We are Tipico, Germany's leading sports betting provider and one of the most dynamic tech companies in the industry. We approach every challenge like a Championship match, with a mission to excite the arena and elevate the betting experience for every customer. Our culture is energetic and ambitious—we play as a team to win high, leave an impact, and commit to excellence. Fueled by our passion for the perfect product, we use the newest tech stack to get better every single day.
At Tipico, we believe in owning our game. Are you ready to step onto the pitch, bring your best self, and become a champion? Then show us your game face – because we’re looking for a Performance Marketing Manager (m/f/x) to join the team!
Your daily pitch
You play a crucial role in our success in leading and optimizing performance marketing across digital channels. You make data-driven decisions, ensure best-in class PPC execution and a seamless user journey.
Job DescriptionYour playing field
- Monitor, analyze and maximize our return on acquisition, retention, and value metrics across all our digital channels.
- Execute pay-per-click and paid social campaigns across multiple platform always.
- Leverage campaign structure, bidding strategies, and ad account configuration to maximize our results.
- Analyze and oversee the implementation of pixels, tags, and event tracking to ensure accuracy and reliable attribution and campaign optimization.
- Work with internal team, improve processes and user journeys using modern tools to enhance performance, engagement and conversion rates.
- Utilize analytics tools to track and analyze campaign metrics, identifying opportunities for improvement.
This is how you score with us
- Qualification. You have a Bachelor's or Master's degree in (Digital) Marketing, Communications, Business Administration, or a related field and/or a similar qualification.
- Experience. 2+ years of experience in a similar role, ideally with a passion for sports and/or sports betting industry.
- German Speaking. You're fluency in German ensures your ability to engage with our target audience and communicate effectively.
- Digital Marketing Expertise. Strong understanding and operational capabilities in PPC, SEM, and social media marketing channels.
- Analytical Mindset. Ability to interpret data and make data-driven decisions to optimize campaigns.
- Organizational Skills. Strong attention to detail, with the ability to manage multiple projects simultaneously.
- Strong Work Ethic. Willing to go the extra mile to achieve success.
- Collaborative Attitude. Work effectively within cross-functional teams.
This is how we score with you
- Established International Group. We have a solid foundation on which to grow.
- Personal and Professional Growth. We offer you opportunities to develop and grow to unlock your potential.
- Relocation Support. To make your move to Malta as smooth as possible.
- Competitive Package. We care for our employees, offering an indefinite contract, competitive salary, insurances (private health, dental, private accident, sickness and life) and free parking.
- On-site childcare. We’ve got a game plan to support you and your 3+ year old kids.
- Sports Incentive. We want you to remain active and will subsidise a gym membership of your choice.
- Modern offices. Our very own Tipico tower provides an open plan space with the latest technology.
- Events. Sponsored Charity and Team gatherings, we like to have fun together as one team and reinforce our connections.
- Supportive Environment. We believe in collaboration and working together as a team but we also give importance to the uniqueness of each and every one of us.
Think a career at Tipico’s right for you? Apply now and join our winning team!
If you have any questions or comments about this role, our TA team is happy to help you! Feel free to reach out to us on our social media channels.
We look forward to your application!
Top Skills
What We Do
We are Tipico, an exciting tech company and the leading sports betting provider in Germany. Our mission is to electrify the sports betting experience for every customer, every bet. We say that we “Maximise Spannung” – but we don’t just do it for our customers. Behind the scenes, our culture is bursting with energy and ambition. We do our utmost to get to the best outcome and achieve success, generating these powerful moments of Spannung, thriving through our values of Trust, Progress, and Passion. Every day brings fresh challenges and thrill, and we wouldn’t have it any other way.
Together as One Team, for ourselves and for each other, we commit to our work passions and devotions. It’s about being better than our best, raising the bar, progressing with agility, stronger today than we were yesterday. Using the newest tech stack, we push the limits of what’s possible and then go beyond. Our global teams deliver incredible experiences for customers, advancing our product every single day, obsessed with doubling, even tripling the Spannung. Because we believe that when adrenaline meets progress, awesome things happen.
This winning spirit is rooted in our humble beginnings, Tipico started out as 3 students with a dream in a small betting shop, offering the best in sports-betting products. We continue our mission at our headquarters - Tipico Tower in Malta, the main hub of the Gaming industry, together with our other offices, which can be found across 6 different international locations in Germany, Austria, Croatia, Poland, Gibraltar, and Colombia.
We Maximise Spannung in the world of sports betting!
