the UK, Netherlands, Germany, France, Belgium and Luxembourg, we’re building the future of retail through smart systems, bold ideas, and a customer-first mindset. Backed by JD.com, also known as JINGDONG, and its trusted global technology and supply chain ecosystem, we deliver a shopping experience that is speedy, reliable, and genuinely enjoyable. If you’re ready to make a difference, bring your talent and grow with us. Don’t just buy, Joybuy.
Learn more about who we are and what we do: https://about.joybuy.com/about/
What We Offer
Joining Joybuy means becoming part of a business where people, innovation, and impact work together to shape the future of cross-border e-commerce. You’ll contribute to smart supply chains, efficient logistics, and meaningful projects that drive real customer value. With a competitive salary, great office locations, and a supportive, people-first culture, you’ll have the space to grow your career, learn from talented colleagues, and make a genuine impact in a fast-expanding international business.
About The Team
You’ll be joining the Joybuy team, which values collaboration, ownership, and a commitment to delivering high-quality results in a fast-paced, dynamic environment.
Your Key Responsibilities:
- Manage marketing budgets and allocate spend across channels based on performance and business priorities.
- Develop and execute the performance marketing strategy across Paid Ads, Affiliate Marketing, and SEO.
- Plan, launch, and optimize paid campaigns across platforms such as Google, Meta, TikTok, Microsoft Ads, and other relevant acquisition channels.
- Own local affiliate partnerships, expanding the publisher network and improving channel performance.
- Drive organic traffic growth through SEO strategy, including technical SEO, content optimization, and keyword planning.
- Collaborate with CRM, campaign, and category teams to maximize traffic conversion and campaign effectiveness.
- Build data tracking and deliver actionable insights to improve acquisition efficiency and business growth.
Your profile:
- 5+ years of experience in performance marketing, growth marketing, or digital marketing within e-commerce or marketplace businesses.
- Strong hands-on experience with Google Ads, Meta Ads, TikTok Ads, affiliate platforms, and SEO.
- Data-driven mindset with strong analytical skills and experience; familiarity with attribution models, experimentation, and marketing measurement.
- Knowledge and good understanding of local market needs, with good partnership with local affliate channels
- Excellent stakeholder management and cross-functional collaboration skills.
At Joybuy, we’re committed to building a diverse and inclusive workplace where everyone can thrive. We’re proud to be an equal opportunity employer and make all employment decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, disability, age, veteran status, or any other protected characteristic.
Ready to apply?
Take the next step in your career, apply now and explore the opportunities we have to offer.
Skills Required
- 5+ years experience in performance, growth, or digital marketing within e-commerce or marketplace businesses.
- Hands-on experience with Google Ads, Meta Ads, TikTok Ads, Microsoft Ads, and affiliate platforms.
- Strong experience with SEO including technical SEO, content optimization, and keyword planning.
- Data-driven mindset with strong analytical skills; familiarity with attribution models, experimentation, and marketing measurement.
- Experience managing marketing budgets and allocating spend across channels.
- Excellent stakeholder management and cross-functional collaboration skills; knowledge of local market needs and affiliate partnerships.
What We Do
JD.com, Inc. (Nasdaq: JD) is China's largest retailer, online or offline, and the world's third largest Internet company by revenue. With more than 300 million customers, JD.com is expanding quickly in China because consumers increasingly demand the authentic, high-quality products JD is known for. We work closely with both domestic brands and top international brands to bring fresh food, apparel, home appliances, baby products and more to Chinese consumers. To power this massive business we operate our own nationwide logistics network, from warehouses to the last mile. We can deliver up to 90% of orders same- or next-day, making our service the fastest and most reliable delivery service of any large-scale e-commerce company in the world. By investing in the most cutting edge technologies, JD.com is shaping the future of retail in China and beyond. Our scientists are working on innovative solutions for all parts of our business using big data, artificial intelligence, robotics, computer vision, virtual and augmented reality, unmanned vehicle systems, and more. Headquartered in Beijing, JD.com is a Fortune Global 500 company with offices around the world, including in New York, Tokyo and a research and development center in Silicon Valley.
