Seniority Level: Mid-Senior
Location: London, UK
About the role and about You:
We’re looking for an outstanding Marketing Manager for the Partnerships Marketing team. You’re the type of person who lives and breathes cycling and understands how to reach new audiences through partner channels, is knowledgeable about training, racing and sharing your Zwift expertise. You’re passionate about connecting on-platform content experiences with off-platform communications, informing prospective subscribers with how they can enjoy and benefit from Zwift. You’re up for the challenge of supporting and owning on the development, management & deployment of Zwift marketing programs, briefs and strategies, with a focus on events and features that will excite our existing subscribers. Fast paced, hard work, maybe a bit of sweat… but loads of fun. Let’s roll.
What you’ll do:
- Own and deliver key marketing campaigns for the Partner Activation Marketing team
- Plan and execute and rollout of consumer facing marketing campaigns, ensuring communication integration across the full consumer journey
- Kick off and coordinate development of project plans, briefs and timelines down to the finest of details
- Present campaign overviews, wrap ups and lots in between to stakeholders of all levels
- Understand key target audiences, marketing objectives, competitive environments, and market dynamics
- Support Sports Marketing across Cycling and Tri in account and campaign management
- Collaborate with internal teams, including all marketing channels, Content, Product, & Creative Studio, becoming a close partner and stakeholder for them
- Independently manage key partners - both internal and external and anticipate needs of Senior Management in reviewing and understanding key project moments
- Stewardship of campaign documentation, including campaign overviews, briefs, channel plan summaries and reviews of performance
What we’re looking for:
- 4+ years of experience in client and/or agency (media/creative) side marketing, brand management, or related industry
- Passionate about the cycling, triathlete and/or running industry, with knowledge of the training and exercise sector a plus
- Excellent communication, planning and writing skills with the ability to collaborate cross-functionally
- Self motivated and results driven
- Positive demeanor and passion to solve problems and learn new skills
Bonus points:
- Demonstrable experience in brand and product collaborations
- Experience working within, or directing creative agencies
- Experience working within a matrix organisation across multiple timezones
If Zwift determines in any stage of our interviews that any AI tools are being used without disclosure or citation, your candidacy will be disqualified.
How to stand out among the rest:
Your resume/CV is enough to show off your skills, accomplishments, and experience. However, if you choose to include a cover letter introducing us to your awesome personality, we will read that too.
We strongly believe that different backgrounds and ideas are a competitive advantage; we hire candidates of any race, color, ancestry, religion, sex, national origin, sexual orientation, gender identity, age, marital or family status, disability, Veteran status, and any other status. Zwift is proud to be an Equal Opportunity Employer. If you have a disability or special need that requires accommodation, please let us know by emailing [email protected].
Zwift, Inc. is an Equal Opportunity Employer.
What We Do
Zwift is the app that enables millions of people to ride or run in virtual worlds with a community that motivates at every mile. We are on a mission to make more people, more active, more often. Known for connecting cyclists and runners around the world while mixing the intensity of training with the immersive and engaging play of gaming.
Why Work With Us
Zwift is where world-class talent can do their best work while having fun. Elevating teammates and looking within to always level up is deep in our DNA. Our inclusive, “One Zwift for All” value is something that is worked on daily. And bringing your authentic voice is expected. Ready to join our growing community?
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