People Operations Business Partner, EPD (SF)

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San Francisco, CA, USA
In-Office
Information Technology • Other • Security • Social Impact • Software • Cybersecurity • Data Privacy
Persona helps companies of all sizes verify individuals and businesses and automate any identity-related use case.
The Role
About persona
Persona is the configurable identity platform built for businesses in a digital-first world. Verifying individuals and organizations is harder — but more important — than ever, with AI enabling fraudsters to launch sophisticated accounts at scale and regulations evolving rapidly. We've built Persona to support practically every use case and industry — that’s why we’re able to serve a wide range of leading companies. For example, Instacart relies on Persona to verify shoppers who are onboard onto their platform before delivering groceries to your doorstep. Meanwhile, OpenAI relies on Persona to keep bad actors out, protecting one of the world’s most powerful AI platforms from large-scale abuse in a time when AI is reshaping the way we work and live. We believe that making the internet safer and more human requires a team that reflects the diverse, global nature of the people we aim to serve. We’re growing rapidly and looking for exceptional people to join us.

About the role
As a People Operations Business Partner, you’ll help build and support high-performing Engineering, Product, and Design (EPD) teams. You’ll work closely with leads of all levels to drive talent development, improve team engagement, and navigate organizational changes—all while fostering a culture of growth and collaboration. Reporting to the Senior People Operations Business Partner, you’ll be hands-on in solving workplace challenges, optimizing processes, and contributing to broader People Ops initiatives that scale with the company. If you're passionate about empowering teams, driving impact, and helping people do their best work, we’d love to have you on board! This role is primarily based in our San Francisco office, with required in-office days Tuesday through Thursday. Relocation assistance is available for anyone located outside the San Francisco Bay Area.

What you'll do at persona

  • Be a People Ops champion. Shape and support initiatives that align with business goals, improve processes, and strengthen our culture.
  • Support employees and managers. Provide guidance and work cross-functionally to ensure people programs meet business needs and foster a culture of trust.
  • Drive people programs. Design and execute initiatives focused on talent development, engagement, and performance within EPD.
  • Guide teams through change. Develop communications and resources that help leaders navigate organizational shifts and new policies.
  • Grow talent. Support learning and development programs that empower employees and managers to reach their full potential.
  • Elevate performance. Assist with performance reviews, engagement surveys, and action planning to continuously improve how we work together.

What you'll bring to persona

  • Empathy and understanding. You create a supportive environment where employees feel valued, and coach managers to foster trust.
  • Collaboration skills. You work closely with people at all levels to align people programs with business needs.
  • Adaptability. You help teams navigate change by developing clear, effective communications for organizational shifts, new policies, and company-wide initiatives.
  • Data-driven mindset. You use insights to inform decisions, optimize processes, and improve people strategies.
  • Growth-focused. You welcome feedback, adapt quickly, and always look for ways to improve.
  • HR experience. You have a minimum of 2-3 years of experience in roles such as HR Associate, HR Generalist, or HR Consultant, preferably in a fast-paced, high-growth environment.

Benefits and perks
Persona offers a wide range of thoughtful and inclusive benefits for this role, including medical, dental, and vision, 3% 401(k) contribution, unlimited PTO, quarterly mental health days, family planning benefits, professional development stipends, wellness benefits, unlimited paid time off, among others. While we believe competitive compensation and benefits are a critical aspect of you deciding to join us, we do hope you consider why our core values and culture are right for you. If you’d like to better understand what it’s like working at Persona, feel free to check out our reviews on Glassdoor.

Diversity, equity, inclusion and belonging
At Persona, we strive to put diversity and inclusion at the forefront of everything we do, reflecting our core values. Our DEIB Employee Resource Group seeks to build a diverse and inclusive team that fosters an environment where each Personerd feels empowered to bring their unique differences to work and achieve their full innovative potential. Our hope is that by fostering such an environment, we strengthen our business and relationships by putting people first.

We strive to promote a culture that celebrates diversity and inclusiveness regardless of, but not limited to, race, gender, sexual orientation, family status, religion, ethnicity, national origin, physical disability, veteran status, or age.

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The Company
HQ: San Francisco, CA
230 Employees
Year Founded: 2018

What We Do

Persona helps businesses manage KYC/AML/KYB programs, fight fraud, and build trust by automating any identity-related use case with our flexible identity infrastructure. For example, we help Branch automate their KYC process and Coursera verify learners’ identities before delivering course credentials. Beyond securely collecting and verifying user information such as PII, government IDs, and biometric selfies, our platform also provides flexible case review and orchestration tools to help businesses streamline and automate their identity operations — from setting custom rules to ingesting third-party data and triggering external actions.

Why Work With Us

Persona's a leader in identity verification, offering unmatched flexibility to meet diverse business needs. With customizable building blocks, our product adapts to various industries, use cases, and risk levels. Our core value of having a People-first culture thrives on new perspectives that enrich the workplace and support our mission and value.

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