The Role
The Partnerships Manager will define and execute brand partnerships to enhance the resident experience and drive value for Flow. Responsibilities include securing partnerships, developing co-marketing campaigns, and collaborating across departments to maximize impact.
Summary Generated by Built In
About the Company
At Flow, we’re reimagining what it means to live, work, and connect. More than just a real estate company, Flow is a brand, a technology platform, and an operations ecosystem spanning condominiums, hotels, multifamily residences, and office spaces. We’re building a new kind of living experience: one that’s flexible, connected, and designed to create genuine community and real value for the people who call Flow home.
Our mission is oneness: prioritizing our residents and their experiences, and fostering connection with ourselves, their neighbors, and the natural world. By putting people at the center of everything we do, we’re creating vibrant, human-centered communities where life, work, creativity, and play all come together in one place.
About the Role
We are seeking a dynamic and strategic Brand Partnerships Manager to join our team. This role will be instrumental in defining and executing Flow’s partnership strategy to build brand equity, expand our product offering, and enhance the resident and membership experience. Additionally, this person will play a crucial role in securing strategic partnerships for The Flow Trip, Flow, and our evolving projects. This role will focus on developing the relationships into meaningful partnerships that create mutual value for both Flow and its partners.
We believe employees are better together. Every position at Flow has an onsite or in-office requirement. This role is based full time at Flow's Miami HQ in the Bay Harbor Islands, FL.
Responsibilities
- Identify, evaluate, and execute innovative partnerships across wellness, retail, F&B, tech, and community organizations to enhance Flow’s brand and resident experience.
- Work closely with senior leadership to secure long-term brand partnerships that align with Flow’s mission and business objectives.
- Develop co-marketing campaigns with partners to drive awareness, engagement, and adoption.
- Collaborate with internal stakeholders across product, marketing, legal, and finance to maximize the impact of partnerships.
- Explore and implement growth strategies to increase brand awareness and attract and retain new residents across Flow’s properties.
- Identify revenue-generating opportunities through partnerships, including innovative monetization models.
- Achieve monthly goals and prepare a reports highlighting numbers/growth, and key learnings—including consistent management of the CRM platform
- Provide strategic insights to Flow’s leadership on new products and services that enhance the brand and resident experience.
Ideal Background
- 7+ years of experience in business development, partnerships, sponsorship sales, or related fields within consumer tech, hospitality, media, or lifestyle brands.
- Proven ability to source, pitch, and close sponsorship deals, particularly in the media or editorial space.
- Strong understanding of brand alignment and ability to structure deals that drive long-term value for both Flow and its partners.
- Entrepreneurial mindset thrives in solving first-of-its-kind challenges and developing new business models.
- Passion for culture, trends, and aspirational lifestyle brands, with a keen sense of what resonates with target audiences.
- Excellent negotiation and relationship management skills, with experience working with senior executives and decision-makers.
- Strong analytical skills, with the ability to assess partnership impact and drive measurable business outcomes.
- Hands-on execution abilities and a track record of delivering successful partnerships and sponsorships.
If you are a creative, results-driven partnerships professional with a talent for securing sponsorships and building impactful collaborations, we’d love to hear from you.
Benefits
• Comprehensive benefits package (Medical / Dental / Vision / Disability / Life)
• Paid time off and 13 paid holidays
• 401(k) retirement plan
• Healthcare and Dependent Care Flexible Spending Accounts (FSAs)
• Access to HSA-compatible plans
• Pre-tax commuter benefits
• Employee Assistance Program (EAP), free therapy through SpringHealth, acupuncture, and other wellness offerings
Flow is proud to be an equal opportunity workplace and hires regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity and/or expression, pregnancy, Veteran status any other characteristic protected by federal, state or local law. In addition, we provide reasonable accommodation for qualified individuals with disabilities.
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The Company
What We Do
Flow solves the complexity of fund infrastructure. We connect information across investors, providers, investments and systems to realize our mission of empowering thought. Powered by dynamic tools and human centric interfaces, our cross platform SaaS technology networks and adapts to the myriad of ways funds operate to optimize productivity and increase time invested into making decisions. By bringing Flow to the $10 Trillion alternative asset market, we are able to increase the speed of decisions, the speed of capital and the speed of growth that serve as the lifeblood for all market based economies.
