People Director MENA and Global Creative Hub

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Dubai, ARE
In-Office
AdTech • Digital Media • Marketing Tech
The Role

We are seeking an experienced and strategic People Director to lead and support people initiatives across two key areas of our business:

  • The MENA region, with a strong emphasis on UAE and KSA.
  • Our globally distributed Creative Hub, working closely with teams and leaders across 8–9 international markets.

This is a broad and dynamic role requiring a strong generalist background, deep regional knowledge, and a global mindset. You will be responsible for driving people strategy, enhancing organisational culture, supporting growth, and enabling operational excellence - while ensuring alignment with business goals and employee needs.

The role will require collaboration with local HR partners in various regions - especially for the Creative Hub - particularly in areas such as employment contracts, labour law compliance, and cultural alignment.

Key ResponsibilitiesPeople Strategy & Business Partnership
  • Act as a trusted advisor to senior leadership across MENA and the Creative Hub.
  • Develop a comprehensive people plan that integrates performance, operational excellence and organisational culture.
  • Champion a client-centric mindset by ensuring team structures, skills, and behaviours align with service excellence and client delivery.
  • Collaborate closely with regional and global leaders to ensure people decisions are insight-led and future-focused.
Regional Oversight (MENA)
  • Lead all people-related activity in the MENA region, with specific expertise in UAE and KSA, including compliance with local labour laws, visa requirements, and nationalisation programs (Emiratisation and Saudisation).
  • Drive employee engagement, retention, and high performance
  • Support change management and restructuring initiatives as needed
  • Tailor people practices to accommodate legal, cultural, and organisational differences across UAE, KSA, South Africa, Egypt, Lebanon, and India.
Creative Hub Leadership
  • Collaborate with in-market HR teams Globally on employment contracts, onboarding, local policy compliance, and local employment law guidance.
  • Champion a strong, inclusive culture that supports creativity, collaboration, and growth.
  • Maintain accurate people data for Creative Hub employees to support precise headcount tracking, budgeting, and workforce planning.
  • Create a consistent people experience while respecting regional and cultural nuances.
Performance Management & Talent Planning
  • Lead structured cycles of feedback, development planning, and goal setting (PDPs, OKRs) to drive growth and accountability.
  • Establish clear talent mapping and succession planning for critical roles across both areas.
  • Coach leaders and managers on effective performance conversations and talent development.
  • Leverage performance and engagement data to inform LD&G initiatives.
Operational Excellence
  • Ensure organisational change is supported by strong, scalable HR structures, policies, and processes.
  • Maintain a bulletproof, centralised employee database that supports business decisions, compliance, and efficiency.
  • Identify and implement opportunities to streamline operations, improve systems, and reduce admin overhead.
  • Monitor key HR metrics and report on progress toward operational and cultural goals.
Talent Acquisition
  • Shape and execute a long-term recruitment strategy in collaboration with the Group TA function.
  • Enhance the employer brand in key talent markets to attract high-performing, culturally aligned candidates.
  • Drive a data-informed hiring process using BambooHR and other relevant tools.
  • Build strong relationships with external recruitment partners to support global and regional hiring needs.
Incubeta Company Values:
  • Earn Trust: Focused on maintaining and increasing customer focus, works with the customer in mind earning trust along each step with clients and colleagues
  • Help Others Succeed: Makes an active contribution to a joint result (organizational target) or to resolving problems or conflicts. Think in terms of possibilities. Is able to solve issues and problems in a timely and effective manner, working as a team.
  • Dare to Lead: Is willing to improve individual performance and stimulate others to act accordingly. Setting the standard and example. Being solution driven.
  • Exceed Expectations: Carries out tasks without help from others; takes command of problem situations and aims to achieve more than the basic requirements

      Equal Opportunity Employer:

      Incubeta is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

      Application Process:

      If you are a proactive and results-driven finance professional with a passion for optimising O2C processes, enhancing customer experiences, and leading a high-performing team, we invite you to apply for the position of Head of Order to Cash at Incubeta. Join us in driving operational excellence and financial success.

      Applications will be reviewed on a rolling basis until the position is filled.Please take note that if you do not receive a response within 2 weeks of applying, you should consider your application as unsuccessful.

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      The Company
      HQ: New York City, NY
      861 Employees
      Year Founded: 2001

      What We Do

      Incubeta is a team of over 800 creators, thinkers, makers and doers working across 20 offices globally to unlock business growth for clients including Google, Hyundai, Netflix, HBO and L'Oréal. Incubeta combines capabilities across the full spectrum of digital disciplines to deliver standout outcomes at every brand touchpoint, from awareness to fulfilment. Incubeta’s ‘Upgrade your Growth’ narrative emphasizes how the business will grow alongside its clients focusing on expanding our services and products across the entire customer journey, giving clients back control over their data, customers, and actions. The Incubeta group has grown 20 fold over the past 7 years, offering fantastic growth opportunities for staff and helping its rising number of clients grow in a complex digital environment. The unification of its specialisms will ensure Incubeta remains at the forefront of innovation to help businesses unlock the power of digital and amplify growth.

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