Performance Marketing Associate

Reposted 3 Days Ago
Hiring Remotely in United States
Remote
95K-110K Annually
Mid level
Healthtech • Telehealth
The Role
The Performance Marketing Associate will coordinate TOF marketing campaigns, manage tracking and measurement, and collaborate with creative teams and external agencies to optimize campaign performance.
Summary Generated by Built In
About Solace

Healthcare in the U.S. is fundamentally broken. The system is so complex that 88% of U.S. adults do not have the health literacy necessary to navigate it without help. Solace cuts through the red tape of healthcare by pairing patients with expert advocates and giving them the tools to make better decisions—and get better outcomes.

We're a Series C startup, founded in 2022 and backed by Inspired Capital, Craft Ventures, Torch Capital, Menlo Ventures, Signalfire, and IVP. Our U.S. based team is lean, mission-driven, and growing quickly.

Solace isn't a place to coast. We're here to redefine healthcare—and that demands urgency, precision, and heart. If you're looking to stretch yourself, sharpen your edge, and do the best work of your life alongside a team that cares deeply, you're in the right place. We’re intense, and we like it that way.

Read more in our Bloomberg funding announcement here.

About the Role

We’re looking for a Performance Marketing Associate to support the execution and optimization of Solace’s top of funnel (TOF) marketing efforts across digital and offline channels. You’ll work closely with the TOF Performance Marketing Manager to bring campaigns to life, ensuring they launch smoothly, are tracked correctly, and generate clear, actionable insights.

This role is critical to making our marketing work. You’ll own the details that drive performance, from campaign setup and QA to tracking and reporting, while building a strong foundation in media, measurement, and growth.

This is a great fit for someone who is highly organized, detail-oriented, and excited to grow in performance marketing.

What You’ll Do

Campaign Execution and Coordination

  • Support execution of TOF campaigns across paid social, display, video, Connected TV, Direct Mail, Out of Home, programmatic, Podcasts, OTT, Satellite Radio, and Streaming Audio.

  • Partner with the TOF Performance Marketing Manager and agency teams to ensure campaigns launch on time and align with briefs.

  • Manage timelines, specs, and deliverables across campaigns.

  • QA campaigns across platforms to ensure accurate targeting, creative, and tracking.

Tracking and Measurement Support

  • Implement and validate UTMs, pixels, call tracking, brand lift, and conversion tracking.

  • Maintain clean and consistent campaign tracking documentation and naming conventions.

  • Monitor performance and flag issues or opportunities for optimization.

  • Support reporting by pulling data and helping maintain dashboards.

  • Support measurement of TOF performance, including traffic quality, engagement, and downstream conversion signals.

Creative and Asset Management

  • Coordinate with creative and integrated marketing teams to ensure assets meet channel requirements.

  • Manage asset trafficking and version control across campaigns.

  • Share feedback on creative performance and testing opportunities.

Agency and Vendor Support

  • Work with external partners to track deliverables and ensure high-quality execution.

  • Help maintain pacing trackers and performance reporting.

  • Support testing initiatives and new channel experiments.

What You Bring to the Table

  • 3-4+ years of experience in performance or growth marketing, with a focus on TOF/awareness campaigns

  • Experience working across TOF channels such as: CTV, Linear TV, Podcasts, Broadcast Radio, Streaming Audio, Out of Home, Direct Mail

  • Familiarity with tracking and analytics tools such as GA4, UTMs, and GTM pixels.

  • Bonus: Experience with agency collaboration, or in a fast-paced startup environment.

Applicants must be based in the United States.

Up for the Challenge?

We look forward to meeting you.

Fraudulent Recruitment Advisory: Solace Health will NEVER request bank details or offer employment without an interview. All legitimate communications come from official solace.health emails only or ashbyhq.com. Report suspicious activity to [email protected] or [email protected].

Skills Required

  • 3-4+ years of experience in performance or growth marketing, with a focus on TOF/awareness campaigns
  • Experience working across TOF channels such as: CTV, Linear TV, Podcasts, Broadcast Radio, Streaming Audio, Out of Home, Direct Mail
  • Familiarity with tracking and analytics tools such as GA4, UTMs, and GTM pixels
  • Experience with agency collaboration, or in a fast-paced startup environment
Am I A Good Fit?
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The Company
Redwood City, California
84 Employees
Year Founded: 2022

What We Do

88% of the people in the US are unable to navigate the complexity of the healthcare system without help. Solace Advocates are doctors, nurses, CHWs, and healthcare administrators that provide integral navigation and support to enable whole-patient care and drive cost savings, resulting in 98% better clinical outcomes. Fully reimbursed by Medicare, Solace partners with payers to support their members and employees across the entire spectrum of the healthcare journey—from understanding their benefits and associated costs of care to navigating complicated diagnoses, hospitalization and chronic illnesses. In doing so, we deliver on our mission to bring humanity back to healthcare by empowering patients, improving outcomes, and restoring the promise of the US healthcare system. Learn more at Solace.health

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