Who we are
Percepta’s mission is to transform critical institutions with applied AI. We care that industries that power the world (e.g. healthcare, manufacturing, energy) benefit from frontier technology.
To make that happen, we embed with industry-leading customers to drive AI transformation. We bring together:
Forward-deployed expertise in engineering, product, and research
Mosaic, our in-house toolkit for rapidly deploying agentic workflows
Strategic partnerships with Anthropic, McKinsey, AWS, companies within the General Catalyst portfolio, and more
Our team is a quickly growing group of Applied AI Engineers, Embedded Product Managers and Researchers motivated by diffusing the promise of AI into improvements we can feel in our day to day lives.
Percepta is a direct partnership with General Catalyst, a global transformation and investment company.
About the role
Percepta is growing quickly, and what served us as 20 no longer serves us at 80 Perceptrons. You won’t inherit a playbook here, but rather, you’ll author it. As our first, dedicated People hire, you’ll own the full employee experience, from before they even spend their first day in the office to how they grow in their careers.
You are someone who inherently has always held imaginative but flexible ideas on what a best in class function could look like. You have strong, but loosely held, opinions about what makes a company feel great to work at, and work well, and have mental models and taste for what “best in class” could actually mean in practice. The idea of building the infrastructure that’s light enough to serve us today while creating room for what’s to come lights you up. You will create and launch V1 of all of our people programs and operations, and know that we’ll need to completely reconfigure it as we rapidly scale to a 400 person company, but that’s the kind of challenge you live for. You are someone who can build consensus, and figure out creative ways to address the needs of a company in hypergrowth. You want to help our team live our values, work seamlessly, and build the internal infrastructure that sets Percepta apart.
What you will do
Design for the company we're becoming, AND the one we are: You will define what excellence looks like, not just for today, but for the 1000 person version of Percepta.
Amplify our values and evolve our culture: You will keep the things that are unique to us as a small company, and also hold us accountable to what changes need to happen as we scale. You'll write the first version of each, informed by real opinions about what makes a company great to work at (and the discipline to leave out what doesn't fit us).
Build a data-driven, AI-driven people org from the ground up. Stand up the headcount, attrition, hiring funnel, and comp dashboards that don't exist yet, so people decisions get made on evidence instead of gut feel, and leadership always has a real-time read on the org's health.
Turn strong ICs into good managers. Build our first performance management system and manager training from scratch, the frameworks, feedback rhythms, and coaching that help new managers actually manage, and keep the whole team upskilling as we grow.
Launch and nurture ERGs, create new manager training, evolve our onboarding program, and add other programmatic influence that will codify who we are and shape who we are becoming.
Handle the hard, unscripted stuff: You will be the point of contact and person responsible for building a process for all employee relations, disputes, hard compensation discussions and direct feedback.
Build our compensation philosophy and equity framework from scratch, benchmark against the market, and create and shape bands as we scale.
Who you are
You've built a people function (or a significant chunk of one) from zero before; at a startup, or as an early operator wearing the people hat alongside another role. You can point to specific systems you designed, not just programs you administered.
You have strong, specific opinions about culture, performance, and compensation, and a story about a contrarian call you made that turned out right.
You're genuinely fine doing the unglamorous ops work yourself: onboarding, offboarding, benefits, immigration paperwork, etc. Titles don't determine what you're willing to touch.
You're comfortable with ambiguity and reversal, and are okay building something knowing it'll be torn down and rebuilt in six months, without treating that as a problem.
You communicate directly and can hold a hard conversation (a comp dispute, a performance issue, a founder pushing back on your call) without softening it into losing clarity.
You understand the best version of this role is as a true partner to the business, not adjacent to it. You see people strategy as inseparable from company strategy.
You are deeply embedded in the tech, startup, and AI space and have informed opinions on how to be best in class and remain competitive in a rapidly changing landscape.
You are willing to be in person in our NYC office.
Our Values
Dream bigger: We have the unique privilege of taking on the most ambitious problems and we should chase them with optimism, responsibility, and genuine belief that we can make it happen. We have to embrace the hard things when no one else will.
Heart in the game: What we're doing matters and we have to give a shit. Internally, that means fixing badness when you find it. Externally, it means honoring the trust our customers place in us with their most important problems. This isn’t a 9-5, nor is it a job we’re ever going to monitor your hours. We promise to put work in front of you that matters and in return, we ask you to promise to care.
Win for the customer: Everyone is an engineer and the job of an engineer is to deliver outcomes, not outputs. Everything we do—the products we build, the partnerships we launch, the strategy we set—exists to make our customers successful. Delivery is the strategy.
Make the call: Organizations are only as strong as the pace at which they make decisions. Everyone at Percepta should feel empowered to commit and shape the ambiguity in front of them. But "make the call" cuts both ways: make the decision and make the phone call. High-agency decision-making only works with high-bandwidth communication and we commit to never operate in silos.
Intensity with kindness: We believe in excellence in execution, candor in feedback, ruthlessness in prioritization, and survivalist urgency. We also believe you don't need to be an asshole to deliver on any of this. The trust built through shared kindness and vulnerability is what makes the intensity sustainable.
Skills Required
- Built a people function or significant portion of one from scratch at a startup or early-stage company
- Designed people systems (processes, frameworks, dashboards) not just administered programs
- Strong, specific opinions and demonstrable track record on culture, performance, and compensation
- Willingness to perform hands-on people ops: onboarding, offboarding, benefits, immigration paperwork
- Experience building performance management systems and manager training from scratch
- Able to handle employee relations, disputes, hard compensation discussions, and candid feedback
- Comfortable operating with ambiguity and iterating rapidly as the company scales
- Embedded in the tech, startup, and AI ecosystem with informed perspectives on competitive people practices
What We Do
Percepta develops real-time, AI-based video analytics technology that detects shoplifting in retail stores while preserving shopper privacy and mitigating racial and gender biases.








